3. CUSTOMERS TAKE TIME TO
PURCHASE
Buyer readiness stages
Awareness
Knowledge
Interest
Preference
Conviction
Purchase
Time taken from awareness to purchase : Varies from days to months based on
the level of involvement with the product
How can you as a marketer accelerate from awareness to purchase?
4. Customers procrastinate on making a purchase on your promotional offers.
Creating irresistible, time-sensitive offers, therefore is important.
GOSF 2012 proved that Time Bound offers can create 300% increase in sales
6. WITH GOSF 2013 COMING
SOON …
Let them know that you will make GOSF deal live in time bound
manner
Once the deal starts, let them know that it is going to end in
exactly how many days, hours, minutes, seconds
We are here to help you in this