1. Pinterest for Fun and Profit
Kelby Carr
Pinterest.com/kelby
Pinterest.com/typeacon
Author: Pinterest For Dummies and Pinterest
Marketing For Dummies

2. The View on Pinterest
Pinterest is a virtual pinboard.

3. Fun and Profit
Pinterest for Fun Pinterest for Profit
• It is an addictive pleasure • Drive traffic
• It is a great place to be • Humanize your business or
inspired brand
• It is pretty • Drive sales
• It is funny and silly • Encourage buzz
• It is entertainment and • Get to know your readers,
diversion customers and clients
• Pursue interests and • Make plans, coordinate
personal hobbies projects and generate ideas

4. Why Pinterest
• Pinterest is seeing huge
traffic growth
• People spend time on
Pinterest
• Pinterest is a place for
discovery
• Pinterest can drive mad
traffic
• Pinterest can drive sales
TIP: Find pins from your site at
pinterest.com/source/YOURDOMAIN.COM

5. Pinterest Basics
Boards Pins and Repins

6. Pinterest Toolbox
• Pinterest Mobile
• Pin It Button for
Browser
• Pin It Button for
Websites
• Pinterest Plugins

7. Etiquette
• Follow, engage and
interact.
• Don’t be too self-
promotional. Don’t be
that guy.
• Pin responsibly.
• Don’t violate copyright
laws.

8. Finding People to Follow
• Import friends
and contacts
• Follow your
followers
• See top pinner
lists
• Follow via pins
• Follow friends of
friends Tip: Follow Profiles, Not Boards

9. Be Pin-Worthy
• Use a great image
• Use an optimized
image
• Have great content
with the image
when people click
• Be easy to pin
• Remind people to
TIP: Protect your images with
pin watermarking that includes your URL

10. Tracking Results
• Monitor Pinterest
referrals
• Drill down to see which
pins (and pinners) drove
traffic
• Compare Pinterest to
other sources
• Compare Pinterest
visitor behavior to other
sources

11. Pinterest for Fun and Profit
Kelby Carr
Pinterest.com/kelby
Pinterest.com/typeacon
Author: Pinterest For Dummies and Pinterest
Marketing For Dummies