SlideShare a Scribd company logo

eMarketing For Entrepreneurs - The Elusive Web 2.0 : Fact Or Fiction

•
•
Corporate College
Corporate College

Tony Pietrocola from Tenth Floor Internactive in Cleveland Ohio presents "The Elusive Web 2.0 : Fact or Fiction" at the eMarketing For Entrepreneurs Conference at Corporate College East on May 4th, 2007.

BusinessTechnology
1 of 20
The Elusive Web 2.0 Fact or Fiction? Presented by: Tony Pietrocola
1 active marketing interactive Web 2.0 allows you to reach your audience with better measurement , more granular targeting and opportunities for collaboration and viral sharing -- Wall Street Journal
Ask yourself… ,[object Object],[object Object],[object Object],[object Object],[object Object],2 active marketing interactive
What exactly is Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],3 “ If it’s cool, it’s probably Web 2.0.” active marketing interactive
Web 2.0 is about connecting ,[object Object],[object Object],[object Object],[object Object],[object Object],9 active marketing interactive
Web 2.0 benefits businesses ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],4 active marketing interactive
Benefits of Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],13 active marketing interactive
What they are saying ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],5 active marketing interactive
Why marketers are investing in Web 2.0 E-marketer 2007 Survey 6 active marketing interactive
Who has taken the leap ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7 active marketing interactive
RSS works for everyone ,[object Object],[object Object],[object Object],[object Object],8 active marketing interactive
Breaking the trend ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10 active marketing interactive
Loyalty and Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10 active marketing interactive
Customer centricity via Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],11 active marketing interactive
How do you harness Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],12 active marketing interactive
Web 2.0 drives a superior online experience ,[object Object],[object Object],[object Object],[object Object],[object Object],14 active marketing interactive
MOBILE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],15 active marketing interactive
RECOMMENDATIONS News Announcements Promotions Promotions with images 16 active marketing interactive
To summarize 17 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],active marketing interactive
Thank you for your time. Tony Pietrocola | tonyp@tenthfloor.com | 216.575.1010

Recommended

Create a User Experience Mindset Within Your Organization by Conducting Custo...
Create a User Experience Mindset Within Your Organization by Conducting Custo...Create a User Experience Mindset Within Your Organization by Conducting Custo...
Create a User Experience Mindset Within Your Organization by Conducting Custo...UXPA International
 
CX Strategy & Design presentation
CX Strategy & Design presentationCX Strategy & Design presentation
CX Strategy & Design presentationUniversal Simplexity
 
Outside Innovation
Outside InnovationOutside Innovation
Outside Innovationpseybold
 
User Experience vs Customer Experience - same,same but different
User Experience vs Customer Experience - same,same but differentUser Experience vs Customer Experience - same,same but different
User Experience vs Customer Experience - same,same but differentNiels Anhalt
 
Businesses Want Results, Not Empathy Maps — #cxtalks Dallas 10 minute talk
Businesses Want Results, Not Empathy Maps — #cxtalks Dallas 10 minute talkBusinesses Want Results, Not Empathy Maps — #cxtalks Dallas 10 minute talk
Businesses Want Results, Not Empathy Maps — #cxtalks Dallas 10 minute talkJeremy Johnson
 
Creating the Ultimate Experience: UX + CX + CRM
Creating the Ultimate Experience: UX + CX + CRMCreating the Ultimate Experience: UX + CX + CRM
Creating the Ultimate Experience: UX + CX + CRMStuart Cruickshank
 
Melewi UX audit
Melewi UX auditMelewi UX audit
Melewi UX auditRumen Manev
 
25 Lenses for Customer Experience - Peopledesign
25 Lenses for Customer Experience - Peopledesign25 Lenses for Customer Experience - Peopledesign
25 Lenses for Customer Experience - PeopledesignPeopledesign
 

Recommended

Create a User Experience Mindset Within Your Organization by Conducting Custo...
Create a User Experience Mindset Within Your Organization by Conducting Custo...Create a User Experience Mindset Within Your Organization by Conducting Custo...
Create a User Experience Mindset Within Your Organization by Conducting Custo...UXPA International
 
CX Strategy & Design presentation
CX Strategy & Design presentationCX Strategy & Design presentation
CX Strategy & Design presentationUniversal Simplexity
 
Outside Innovation
Outside InnovationOutside Innovation
Outside Innovationpseybold
 
User Experience vs Customer Experience - same,same but different
User Experience vs Customer Experience - same,same but differentUser Experience vs Customer Experience - same,same but different
User Experience vs Customer Experience - same,same but differentNiels Anhalt
 
Businesses Want Results, Not Empathy Maps — #cxtalks Dallas 10 minute talk
Businesses Want Results, Not Empathy Maps — #cxtalks Dallas 10 minute talkBusinesses Want Results, Not Empathy Maps — #cxtalks Dallas 10 minute talk
Businesses Want Results, Not Empathy Maps — #cxtalks Dallas 10 minute talkJeremy Johnson
 
Creating the Ultimate Experience: UX + CX + CRM
Creating the Ultimate Experience: UX + CX + CRMCreating the Ultimate Experience: UX + CX + CRM
Creating the Ultimate Experience: UX + CX + CRMStuart Cruickshank
 
Melewi UX audit
Melewi UX auditMelewi UX audit
Melewi UX auditRumen Manev
 
25 Lenses for Customer Experience - Peopledesign
25 Lenses for Customer Experience - Peopledesign25 Lenses for Customer Experience - Peopledesign
25 Lenses for Customer Experience - PeopledesignPeopledesign
 
CX and UX: A Marriage Made in Heaven
CX and UX: A Marriage Made in HeavenCX and UX: A Marriage Made in Heaven
CX and UX: A Marriage Made in HeavenAvtex
 
An introduction to Say Yeah!
An introduction to Say Yeah!An introduction to Say Yeah!
An introduction to Say Yeah!Lee Dale
 
Qualtrics CX Live Auckland
Qualtrics CX Live AucklandQualtrics CX Live Auckland
Qualtrics CX Live AucklandEileen Racca
 
Experience mapping - UX Case study
Experience mapping - UX Case studyExperience mapping - UX Case study
Experience mapping - UX Case studyTinton Abraham (CUA)
 
The Consumer Journey
The Consumer JourneyThe Consumer Journey
The Consumer JourneyLEAP
 
User Experience Deliverables
User Experience DeliverablesUser Experience Deliverables
User Experience DeliverablesJenna Yim
 
UX STRAT Europe 2019: Lisa Kleinman
UX STRAT Europe 2019: Lisa KleinmanUX STRAT Europe 2019: Lisa Kleinman
UX STRAT Europe 2019: Lisa KleinmanUX STRAT
 
Building an Effective Voice of the Customer Program
Building an Effective Voice of the Customer ProgramBuilding an Effective Voice of the Customer Program
Building an Effective Voice of the Customer ProgramUserZoom
 
Vendor onboarding Case Study
Vendor onboarding Case StudyVendor onboarding Case Study
Vendor onboarding Case StudyParag Rege
 
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"UX STRAT
 
How to Grow a Product with a User Journey
How to Grow a Product with a User JourneyHow to Grow a Product with a User Journey
How to Grow a Product with a User JourneyBrandon Owens
 
UI/UX by Meraki Design
UI/UX by Meraki DesignUI/UX by Meraki Design
UI/UX by Meraki Designsheetalelango
 
Customer Experience VS User Experience
Customer Experience VS User ExperienceCustomer Experience VS User Experience
Customer Experience VS User ExperienceParis
 
UX STRAT Europe 2019: Rob van der Haar
UX STRAT Europe 2019: Rob van der HaarUX STRAT Europe 2019: Rob van der Haar
UX STRAT Europe 2019: Rob van der HaarUX STRAT
 
Putting the Person into Personalization: Identifying audiences and their reac...
Putting the Person into Personalization: Identifying audiences and their reac...Putting the Person into Personalization: Identifying audiences and their reac...
Putting the Person into Personalization: Identifying audiences and their reac...Optimizely
 
Engr245 session 02 value proposition
Engr245 session 02 value propositionEngr245 session 02 value proposition
Engr245 session 02 value propositionStanford University
 
Voice of the customer training
Voice of the customer trainingVoice of the customer training
Voice of the customer trainingNicolai van Wylich-Muxoll
 
How to Get Your CX and UX Teams Working Together
How to Get Your CX and UX Teams Working TogetherHow to Get Your CX and UX Teams Working Together
How to Get Your CX and UX Teams Working TogetherTandemSeven
 
Experience Strategy
Experience StrategyExperience Strategy
Experience StrategyGretchen Thomas
 
GE User Experience Playbook
GE User Experience PlaybookGE User Experience Playbook
GE User Experience PlaybookMelinda Belcher
 
Digital Marketing
Digital MarketingDigital Marketing
Digital MarketingSyed Abrar Ahamed
 
Steve Ennen Asbpe
Steve Ennen Asbpe Steve Ennen Asbpe
Steve Ennen Asbpe Erin Hallstrom
 

More Related Content

What's hot

CX and UX: A Marriage Made in Heaven
CX and UX: A Marriage Made in HeavenCX and UX: A Marriage Made in Heaven
CX and UX: A Marriage Made in HeavenAvtex
 
An introduction to Say Yeah!
An introduction to Say Yeah!An introduction to Say Yeah!
An introduction to Say Yeah!Lee Dale
 
Qualtrics CX Live Auckland
Qualtrics CX Live AucklandQualtrics CX Live Auckland
Qualtrics CX Live AucklandEileen Racca
 
Experience mapping - UX Case study
Experience mapping - UX Case studyExperience mapping - UX Case study
Experience mapping - UX Case studyTinton Abraham (CUA)
 
The Consumer Journey
The Consumer JourneyThe Consumer Journey
The Consumer JourneyLEAP
 
User Experience Deliverables
User Experience DeliverablesUser Experience Deliverables
User Experience DeliverablesJenna Yim
 
UX STRAT Europe 2019: Lisa Kleinman
UX STRAT Europe 2019: Lisa KleinmanUX STRAT Europe 2019: Lisa Kleinman
UX STRAT Europe 2019: Lisa KleinmanUX STRAT
 
Building an Effective Voice of the Customer Program
Building an Effective Voice of the Customer ProgramBuilding an Effective Voice of the Customer Program
Building an Effective Voice of the Customer ProgramUserZoom
 
Vendor onboarding Case Study
Vendor onboarding Case StudyVendor onboarding Case Study
Vendor onboarding Case StudyParag Rege
 
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"UX STRAT
 
How to Grow a Product with a User Journey
How to Grow a Product with a User JourneyHow to Grow a Product with a User Journey
How to Grow a Product with a User JourneyBrandon Owens
 
UI/UX by Meraki Design
UI/UX by Meraki DesignUI/UX by Meraki Design
UI/UX by Meraki Designsheetalelango
 
Customer Experience VS User Experience
Customer Experience VS User ExperienceCustomer Experience VS User Experience
Customer Experience VS User ExperienceParis
 
UX STRAT Europe 2019: Rob van der Haar
UX STRAT Europe 2019: Rob van der HaarUX STRAT Europe 2019: Rob van der Haar
UX STRAT Europe 2019: Rob van der HaarUX STRAT
 
Putting the Person into Personalization: Identifying audiences and their reac...
Putting the Person into Personalization: Identifying audiences and their reac...Putting the Person into Personalization: Identifying audiences and their reac...
Putting the Person into Personalization: Identifying audiences and their reac...Optimizely
 
Engr245 session 02 value proposition
Engr245 session 02 value propositionEngr245 session 02 value proposition
Engr245 session 02 value propositionStanford University
 
How to Get Your CX and UX Teams Working Together
How to Get Your CX and UX Teams Working TogetherHow to Get Your CX and UX Teams Working Together
How to Get Your CX and UX Teams Working TogetherTandemSeven
 
GE User Experience Playbook
GE User Experience PlaybookGE User Experience Playbook
GE User Experience PlaybookMelinda Belcher
 

What's hot (20)

CX and UX: A Marriage Made in Heaven
CX and UX: A Marriage Made in HeavenCX and UX: A Marriage Made in Heaven
CX and UX: A Marriage Made in Heaven
 
An introduction to Say Yeah!
An introduction to Say Yeah!An introduction to Say Yeah!
An introduction to Say Yeah!
 
Qualtrics CX Live Auckland
Qualtrics CX Live AucklandQualtrics CX Live Auckland
Qualtrics CX Live Auckland
 
Experience mapping - UX Case study
Experience mapping - UX Case studyExperience mapping - UX Case study
Experience mapping - UX Case study
 
The Consumer Journey
The Consumer JourneyThe Consumer Journey
The Consumer Journey
 
User Experience Deliverables
User Experience DeliverablesUser Experience Deliverables
User Experience Deliverables
 
UX STRAT Europe 2019: Lisa Kleinman
UX STRAT Europe 2019: Lisa KleinmanUX STRAT Europe 2019: Lisa Kleinman
UX STRAT Europe 2019: Lisa Kleinman
 
Building an Effective Voice of the Customer Program
Building an Effective Voice of the Customer ProgramBuilding an Effective Voice of the Customer Program
Building an Effective Voice of the Customer Program
 
Vendor onboarding Case Study
Vendor onboarding Case StudyVendor onboarding Case Study
Vendor onboarding Case Study
 
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"
UX STRAT USA, Peter Merholz, "My Journey with Experience Strategy"
 
How to Grow a Product with a User Journey
How to Grow a Product with a User JourneyHow to Grow a Product with a User Journey
How to Grow a Product with a User Journey
 
UI/UX by Meraki Design
UI/UX by Meraki DesignUI/UX by Meraki Design
UI/UX by Meraki Design
 
Customer Experience VS User Experience
Customer Experience VS User ExperienceCustomer Experience VS User Experience
Customer Experience VS User Experience
 
UX STRAT Europe 2019: Rob van der Haar
UX STRAT Europe 2019: Rob van der HaarUX STRAT Europe 2019: Rob van der Haar
UX STRAT Europe 2019: Rob van der Haar
 
Putting the Person into Personalization: Identifying audiences and their reac...
Putting the Person into Personalization: Identifying audiences and their reac...Putting the Person into Personalization: Identifying audiences and their reac...
Putting the Person into Personalization: Identifying audiences and their reac...
 
Engr245 session 02 value proposition
Engr245 session 02 value propositionEngr245 session 02 value proposition
Engr245 session 02 value proposition
 
Voice of the customer training
Voice of the customer trainingVoice of the customer training
Voice of the customer training
 
How to Get Your CX and UX Teams Working Together
How to Get Your CX and UX Teams Working TogetherHow to Get Your CX and UX Teams Working Together
How to Get Your CX and UX Teams Working Together
 
Experience Strategy
Experience StrategyExperience Strategy
Experience Strategy
 
GE User Experience Playbook
GE User Experience PlaybookGE User Experience Playbook
GE User Experience Playbook
 

Similar to eMarketing For Entrepreneurs - The Elusive Web 2.0 : Fact Or Fiction

Marketech 09; marketing and technology
Marketech 09; marketing and technologyMarketech 09; marketing and technology
Marketech 09; marketing and technologytoddlohenry.com
 
Demystify social media & business benefits 21 apr
Demystify social media & business benefits 21 aprDemystify social media & business benefits 21 apr
Demystify social media & business benefits 21 aprAdrian Teo
 
Roi On Social Media
Roi On Social MediaRoi On Social Media
Roi On Social MediaJay Deragon
 
Paid to Made media Whitepaper FINAL1
Paid to Made media Whitepaper FINAL1Paid to Made media Whitepaper FINAL1
Paid to Made media Whitepaper FINAL1Brian Dargan
 
Direct Marketing -MIS Presentation
Direct Marketing -MIS PresentationDirect Marketing -MIS Presentation
Direct Marketing -MIS PresentationRichie Dhillon
 
Social Media In Financial Services Bt Tradespace
Social Media In Financial Services Bt TradespaceSocial Media In Financial Services Bt Tradespace
Social Media In Financial Services Bt TradespacePhilip Calvert
 
How to Optimise the Efficiency of Your Digital Communication
How to Optimise the Efficiency of Your Digital CommunicationHow to Optimise the Efficiency of Your Digital Communication
How to Optimise the Efficiency of Your Digital CommunicationLa French Tech
 
Alt Media Womuk Presentation
Alt Media Womuk PresentationAlt Media Womuk Presentation
Alt Media Womuk Presentationwildfirewom
 
Measuring Social Media ROI
Measuring Social Media ROIMeasuring Social Media ROI
Measuring Social Media ROIRacepoint Global
 
Why you need social media for your business
Why you need social media for your businessWhy you need social media for your business
Why you need social media for your businessMapplinks
 
Dreamtek DUC Consulting Social Media Master Class
Dreamtek DUC Consulting Social Media Master ClassDreamtek DUC Consulting Social Media Master Class
Dreamtek DUC Consulting Social Media Master ClassDieter Hovorka
 
E Commerce Branding Power Point
E Commerce Branding Power PointE Commerce Branding Power Point
E Commerce Branding Power Pointnajlaslowe
 
Marketing & Innovation March 2008
Marketing & Innovation March 2008Marketing & Innovation March 2008
Marketing & Innovation March 2008mbottone
 
Business Transformation: From a Printer to a Marketing Services Provider
Business Transformation: From a Printer to a Marketing Services ProviderBusiness Transformation: From a Printer to a Marketing Services Provider
Business Transformation: From a Printer to a Marketing Services ProviderinterlinkONE
 

Similar to eMarketing For Entrepreneurs - The Elusive Web 2.0 : Fact Or Fiction (20)

Digital Marketing
Digital MarketingDigital Marketing
Digital Marketing
 
Steve Ennen Asbpe
Steve Ennen Asbpe Steve Ennen Asbpe
Steve Ennen Asbpe
 
New Marketing Trends: Are You Missing Out?
New Marketing Trends: Are You Missing Out?New Marketing Trends: Are You Missing Out?
New Marketing Trends: Are You Missing Out?
 
Marketech 09; marketing and technology
Marketech 09; marketing and technologyMarketech 09; marketing and technology
Marketech 09; marketing and technology
 
Demystify social media & business benefits 21 apr
Demystify social media & business benefits 21 aprDemystify social media & business benefits 21 apr
Demystify social media & business benefits 21 apr
 
Roi On Social Media
Roi On Social MediaRoi On Social Media
Roi On Social Media
 
Paid to Made media Whitepaper FINAL1
Paid to Made media Whitepaper FINAL1Paid to Made media Whitepaper FINAL1
Paid to Made media Whitepaper FINAL1
 
Direct Marketing -MIS Presentation
Direct Marketing -MIS PresentationDirect Marketing -MIS Presentation
Direct Marketing -MIS Presentation
 
Social Media In Financial Services Bt Tradespace
Social Media In Financial Services Bt TradespaceSocial Media In Financial Services Bt Tradespace
Social Media In Financial Services Bt Tradespace
 
Platforum Logicav3.0
Platforum Logicav3.0Platforum Logicav3.0
Platforum Logicav3.0
 
How to Optimise the Efficiency of Your Digital Communication
How to Optimise the Efficiency of Your Digital CommunicationHow to Optimise the Efficiency of Your Digital Communication
How to Optimise the Efficiency of Your Digital Communication
 
Alt Media Womuk Presentation
Alt Media Womuk PresentationAlt Media Womuk Presentation
Alt Media Womuk Presentation
 
Measuring Social Media ROI
Measuring Social Media ROIMeasuring Social Media ROI
Measuring Social Media ROI
 
Why you need social media for your business
Why you need social media for your businessWhy you need social media for your business
Why you need social media for your business
 
Dreamtek DUC Consulting Social Media Master Class
Dreamtek DUC Consulting Social Media Master ClassDreamtek DUC Consulting Social Media Master Class
Dreamtek DUC Consulting Social Media Master Class
 
Social Media Marketing Course Training
Social Media Marketing Course TrainingSocial Media Marketing Course Training
Social Media Marketing Course Training
 
E Commerce Branding Power Point
E Commerce Branding Power PointE Commerce Branding Power Point
E Commerce Branding Power Point
 
WEB2.0 Branding Part I: Social Media Redefines Marketing
WEB2.0 Branding Part I: Social Media Redefines MarketingWEB2.0 Branding Part I: Social Media Redefines Marketing
WEB2.0 Branding Part I: Social Media Redefines Marketing
 
Marketing & Innovation March 2008
Marketing & Innovation March 2008Marketing & Innovation March 2008
Marketing & Innovation March 2008
 
Business Transformation: From a Printer to a Marketing Services Provider
Business Transformation: From a Printer to a Marketing Services ProviderBusiness Transformation: From a Printer to a Marketing Services Provider
Business Transformation: From a Printer to a Marketing Services Provider
 

More from Corporate College

SEO101_eMarketing Techniques 2009
SEO101_eMarketing Techniques 2009SEO101_eMarketing Techniques 2009
SEO101_eMarketing Techniques 2009Corporate College
 
Social Media For Small Business_eMarketing Techniques 2009_ Jim Kukral
Social Media For Small Business_eMarketing Techniques 2009_ Jim KukralSocial Media For Small Business_eMarketing Techniques 2009_ Jim Kukral
Social Media For Small Business_eMarketing Techniques 2009_ Jim KukralCorporate College
 
Google Tools Visitor2 Customers
Google Tools Visitor2 CustomersGoogle Tools Visitor2 Customers
Google Tools Visitor2 CustomersCorporate College
 
Create A Net Centered Company eMarketing Techniques 2009
Create A Net Centered Company eMarketing Techniques 2009Create A Net Centered Company eMarketing Techniques 2009
Create A Net Centered Company eMarketing Techniques 2009Corporate College
 
Avanced Seo E Marketing Conference May8
Avanced Seo E Marketing Conference May8Avanced Seo E Marketing Conference May8
Avanced Seo E Marketing Conference May8Corporate College
 
Webinars That Wow How to Engage Your Remote Audience
Webinars That Wow How to Engage Your Remote AudienceWebinars That Wow How to Engage Your Remote Audience
Webinars That Wow How to Engage Your Remote AudienceCorporate College
 
Direct Marketing by Amber Darroch and Julie Powell of Metrics Marketing Group
Direct Marketing by Amber Darroch and Julie Powell of Metrics Marketing GroupDirect Marketing by Amber Darroch and Julie Powell of Metrics Marketing Group
Direct Marketing by Amber Darroch and Julie Powell of Metrics Marketing GroupCorporate College
 
EMarketing Techniques Conference_Emarketing at the Speed of Light Worksmart...
EMarketing Techniques Conference_Emarketing at the Speed of Light Worksmart...EMarketing Techniques Conference_Emarketing at the Speed of Light Worksmart...
EMarketing Techniques Conference_Emarketing at the Speed of Light Worksmart...Corporate College
 
eMarketing Techniques Conference Seo 101may 2
eMarketing Techniques Conference Seo 101may 2eMarketing Techniques Conference Seo 101may 2
eMarketing Techniques Conference Seo 101may 2Corporate College
 
eMarketing Techniques Conference_Google Tools May2 Goebel
eMarketing Techniques Conference_Google Tools May2 GoebeleMarketing Techniques Conference_Google Tools May2 Goebel
eMarketing Techniques Conference_Google Tools May2 GoebelCorporate College
 
eMarketing Techniques Conference_eLearning and Web Video
eMarketing Techniques Conference_eLearning and Web VideoeMarketing Techniques Conference_eLearning and Web Video
eMarketing Techniques Conference_eLearning and Web VideoCorporate College
 
eMarketing Techniques Conference_Give Your Customers what They Want
eMarketing Techniques Conference_Give Your Customers what They WanteMarketing Techniques Conference_Give Your Customers what They Want
eMarketing Techniques Conference_Give Your Customers what They WantCorporate College
 
eMarketing Techniques Conference_Email Lists For Prospecting
eMarketing Techniques Conference_Email Lists For ProspectingeMarketing Techniques Conference_Email Lists For Prospecting
eMarketing Techniques Conference_Email Lists For ProspectingCorporate College
 
Emarketing Techniques Conference_ Online PR
Emarketing Techniques Conference_ Online PREmarketing Techniques Conference_ Online PR
Emarketing Techniques Conference_ Online PRCorporate College
 
EMarketing Techniques Conference_Emailmarketingessentials May2008
EMarketing Techniques Conference_Emailmarketingessentials May2008EMarketing Techniques Conference_Emailmarketingessentials May2008
EMarketing Techniques Conference_Emailmarketingessentials May2008Corporate College
 
eMarketing Techniques Conference_ Branded Entertainment P2c May 2008
eMarketing Techniques Conference_ Branded Entertainment P2c May 2008eMarketing Techniques Conference_ Branded Entertainment P2c May 2008
eMarketing Techniques Conference_ Branded Entertainment P2c May 2008Corporate College
 
eMarketing Techniques Conference_Mobile Marketing Show
eMarketing Techniques Conference_Mobile Marketing ShoweMarketing Techniques Conference_Mobile Marketing Show
eMarketing Techniques Conference_Mobile Marketing ShowCorporate College
 

More from Corporate College (20)

SEO101_eMarketing Techniques 2009
SEO101_eMarketing Techniques 2009SEO101_eMarketing Techniques 2009
SEO101_eMarketing Techniques 2009
 
Social Media For Small Business_eMarketing Techniques 2009_ Jim Kukral
Social Media For Small Business_eMarketing Techniques 2009_ Jim KukralSocial Media For Small Business_eMarketing Techniques 2009_ Jim Kukral
Social Media For Small Business_eMarketing Techniques 2009_ Jim Kukral
 
Online PR
Online PROnline PR
Online PR
 
Linked In4 Biz
Linked In4 BizLinked In4 Biz
Linked In4 Biz
 
Google Tools Visitor2 Customers
Google Tools Visitor2 CustomersGoogle Tools Visitor2 Customers
Google Tools Visitor2 Customers
 
Facebook For Business
Facebook For BusinessFacebook For Business
Facebook For Business
 
Create A Net Centered Company eMarketing Techniques 2009
Create A Net Centered Company eMarketing Techniques 2009Create A Net Centered Company eMarketing Techniques 2009
Create A Net Centered Company eMarketing Techniques 2009
 
Avanced Seo E Marketing Conference May8
Avanced Seo E Marketing Conference May8Avanced Seo E Marketing Conference May8
Avanced Seo E Marketing Conference May8
 
Webinars That Wow How to Engage Your Remote Audience
Webinars That Wow How to Engage Your Remote AudienceWebinars That Wow How to Engage Your Remote Audience
Webinars That Wow How to Engage Your Remote Audience
 
Direct Marketing by Amber Darroch and Julie Powell of Metrics Marketing Group
Direct Marketing by Amber Darroch and Julie Powell of Metrics Marketing GroupDirect Marketing by Amber Darroch and Julie Powell of Metrics Marketing Group
Direct Marketing by Amber Darroch and Julie Powell of Metrics Marketing Group
 
EMarketing Techniques Conference_Emarketing at the Speed of Light Worksmart...
EMarketing Techniques Conference_Emarketing at the Speed of Light Worksmart...EMarketing Techniques Conference_Emarketing at the Speed of Light Worksmart...
EMarketing Techniques Conference_Emarketing at the Speed of Light Worksmart...
 
eMarketing Techniques Conference Seo 101may 2
eMarketing Techniques Conference Seo 101may 2eMarketing Techniques Conference Seo 101may 2
eMarketing Techniques Conference Seo 101may 2
 
eMarketing Techniques Conference_Google Tools May2 Goebel
eMarketing Techniques Conference_Google Tools May2 GoebeleMarketing Techniques Conference_Google Tools May2 Goebel
eMarketing Techniques Conference_Google Tools May2 Goebel
 
eMarketing Techniques Conference_eLearning and Web Video
eMarketing Techniques Conference_eLearning and Web VideoeMarketing Techniques Conference_eLearning and Web Video
eMarketing Techniques Conference_eLearning and Web Video
 
eMarketing Techniques Conference_Give Your Customers what They Want
eMarketing Techniques Conference_Give Your Customers what They WanteMarketing Techniques Conference_Give Your Customers what They Want
eMarketing Techniques Conference_Give Your Customers what They Want
 
eMarketing Techniques Conference_Email Lists For Prospecting
eMarketing Techniques Conference_Email Lists For ProspectingeMarketing Techniques Conference_Email Lists For Prospecting
eMarketing Techniques Conference_Email Lists For Prospecting
 
Emarketing Techniques Conference_ Online PR
Emarketing Techniques Conference_ Online PREmarketing Techniques Conference_ Online PR
Emarketing Techniques Conference_ Online PR
 
EMarketing Techniques Conference_Emailmarketingessentials May2008
EMarketing Techniques Conference_Emailmarketingessentials May2008EMarketing Techniques Conference_Emailmarketingessentials May2008
EMarketing Techniques Conference_Emailmarketingessentials May2008
 
eMarketing Techniques Conference_ Branded Entertainment P2c May 2008
eMarketing Techniques Conference_ Branded Entertainment P2c May 2008eMarketing Techniques Conference_ Branded Entertainment P2c May 2008
eMarketing Techniques Conference_ Branded Entertainment P2c May 2008
 
eMarketing Techniques Conference_Mobile Marketing Show
eMarketing Techniques Conference_Mobile Marketing ShoweMarketing Techniques Conference_Mobile Marketing Show
eMarketing Techniques Conference_Mobile Marketing Show
 

Recently uploaded

7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...Paul Menig
 
John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfAmzadHosen3
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxpriyanshujha201
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Serviceritikaroy0888
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfAdmir Softic
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communicationskarancommunications
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Roland Driesen
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...amitlee9823
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room ServiceCall Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Servicediscovermytutordmt
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageMatteo Carbone
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...Any kyc Account
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...lizamodels9
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataExhibitors Data
 

Recently uploaded (20)

7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...
 
John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdf
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room ServiceCall Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Service
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 

eMarketing For Entrepreneurs - The Elusive Web 2.0 : Fact Or Fiction

  • 1. The Elusive Web 2.0 Fact or Fiction? Presented by: Tony Pietrocola
  • 2. 1 active marketing interactive Web 2.0 allows you to reach your audience with better measurement , more granular targeting and opportunities for collaboration and viral sharing -- Wall Street Journal
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. Why marketers are investing in Web 2.0 E-marketer 2007 Survey 6 active marketing interactive
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18. RECOMMENDATIONS News Announcements Promotions Promotions with images 16 active marketing interactive
  • 19.
  • 20. Thank you for your time. Tony Pietrocola | tonyp@tenthfloor.com | 216.575.1010