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Multimedia Ministry
                              Building Gateways to Consciousness
                                        Strategic Plan
                                         2008 - 2011




Thursday, February 19, 2009
Merchandise,
                                                              Movement
                                                                                           Services, Support
                         Building Gateways of Consciousness

                                                               Support
                                                                                              & Materials



                                                                          Multimedia
                                                                            COG
   Multimedia Ministry




                                                                                           Communications
                                                               Delivery
                                                                                             Templates
                                                              Platforms




                                                              Resources   Communications        Systems
                                                                          Infrastructure


Thursday, February 19, 2009
Merchandise,
                                                              Movement
                                                                                           Services, Support
                         Building Gateways of Consciousness

                                                               Support
                                                                                              & Materials



                                                                          Multimedia
                                                                            COG
   Multimedia Ministry




                                                                                           Communications
                                                               Delivery
                                                                                             Templates
                                                              Platforms




                                                              Resources   Communications        Systems
                                                                          Infrastructure


Thursday, February 19, 2009
The services and events provided by ILM to the global community.
                                                              Movement         Ranging from leadership conferences to training materials and
                                                                               protocols, Movement Support represents the essential elements to
                                                               Support         establish and maintain our spiritual movement.
                         Building Gateways of Consciousness



                                                              Goal #1:
                                                              Provide technological and media support for the
                                                              Spiritual Movement - Inner Light Ministries

                                                              Strategic Oering(s):
   Multimedia Ministry




                                                                 One number / One click
                                                                   Accessibility to services
                                                                   24 hr, 7 days a week, 365 days a year
                                                                 Subscription Services
                                                                 Demonstration Projects - ILM Tithing Model
                                                                 Building Global Community
                                                                 Global Leadership Development
                                                                 Sermon Club
                                                                 Global Community Building - Shared Center




Thursday, February 19, 2009
Merchandise,
                                                              Movement
                                                                                           Services, Support
                         Building Gateways of Consciousness

                                                               Support
                                                                                               Materials



                                                                          Multimedia
                                                                            COG
   Multimedia Ministry




                                                                                           Communications
                                                               Delivery
                                                                                             Templates
                                                              Platforms




                                                              Resources   Communications        Systems
                                                                          Infrastructure


Thursday, February 19, 2009
Creation of merchandise, services and materials for revenue
                                                              Merchandise,      generation at ILM. Ranging from online courses to clothing to training
                                                                Services,       materials and protocols.
                                                               Support 
                                                               Materials
                         Building Gateways of Consciousness



                                                                Goal #2:
                                                                Create revenue generation opportunities
                                                                using technology and media platforms at
                                                                Inner Light Ministries
   Multimedia Ministry




                                                                Strategic Oering:
                                                                    Online Education
                                                                       Co-ministry with Education Ministry
                                                                    Tools for Living
                                                                    Clothing
                                                                    “Chachki’s”
                                                                    Syndicated TV shows
                                                                    Books
                                                                    ILM as a Distributor
                                                                       Creative distribution network
                                                                       Musicians, authors, speakers, etc
                                                                    Newsletters
                                                                    Magazines
                                                                    Films  Documentaries
                                                                    Second Life Presence
Thursday, February 19, 2009
Merchandise,
                                                              Movement
                                                                                           Services, Support
                         Building Gateways of Consciousness

                                                               Support
                                                                                               Materials



                                                                          Multimedia
                                                                            COG
   Multimedia Ministry




                                                                                           Communications
                                                               Delivery
                                                                                             Templates
                                                              Platforms




                                                              Resources   Communications        Systems
                                                                          Infrastructure


Thursday, February 19, 2009
An essential element of the Multimedia Ministry at ILM. As a ministry,
                                                              Communications       we support the communication link with ILM constituents and
                                                                                   ministries both locally and throughout our global community. These
                                                                Templates          offerings represent the communications tools and protocols for
                                                                                   building gateways of consciousness at ILM.
                         Building Gateways of Consciousness



                                                                 Goal #3:
                                                                 Develop and establish communications tools and
                                                                 protocols to support ILM constituents and ministries

                                                                 Strategic Oering(s):
   Multimedia Ministry




                                                                    Logo / Identity / Brand
                                                                    Business Collateral
                                                                       General Brochure
                                                                       Visitor’s Kit
                                                                       Press Kit
                                                                    Web Presence
                                                                       Upgrade design
                                                                       Expand number of contributors
                                                                       transition to Web 2.0 services (blog, social networking,
                                                                       sales, etc)
                                                                    Leadership Program
                                                                    Templates for: presentation, video, audio, broadcast,
                                                                    podcast
                                                                    “How-to” Manuals  Guides
                                                                       Conduct a Visioning
                                                                       Video Interviews

Thursday, February 19, 2009
Merchandise,
                                                              Movement
                                                                                           Services, Support
                         Building Gateways of Consciousness

                                                               Support
                                                                                               Materials



                                                                          Multimedia
                                                                            COG
   Multimedia Ministry




                                                                                           Communications
                                                               Delivery
                                                                                             Templates
                                                              Platforms




                                                              Resources   Communications        Systems
                                                                          Infrastructure


Thursday, February 19, 2009
Represent the facilities and tools ILM Multimedia Ministry anticipates
                                                               Delivery        using to connect with our global community. it is our intent to
                                                                               promote and encourage the development content for re-purposing
                                                              Platforms        on multiple platforms to offer as many options to our constituents as
                                                                               possible.
                         Building Gateways of Consciousness



                                                               Goal #4:
                                                               Maintain and support the use of multiple delivery
                                                               platforms to connection to and participation in
                                                               Inner Light Ministries
   Multimedia Ministry




                                                               Strategic Oering:
                                                                  Sunday Service
                                                                     24 hr, 7 days a week, 365 days a year
                                                                  Print
                                                                  Training Opportunities
                                                                     Conferences, workshops
                                                                     Training Tools - online, books
                                                                  Podcast - audio / video
                                                                  Internet
                                                                  Blogs
                                                                  ILM Community Groups - global simulcast
                                                                  Broadcast - television, radio, internet
                                                                  Special Events



Thursday, February 19, 2009
Merchandise,
                                                              Movement
                                                                                           Services, Support
                         Building Gateways of Consciousness

                                                               Support
                                                                                               Materials



                                                                          Multimedia
                                                                            COG
   Multimedia Ministry




                                                                                           Communications
                                                               Delivery
                                                                                             Templates
                                                              Platforms




                                                              Resources   Communications        Systems
                                                                          Infrastructure


Thursday, February 19, 2009
How we do it...
                         Building Gateways of Consciousness




                                                                                               Team
   Multimedia Ministry




                                                                                  recruitment, training, budget




                                                                                     Clear Project Objectives
                                                                       project leader, project specifics, desired outcomes




                                                                   Resources         Communications                Systems
                                                                                      Infrastructure

Thursday, February 19, 2009
How we do it...
                         Building Gateways of Consciousness


                                                                      Resources
                                                                          Facilities (i.e. place to produce)
                                                                          Equipment
                                                                            Capital
                                                                            Consumables
                                                                          Software
                                                                          People
   Multimedia Ministry




                                                                            Conscious
                                                                            Capable
                                                                            Committed
                                                                          Funding
                                                                      




                                                                    Resources       Communications             Systems
                                                                                     Infrastructure


Thursday, February 19, 2009
How we do it...


                                                                       Communications
                         Building Gateways of Consciousness


                                                                          What’s the intent?

                                                                          Resource directory
                                                                          Within the Ministry and across
                                                                          Ministries
                                                                          Eficiency, follow thru…(Flow)
                                                                          Consistency…centralized
   Multimedia Ministry




                                                                          Integrity




                                                                    Resources      Communications           Systems
                                                                                   Infrastructure


Thursday, February 19, 2009
How we do it...


                                                                     Systems
                         Building Gateways of Consciousness

                                                                         Chain of command
                                                                         Who needs to know?
                                                                         Resources?
                                                                         Stations for dierent functions
                                                                         Processes
                                                                         Templates
                                                                            Instructional (operating
   Multimedia Ministry




                                                                            practices)
                                                                            Styles
                                                                         Networking
                                                                            Everything is connected




                                                                    Resources      Communications           Systems
                                                                                    Infrastructure


Thursday, February 19, 2009

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Multimedia Strategic Plan 2008

  • 1. Multimedia Ministry Building Gateways to Consciousness Strategic Plan 2008 - 2011 Thursday, February 19, 2009
  • 2. Merchandise, Movement Services, Support Building Gateways of Consciousness Support & Materials Multimedia COG Multimedia Ministry Communications Delivery Templates Platforms Resources Communications Systems Infrastructure Thursday, February 19, 2009
  • 3. Merchandise, Movement Services, Support Building Gateways of Consciousness Support & Materials Multimedia COG Multimedia Ministry Communications Delivery Templates Platforms Resources Communications Systems Infrastructure Thursday, February 19, 2009
  • 4. The services and events provided by ILM to the global community. Movement Ranging from leadership conferences to training materials and protocols, Movement Support represents the essential elements to Support establish and maintain our spiritual movement. Building Gateways of Consciousness Goal #1: Provide technological and media support for the Spiritual Movement - Inner Light Ministries Strategic Oering(s): Multimedia Ministry One number / One click Accessibility to services 24 hr, 7 days a week, 365 days a year Subscription Services Demonstration Projects - ILM Tithing Model Building Global Community Global Leadership Development Sermon Club Global Community Building - Shared Center Thursday, February 19, 2009
  • 5. Merchandise, Movement Services, Support Building Gateways of Consciousness Support Materials Multimedia COG Multimedia Ministry Communications Delivery Templates Platforms Resources Communications Systems Infrastructure Thursday, February 19, 2009
  • 6. Creation of merchandise, services and materials for revenue Merchandise, generation at ILM. Ranging from online courses to clothing to training Services, materials and protocols. Support Materials Building Gateways of Consciousness Goal #2: Create revenue generation opportunities using technology and media platforms at Inner Light Ministries Multimedia Ministry Strategic Oering: Online Education Co-ministry with Education Ministry Tools for Living Clothing “Chachki’s” Syndicated TV shows Books ILM as a Distributor Creative distribution network Musicians, authors, speakers, etc Newsletters Magazines Films Documentaries Second Life Presence Thursday, February 19, 2009
  • 7. Merchandise, Movement Services, Support Building Gateways of Consciousness Support Materials Multimedia COG Multimedia Ministry Communications Delivery Templates Platforms Resources Communications Systems Infrastructure Thursday, February 19, 2009
  • 8. An essential element of the Multimedia Ministry at ILM. As a ministry, Communications we support the communication link with ILM constituents and ministries both locally and throughout our global community. These Templates offerings represent the communications tools and protocols for building gateways of consciousness at ILM. Building Gateways of Consciousness Goal #3: Develop and establish communications tools and protocols to support ILM constituents and ministries Strategic Oering(s): Multimedia Ministry Logo / Identity / Brand Business Collateral General Brochure Visitor’s Kit Press Kit Web Presence Upgrade design Expand number of contributors transition to Web 2.0 services (blog, social networking, sales, etc) Leadership Program Templates for: presentation, video, audio, broadcast, podcast “How-to” Manuals Guides Conduct a Visioning Video Interviews Thursday, February 19, 2009
  • 9. Merchandise, Movement Services, Support Building Gateways of Consciousness Support Materials Multimedia COG Multimedia Ministry Communications Delivery Templates Platforms Resources Communications Systems Infrastructure Thursday, February 19, 2009
  • 10. Represent the facilities and tools ILM Multimedia Ministry anticipates Delivery using to connect with our global community. it is our intent to promote and encourage the development content for re-purposing Platforms on multiple platforms to offer as many options to our constituents as possible. Building Gateways of Consciousness Goal #4: Maintain and support the use of multiple delivery platforms to connection to and participation in Inner Light Ministries Multimedia Ministry Strategic Oering: Sunday Service 24 hr, 7 days a week, 365 days a year Print Training Opportunities Conferences, workshops Training Tools - online, books Podcast - audio / video Internet Blogs ILM Community Groups - global simulcast Broadcast - television, radio, internet Special Events Thursday, February 19, 2009
  • 11. Merchandise, Movement Services, Support Building Gateways of Consciousness Support Materials Multimedia COG Multimedia Ministry Communications Delivery Templates Platforms Resources Communications Systems Infrastructure Thursday, February 19, 2009
  • 12. How we do it... Building Gateways of Consciousness Team Multimedia Ministry recruitment, training, budget Clear Project Objectives project leader, project specifics, desired outcomes Resources Communications Systems Infrastructure Thursday, February 19, 2009
  • 13. How we do it... Building Gateways of Consciousness Resources Facilities (i.e. place to produce) Equipment Capital Consumables Software People Multimedia Ministry Conscious Capable Committed Funding Resources Communications Systems Infrastructure Thursday, February 19, 2009
  • 14. How we do it... Communications Building Gateways of Consciousness What’s the intent? Resource directory Within the Ministry and across Ministries Eficiency, follow thru…(Flow) Consistency…centralized Multimedia Ministry Integrity Resources Communications Systems Infrastructure Thursday, February 19, 2009
  • 15. How we do it... Systems Building Gateways of Consciousness Chain of command Who needs to know? Resources? Stations for dierent functions Processes Templates Instructional (operating Multimedia Ministry practices) Styles Networking Everything is connected Resources Communications Systems Infrastructure Thursday, February 19, 2009

Notas do Editor