2. I’m a SOCIAL MEDIA professional. With almost 3 years of experience as an Account Manager at a Digital Marketing Agency.
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5. 56% of Fortune 500 companies are using Facebook.
6. 60% of Fortune 500 companies have a Twitter account.Dartmouth Report Nov. 2010
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8. Nearly 3 in 4 internet users have visited a social network or blog – spending 6 hours a month on average on them.
9. The average user spends 1 hour, 21 minutes on Google during a month, while Facebook users were logged on an average of 6 hours.*Nielson Report 2010
10. PR is all about communication. Social Media grabs PR communication tactics (events, traditional media, etc.) by the horn, enabling consumers and brands to hold a two-way conversation. It’s an authentic, community-focused, and interactive communication to boot.
11. So what exactly can someone like me do? Bridge brands & consumers by: rewarding loyalty winning new supporters entertaining fans marketing subtlety maintaining interest connecting marketing efforts getting stories published spreading IWOM (internet word-of-mouth) staying relevant in consumers eyes reacting quickly and effectively to a PR crisis
12. A Day in the Life… Community Management 1. Project Management 5. 2. Social Media/PR Strategy 6. Event Planning Blogging, SEO, & Analytics 3. Audio & Video Webcasts 7. Editorial Content 4. Blogger Outreach 8.
13. I work for StudioGood… I’m an account manager and social media expert. I’ve created and help run social media campaigns for over 15 brands reaching approximately 450,000 people across the social graph. Let me tell you about some of the fun and interesting stuff I’m a part of there…
18. Rest assured, I don’t just tweet all day. Successful social media and PR effortsinvolve everything from custom landing pages, applications, mobile integration, contests, giveaways, editorial calendars, customer service, ad buys, response strategy, analyzing and reporting metrics, brand monitoring, providing best practices, and whatever else comes up.
19. It’s been a lot of fun. YouTube Celeb @iJustine YouTube Celeb @TayZonday Marketing Guru@ChrisBrogan “Media Empress” @ShiraLazar
21. WhatGives.com A blog about how non-profits can raise money and awareness with online tools and social media. Read my Blog Posts
22. My degree is in Information Systems… I learned computer programming, analysis, design, and implementation of informational systems. That’s basically a fancy term for learning how businesses use technology. I also got a music minor along the way!
23. In my spare time I like to hike, go to the beach, play tennis, and dance.
24. When it comes to SOCIAL MEDIA, I’m a big believer in learning from my peers. I also recognize industry leaders like Brian Solis, Chris Brogan, Sarah Evans, and Beth Kanter are exceptional role models to learn from. What better way to keep up with everyone than through social media!?
25. I Like Chris Brogan’s Attitude Towards SOCIAL MEDIA. Social media is all about building relationships, branding, and strong communication.
26. And I agree with Sarah Evan’s approach to integrating SOCIAL MEDIA. Identify your goals and structure, integrate into an existing business plan, develop a policy, and examine your workflow and adapt as necessary.
27. Enough about me. How can I help the team at NadelPhelan?I absolutely can’t wait to find out.
28. Kerrie Brynn LeBourveau 805.455.9043 kerriebrynn@gmail.com Google Me as “Kerrie Brynn” or “Kerrie LeBourveau”. Or just click straight through below. www.twitter.com/KerrieBrynn www.linkedin.com/in/KerrieLebourveau www.studiogood.com