The Future of Conferences? It's all about extending the event horizon....before, during and after by using discovery, participation and amplification. And a bit of a case study- the Interesting South event in Sydney Here's my presentation from the NSW KM Forum -there should be a video next week- -- Katie Chatfield http://katiechatfield.wordpress.com/ http://twitter.com/katiechatfield Please consider the environment before printing this e-mail. After you’ve printed it, please consider the environment again. The environment thanks you for your consideration. The information contained in this email and any attachment is confidential and may contain legally privileged or copyright material, Facebook friend updates, new Twitter followers, unsigned artists who want to be your friend on MySpace or unexpected windfalls from representatives of African financial institutions. If you have received this message in error, please notify the sender immediately via Twitter or Facebook and delete this email from your system, delete your system, reformat your drive and send the computer back to the manufacturer with a letter clearly explaining that you opened and read an email that wasn’t intended for you and would they please send you a new computer when they have a moment. Before opening any attachment you should check the attachment, your computer and your immediate surroundings for viruses, spraying any contaminated surfaces with an approved disinfectant.

1. Interested?
‘the future of conferences’
katie chatfield
twitter.com/katiechatfield
http://katiechatfield.wordpress.com/
And my day job:
www.jackmorton.com

2. So you’ve got information
A rock- a foundation stone
rock-
to build better stuff, better
thought, better action
You need to pass that
on to an audience...
So that they know this
information too.....
and create a Big Splash....
think- long-
So you think- a day long-
conference-
no a two day conference-
is the answer.....
http://www.flickr.com/photos/mattmonath/3381384824

3. Usually you’ll get
subject experts
to create
extensive
presentations
and sometimes
you pay them
and sometimes
you don’t
45- mins-
- 45-60 mins-
to fill the empty
vessels of the
audience
http://www.flickr.com/photos/jordoncooper/17879065/

4. who may
or
may not
be engaged
http://www.flickr.com/photos/arkworld/2546395634/

5. I’ve played the part of
presenter-
presenter-
slap-
delivered a pitch slap-
and didn’t get much
information
- about the needs of the
audience,
- or where they might
get value
-or where their gaps might
be...
and
and I didn’t usually get
much value either
– like feedback,
- or follow up
http://www.flickr.com/photos/jordoncooper/17879065/

6. and I’ve been part of
an audience and
have paid to attend a
conference only to
have vendors and
suppliers –
who would normally have to take
me out to lunch to get my attention
time-
for 60 minutes at a time-
-pitch to me
http://www.flickr.com/photos/arkworld/2546395634/

7. territory-
what should be rich territory-
-a meeting of the minds
-of needs and information
is instead an uneven playing field.
presenters are full of information...
and the audience has none
presenters do all of the work to
prepare for the conference and the
audience does nothing
and never the twain shall meet....
http://www.flickr.com/photos/tomsch/1040888398

8. and in the
process
protecting the
notion of ‘Don’t
step on my turf!’
we’ve created a
bit of a
wasteland...
http://www.flickr.com/photos/tiboox/197286394/

9. condensing
the problem

10. the glass is
half empty
and half full
presenters and
audiences both
have something
to say,
something to
seek, and
something to
share

11. and it all needs to be
entertaining

12. http://www.flickr.com/photos/mondoagogo/3367841311/
you need structure and
narrative to tell a story
- how people learn is by
exploring an idea
Which path do you
follow?
You still need to get
information across...
create understanding
http://www.flickr.com/photos/willuk/504423267

13. So.....?

14. You can create
stepping stones,
skim and
energise,
create ripples,
little and often
http://www.flickr.com/photos/seventhsister/2738553439/

15. Interesting South
• a wide variety of interesting,
interesting,
unexpected, original
things
'theatre of ideas’
•a
• a single shared quality
between participants :
curiosity

16. amplification
participation
discovery
the call to action:
Viva Ideas!

17. before
build anticipation
co-discover
everyone is given a task

19. no name tags-
what’s your story?
http://www.smithmag.net/sixwords/
http://www.amazon.com/gp/mpd/permalink/m2QJLBKP8D822T

20. during
participate
amplify
everyone’s on stage

21. 20 speakers-
3 or 10 minute stories
beers and live music
lots of break outs for chit chats

22. and gentle men:
“Ladies
TURN ON YOUR PHONES”
http://www.flickr.com/photos/wadem/2486889454/

23. after
share the experience
follow up the conversations
seeds into flowers

24. feedback loops for
speakers and
participants
http://twemes.com/isii? pages=1-10

26. http://www.flickr.com/groups/interestingsouth/pool

27. amplification
participation
discovery
two years
and going
strong

28. Live feedback from
‘the future of conferences’