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SAP Startup Focus
Overview of Startup Solutions on HANA
SAPPHIRE NOW - May 2013
Technology and Innovation Platform Strategy
SAP Startup Focus
SAP Labs
3410 Hillview Avenue | Palo Alto | CA 94304 | USA
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
SAP Startup Focus portfolio – May 2013
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
Tackling Manufacturing & Service Processes
Root Cause Analysis with SAP HANA
STARTUP OVERVIEW
Warwick Analytics provides a solution for automated root cause analysis and an early
warning system for complex and high-value manufacturing and healthcare sectors.
SOLUTION OVERVIEW
• RCASE, Root Cause Analysis Solver Engine, is based on complex algorithms that
accurately zero in on the causes of issues so solutions can be implemented quickly
and effectively
• The software solution provides an early warning system to limit the impact of
failures and bottlenecks reducing expensive down time and increasing ROI
• Advanced technologies are embedded within all of the products to offer customized
solutions for specific sectors and organizations while integrating with other leading
software and systems
• Allows the analytics to run in seconds rather than days
• Can be quickly deployed and scaled depending on the problem’s size and urgency
Cloud or On-Premise deployment
BENEFITS
• Resolves root causes of faults and problems in real-time for increased ROI and
improved product performance
• Efficiencies and improvements allow for appropriation of valuable resources
• Operates on a set of simple and practical business rules to amend the process or
redesign the product
• Resolves ‘No Fault Found’ problems
• Doesn't require hypotheses and will always find an answer from the data available
• Is non-statistical, always returning with a solution, or a revised data search space
QUICK REFERENCE LINK(S)
• Demo video: http://spr.ly/WarwickDemo
• Interview: http://spr.ly/WarwickInterview
COMPANY - HQ
Warwick Analytics - UK
INDUSTRY/LOB
Manufacturing, Procurement, R&D,
Engineering, Services, Supply Chain
and Design/Quality
URL
www.warwickanalytics.com
Approved: 05- 28-13 (DS)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
Intelligent Restock, Cross-Sell & Up-Sell Product
Recommendations with SAP HANA
STARTUP OVERVIEW
Liquid Analytics sits squarely at the intersection of several very exciting trends: Big Data,
Mobility and Cloud. This combination drives them to deliver insightful apps, empowered by
predictive algorithms, running on HANA.
Delivering the answers from your Big Data, into the right hands, at the right time.
SOLUTION OVERVIEW
Liquid Decisions is a suite of apps:
• The RapidOrder app uses predictive analytics - running on SAP HANA - to provide real-time
restock, cross-sell/ up-sell and goal-related product recommendations for each of your sales
representatives’ accounts
• InsightPops© - powered by HANA - quickly alert sales representatives when their accounts
need attention: delayed order, due for a restock, able to fulfill a goal need; etc.
• Algorithms in the Goals app, assign target accounts to goals based on the potential of those
accounts buying goaled products.
• Target account information is used by the RapidOrder algorithms to ensure recommended
products align with sales representatives’ goals
• Mobile application for sales staff; built on SAP Mobile Platform, backend on SAP HANA,
integrated to SAP ERP
BENEFITS
Provides real-time, actionable insights to help sales managers and representatives meet
their goals
• Pre-populated orders for faster ordering allowing time for cross-sell and up-sell opportunities
• Real-time order verification and correction
• Schedules appointments, makes call, completes orders and surveys directly from the
interface
• Engaging and inspiring UI that drives adoption of the business process
QUICK REFERENCE LINK(S)
• Demo video: http://spr.ly/LiquidAnalytics
• Demo with Avaya: http://spr.ly/LiquidAnalyticsAvaya
COMPANY - HQ
Liquid Analytics - US
INDUSTRY/LOB
Wholesale
Distribution, Manufacturing, CPG
, DSD, Financial Services, Sales
URL
www.liquidanalytics.com
Approved: 05-28-13 (GH)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
A Chain Reaction for Manufacturing
Supply & Value Optimization
STARTUP OVERVIEW
Optessa provides optimized and effective planning, sequencing, and scheduling solutions to
manufacturers for competitive advantage specifically in supply chain line of business.
SAP HANA addresses the key challenge of combining big data from different sources and
maintaining a live in-memory data model of the supply chain.
SOLUTION OVERVIEW
• Optessa and SAP HANA offer an optimal solution for manufacturers who deal with large
amounts of data and yet need to optimize planning and scheduling of production
• Solution offers proven technology to model manufacturing environments at a high resolution
and provides optimal solutions to complex planning and scheduling problems
• SAP HANA addresses the key challenge of marshaling big data from different sources and
maintaining a live in-memory data model of the demand - manufacturing - supply chain
• Optessa on SAP HANA is a unique offering: it is on-demand optimization of live data models
for the fast paced manufacturing environment
• Cloud or On Premise deployment with SAP technology solution
BENEFITS
• The right planning product, properly implemented, yields 10X or more returns in supply
chain savings
• Significantly reduces run times allowing for rapid multiple iterations in planning and better
quality plans at significantly lower cost
• Quickly marshals large data sets which include orders, capacities and constraints -3.5M
feature records organized in under three minutes
• Optessa + SAP HANA allows manufacturers to rapidly respond to changes ‘on the fly’
• On average 50x faster order data load after porting to SAP HANA
• Nearly 800% reduction in the planning and scheduling process time
QUICK REFERENCE LINK(S)
Demo video: http://spr.ly/Optessa
COMPANY – HQ
Optessa - Canada
INDUSTRY/LOB
Manufacturing/Automotive
URL
www.optessa.com
Approved: 05-28-13 (PR)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
Real-Time Awareness into Critical &
Complex Operations, Case-by-Case
STARTUP OVERVIEW
Mobideo enables companies to gain deep and detailed insight and visibility into their critical
processes by managing the smallest and most granular elements of their activities and by
harnessing the power of HANA, mobility and analytics.
SOLUTION OVERVIEW
• A mobile application for workers in the field/shop floor and a portal application for back
office managers
• Personalized step-by-step guidance, coaching and validation including: viewing task, sub-
tasks and discrete steps, following procedures managing assets, collecting data,
communication with colleagues and supervisors
• The mobile application is rapidly built from data retrieved from a variety of resources
including electronic or hardcopy technical guidelines and interfaces to SAP ERP
• Web based portal application for real-time and granular management of remote activities
including resource allocation, real time analytics, event-driven reporting, predictive analytics
and management-by-exceptions
BENEFITS
• Increased productivity by enabling ‘right the first time’ execution of tasks
• Reduced cycle times and faster product/project release by eliminating failure-points
• Reductions in defects and re-work
• Improved quality and easier regulatory compliance
• Full visibility, compliance tracking, situational awareness and adaptability amongst all
stakeholders of a business process
• Ongoing business process improvement
• Extremely fast time for deployment
QUICK REFERENCE LINK(S)
• Demo video: http://spr.ly/DemoMobideo
• Promo video: http://spr.ly/Mobideo_SuccessStory1
• Promo video: http://spr.ly/Mobideo_SuccessStory2
COMPANY – HQ
Mobideo – US
INDUSTRY/LOB
Aerospace & Defense, Chemicals,
Engineering, Construction &
Operations, Life Sciences, Oil &
Gas, Telecommunications,
Transportation & Logistics
URL
www.mobideo.com
Approved: 05-28-13 (YE)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
Serving Up Real-Time Consumption
Analytics – Tap to Table
STARTUP OVERVIEW
Alcohol Analytics™, developed by WeissBeerger, is the first ever beer consumption behavior
analytics dashboard for breweries and bars.
SOLUTION OVERVIEW
• The Alcohol Analytics™ platform powered by SAP HANA means breweries will be given access to
real-time data withdrawn from hundreds of installed flow meters on their beer taps in bars and
restaurants, revealing the consumption statistics and trends faster than any competitor in the
market
• Sensors on each beer tap, investigate and measure the immediate impact of sampling campaigns,
TV commercials and other factors on consumption
• Suggests the optimal discount/incentive or refund for the brands according to the consumption
during the day
• Recommends the exact price/discount for every specific brand in every region automatically and
creates increase in revenues expectancy
• Sensors on premise track market reactions, trends and correlations in every hour of the day and
assist breweries better understand their brands consumption behavior and their competitors
BENEFITS
• Consumer behavior statistics: know when and where each brand is being consumed·
• Perform dynamic pricing and discounts: refine your discount and promotion strategy according to
high resolution time based and location based consumer behavior
• Recognize market trends in real time without ordering expensive custom made market research
• Constant access to Alcohol Analytics tool allows marketing divisions to test and learn customer
reaction to new marketed brands & campaigns and adapt with minimum cost
• Real-time dashboard for sales and marketing with log-in via web, tablets or smartphones into real-
time business intelligence dashboard
• Allows bar owners to monitor every drop, decrease beer waste, control free drinks and use as a
management tool for the staff
QUICK REFERENCE LINK(S)
• Demo video: http://spr.ly/Weissbeerger
COMPANY – HQ
WeissBeerger - Israel
INDUSTRY/LOB
R&D, Engineering and
Information Technology
URL
www.weissbeerger.com
www.alcoholanalytics.com
Approved: 06-07-12 (OA)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
What’s the SCOOP? – Sustainable Cash via
Optimized Operational Processes
STARTUP OVERVIEW
VMS developed the innovative benchmark the method used to measure SAP systems directly
and automatically – right up to the transaction level allowing for clear identification of the
‘buttons’ to push, to optimize your costs and performance.
SOLUTION OVERVIEW
• With SCOOP businesses can predict how, in dollars, operational process changes impact
the height of their DSO
• The business’ DNA of an enterprise is deciphered and root cause correlations between
DSO and operational key performance indicators detected
• Leverages insights so future free cash developments can be simulated interactively
• SCOOP is applicable to virtually all currently used SAP ERP systems
BENEFITS
• Intuitive - predictive analytics for the board room
• Instant - deployable in one week with no wait for lengthy IT projects
• Integrated - fully transparent, quantified cause-effect relationships between material and
money flows
• Can easily simulate process changes
• You don’t have to accept the past anymore
• You can take smarter operational decisions including tradeoffs, risks and reward, resource
allocations as well as operational targets
• Ability to self-evaluate potential for free cash improvements yourself
• Allows for sustainable DSO improvements
QUICK REFERENCE LINK(S)
• Demo video: http://spr.ly/vms
COMPANY – HQ
VMS - Germany
INDUSTRY/LOB
Manufacturing, CPG and Retail
URL
www.vms.net
Approved: 06-07-13 (RT)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
STARTUP OVERVIEW
Mobilistic Innovative Business Solutions has developed LogipleX, a supply chain intelligence
solution that allows customers to remain ahead in competition by providing the right product, at the
right time, at the right place and at the right cost to the customer.
SOLUTION OVERVIEW
• LogipleX is a comprehensive self-managed cross-platform end-to-end-supply chain intelligence
solution
• The solution helps in effectively enabling all the stakeholders of the supply chain to
forecast, plan, deliver, and addresses complex SCM situations
• Enabling efficient management of State Drug & Logistics organizational operations
• Allows for vendor and testing lab management
• Provides its own EDI stack to interface with any other third party applications
• Delivers complete workflow with email and SMS alerts along with a built-in document
management system
BENEFITS
• The integrated platform allows for sophisticated and evolved purchase, warehouse and inventory
management
• Provides real-time detailed analysis of supply chain operations – end to end
• 360 visibility allows for improved quality control, inventory management and distribution
• Efficiencies and self-managed systems greatly reduce business costs, including IT and support
• Supply chain transparency allows for highly efficient resource management and forecasting
• Easily allows the alignment and collaboration with business partners to achieve business
objective
• Detailed analysis based on dashboards, scorecards and monitors
QUICK REFERENCE LINK(S)
• Demo video: http://spr.ly/MiBS
Logiplex - Modular & Transparent
Supply Chain Intelligence
COMPANY – HQ
MIBS Pvt. Ltd.- India
INDUSTRY/LOB
Aerospace & Defense,
Automotive, Healthcare,
Warehouse, Transportation &
Logistics and Wholesale
Distribution
URL
www.mibsglobal.com
Approved: 05-28-13 (PVM)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
Sensor-driven Staff Positioning - Now
Customers Don’t Have to Shop Until They Drop
STARTUP OVERVIEW
Sensitel StaffCaster is a real-time subscription service that uses event data from store
associate’s mobile phones, along with anonymous visitor data from Wi-Fi networks and
additional store-based feeds to recommend hour-by-hour staffing levels and staff positioning.
SOLUTION(S) OVERVIEW
• Sensitel StaffCaster is a real-time, cloud-based subscription service that uses event data
from field staff’s mobile phones, along with visitor data from Wi-Fi networks and additional
store-based feeds to recommend hour-by-hour staffing levels and positioning
• Positions sales associates when and where customer need help
• StaffCaster provides store managers with a view of store traffic patterns in different zones,
and delivers automated recommendations on staff positioning to meet customer’s demand
before the sale is lost
• StaffCaster automates workflow by sending e-mail and SMS alerts to store associates to
respond to volume changes
BENEFITS
• Sensitel StaffCaster increases shopper engagement, satisfaction and therefore loyalty
• Deploys appropriate associates to help shoppers make the right purchase decision and
cross-sell or up-sell
• Dynamically assign staff within the store with a single click of a button
• Increases employee satisfaction and therefore retention
• Supports movement of promotional displays to traffic hot spots
QUICK REFERENCE LINK(S)
• Demo video: http://spr.ly/Sensitel
COMPANY – HQ
Sensitel - US
INDUSTRY/LOB
Retail, Transportation &
Logistics, High Tech
URL
www.sensitel.com
Approved: 06-07-13 (RS)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
Siri-like Information Access & Intelligence –
Information is Yours For the Asking
STARTUP OVERVIEW
EasyAsk® products utilize groundbreaking, Siri-like natural language software enable the mobile
workforce to find information faster from their corporate data. Ask in plain English and EasyAsk
delivers the right information on demand to accelerate and facilitate faster, smarter business
decisions and processes.
SOLUTION OVERVIEW
• Siri-like voice enabled mobile solution that allows business users to perform information
discovery and analysis with SAP CRM, Business Warehouse and other Data in SAP HANA
• Business users simply ask questions in English and get answers to their business questions at
any level of detail from HANA
• Integrates with SAP HANA analytic and calculation views to ask questions of any metrics and
attributes deployed in HANA
• Provides fast response-time to questions at any level of detail from analytic roll-ups to detailed
individual record sets
• Integrated with SAP supplied HANA analytics for CRM and Retail for fast access to
consolidated views of CRM data and analytics from mobile devices
• Mobile app can be deployed on smart phone or tablet
• Web-based Studio for desktop and laptop computers
BENEFITS
• Mobile sales teams and workforce have fast, easy access to business critical information to
accelerate the sales pipeline, improve sales performance and deliver superior service
• Through integration with HANA eliminates data movement and duplication to remove the cost
of extra data storage and the cost to administer and maintain that storage
• Increased number of sales calls and reduced downtime through rapid reaction to new leads,
scheduling changes and other new activities
• Fast easy access to customer and product information to speed sales processes and deliver
high touch service
QUICK REFERENCE LINK(S)
• Demo video: http://spr.ly/EasyAsk
• Marketing video: http://spr.ly/EasyAskMarketing
COMPANY – HQ
EasyAsk - US
INDUSTRY/LOB
All Industries/Marketing, Sales,
Services
URL
www.easyask.com
Approved: 06-07-13 (JM)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
A Personalized Marketing Platform that
Help Brands Turn Fans into Customers
STARTUP OVERVIEW
Fan Appz helps brands convert fans into customers and turn good customers into great ones. It starts
with compelling social experiences that make it easy for brands to grow and engage with their fans
while collecting valuable social and consumer data. Fan Appz then helps brands combine that data
with their existing customer data, and use the resulting insights to improve the performance of all of
their marketing efforts.
SOLUTION OVERVIEW
• Fan Appz’ Social Experience Applications help brands grow and engage their fans while capturing
valuable social, consumer and behavioral data
• The data can be combined with the brand’s existing customer data, and then analyzed and stored
within Fan Appz’ Consumer Insights Hub, powered by SAP HANA.
• Customers can perform real-time analysis, gleaning actionable insights, creating robust profiles of
their customers and prospects and building intelligent target segments
• Brands use Fan Appz’ Marketing Integration Solutions to put insights, profiles and segments to
work, improving the performance of everything from email marketing and online advertising to
website and in-store promotions and more
• Fan Appz is also available as a Cloud deployment with SAP Customer Cloud for CRM integration
BENEFITS
• Pre-built, easy-to-deploy social applications that engage fans and capture valuable social and
consumer data (including email addresses) as well as permission to use it
• Scalable HANA-based data hub that integrates SAP and non-SAP client data sources, allowing for
real-time processing and analysis, creating a 360 view of customers and prospects
System integrations that support improved marketing performance, including increased conversion
rates, improved loyalty and retention, and greater customer lifetime value
QUICK REFERENCE LINK(S)
• Interview: http://spr.ly/FanAppzInterview
• Demo video: http://bit.ly/11Wjqch
COMPANY – HQ
FanAppz - US
INDUSTRY/LOB
Automotive, Consumer
Products, High Tech, Insurance,
Media, Retail,
Telecommunications, Marketing,
Sales and Services
URL
www.fanappz.com
Approved: 06-07-13 (KT)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
Process Mining – A Single Mouse-Click Reveals
Processes & Performance
STARTUP OVERVIEW
Celonis Process Business Intelligence (PBI) offers Process Mining for SAP by reconstructing
the processes in real-time based on the ‘digital footprints’ created by the SAP ERP system.
The solution pairs with any SAP module to result in full transparency that allows for
tremendously improved efficiency and compliance.
SOLUTION OVERVIEW
A web-based software that allows for real-time insight into how SAP processes are actually
running
The fully automated software extracts the process data out of the SAP databases and
reproduces them in a real-time graphs and works with live data
Utilizing process mining allows for a deep drill down into the processes to reveal all the
variances
Various filters allow for the segmentation of the processes to get the desired information
Celonis PBI combined with SAP HANA means even the largest big data scenario can be
processed including analyzing terabytes of data out of more than 20+ SAP systems
BENEFITS
Up to 15% decrease of process costs through decrease of bottlenecks
Identification of critical fraud patterns - significant improvements in compliance
Real-time monitoring and full transparency through visualizations of all business
processes; significant decrease in the time needed for analysis
No knowledge of SQL needed - intuitive user interface and navigation within the mined
processes
Complete transparency into operational processes with fully automated reporting by using
Celonis Office Integration
QUICK REFERENCE LINK(S)
• Demo video: https://www.celonis-pbi.com/SAPPHIRE
• Fact sheet:
https://www.dropbox.com/sh/ohfkw1m1xtx078n/Gmtm253H1x/Celonis_PBI_Flyer.pdf
COMPANY – HQ
Celonis - Germany
INDUSTRY/LOB
Pharmaceutical, Manufacturing,
Auditing, Sales, Procurement, S
upply Chain and Auditing
URL
www.celonis-pbi.com
Approved: 05-28-13 (BN)
© 2012 SAP AG. All rights reserved. Confidential – Do Not Forward
Next Generation Social Analytics &
Engagement Platform
STARTUP OVERVIEW
NextPrinciples believes that for social media to truly deliver business benefits, it has to be
embedded into an organization’s existing business processes. Whether one is in marketing,
sales or customer support, the ‘Insight-To-Action’ platform is designed to help not only
extract insights from social media channels, but also integrate those into business
processes and CRM systems.
SOLUTION OVERVIEW
• Helps users aggregate, analyze and act upon posts collected across various social
media channels
• Provides one platform to both listen to/analyze social conversations and engage as
appropriately
• Self-service, simply designed user experience - users are fully productive within 2 hours
• Insightful and progressive analytics and features enable organizations to grow their
social media practices as they mature
• SAP-certified SAP HANA integration provides real-time sentiment analytics
• Current product roadmap includes leveraging embedded SAP HANA R integration to
deliver predictive analytics
• Seamlessly integrates with leading CRM systems including SugarCRM, Salesforce and
Microsoft Dynamics CRM
BENEFITS
• Efficiently scales with social media initiatives through one easy-to-use, SaaS, self-service
platform
• Provides a consistent customer experience across all channels
• Drives business impact by closing the loop between the social and traditional (email,
phone, etc.) channels
• Protects the brand by managing the social portfolio for risk, compliance and performance
QUICK REFERENCE LINK(S)
• Demo video: http://spr.ly/NextPrinciples
COMPANY – HQ
NextPrinciples – US
INDUSTRY/LOB
Marketing, Sales, Services and
Product Innovation
URL
www.nextprinciples.com
Approved: 05-28-13 (TS)
SAP Startup Focus
Global Market Enablement Team
Market Enablement Contacts:
Robert Kapanen – Head, Global Market Enablement
M +1.510.717.3994
E robert.kapanen@sap.com
Deepak Aher
M +1.650.823.7024
E deepak.aher@sap.com
Neeraj Gakhar
M +91 9980087273
E neeraj.gakhar@sap.com
Luisa Silva
M
E luisa.silva@sap.com
Michelle Hickey
M +1.650.924.8274
E michelle.hickey@sap.com
© 2012 SAP AG. All rights reserved.
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Overview of startup solutions on hana rev 30 (approved public facing2) (1)

  • 1. SAP Startup Focus Overview of Startup Solutions on HANA SAPPHIRE NOW - May 2013 Technology and Innovation Platform Strategy SAP Startup Focus SAP Labs 3410 Hillview Avenue | Palo Alto | CA 94304 | USA
  • 2. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward SAP Startup Focus portfolio – May 2013
  • 3. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward Tackling Manufacturing & Service Processes Root Cause Analysis with SAP HANA STARTUP OVERVIEW Warwick Analytics provides a solution for automated root cause analysis and an early warning system for complex and high-value manufacturing and healthcare sectors. SOLUTION OVERVIEW • RCASE, Root Cause Analysis Solver Engine, is based on complex algorithms that accurately zero in on the causes of issues so solutions can be implemented quickly and effectively • The software solution provides an early warning system to limit the impact of failures and bottlenecks reducing expensive down time and increasing ROI • Advanced technologies are embedded within all of the products to offer customized solutions for specific sectors and organizations while integrating with other leading software and systems • Allows the analytics to run in seconds rather than days • Can be quickly deployed and scaled depending on the problem’s size and urgency Cloud or On-Premise deployment BENEFITS • Resolves root causes of faults and problems in real-time for increased ROI and improved product performance • Efficiencies and improvements allow for appropriation of valuable resources • Operates on a set of simple and practical business rules to amend the process or redesign the product • Resolves ‘No Fault Found’ problems • Doesn't require hypotheses and will always find an answer from the data available • Is non-statistical, always returning with a solution, or a revised data search space QUICK REFERENCE LINK(S) • Demo video: http://spr.ly/WarwickDemo • Interview: http://spr.ly/WarwickInterview COMPANY - HQ Warwick Analytics - UK INDUSTRY/LOB Manufacturing, Procurement, R&D, Engineering, Services, Supply Chain and Design/Quality URL www.warwickanalytics.com Approved: 05- 28-13 (DS)
  • 4. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward Intelligent Restock, Cross-Sell & Up-Sell Product Recommendations with SAP HANA STARTUP OVERVIEW Liquid Analytics sits squarely at the intersection of several very exciting trends: Big Data, Mobility and Cloud. This combination drives them to deliver insightful apps, empowered by predictive algorithms, running on HANA. Delivering the answers from your Big Data, into the right hands, at the right time. SOLUTION OVERVIEW Liquid Decisions is a suite of apps: • The RapidOrder app uses predictive analytics - running on SAP HANA - to provide real-time restock, cross-sell/ up-sell and goal-related product recommendations for each of your sales representatives’ accounts • InsightPops© - powered by HANA - quickly alert sales representatives when their accounts need attention: delayed order, due for a restock, able to fulfill a goal need; etc. • Algorithms in the Goals app, assign target accounts to goals based on the potential of those accounts buying goaled products. • Target account information is used by the RapidOrder algorithms to ensure recommended products align with sales representatives’ goals • Mobile application for sales staff; built on SAP Mobile Platform, backend on SAP HANA, integrated to SAP ERP BENEFITS Provides real-time, actionable insights to help sales managers and representatives meet their goals • Pre-populated orders for faster ordering allowing time for cross-sell and up-sell opportunities • Real-time order verification and correction • Schedules appointments, makes call, completes orders and surveys directly from the interface • Engaging and inspiring UI that drives adoption of the business process QUICK REFERENCE LINK(S) • Demo video: http://spr.ly/LiquidAnalytics • Demo with Avaya: http://spr.ly/LiquidAnalyticsAvaya COMPANY - HQ Liquid Analytics - US INDUSTRY/LOB Wholesale Distribution, Manufacturing, CPG , DSD, Financial Services, Sales URL www.liquidanalytics.com Approved: 05-28-13 (GH)
  • 5. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward A Chain Reaction for Manufacturing Supply & Value Optimization STARTUP OVERVIEW Optessa provides optimized and effective planning, sequencing, and scheduling solutions to manufacturers for competitive advantage specifically in supply chain line of business. SAP HANA addresses the key challenge of combining big data from different sources and maintaining a live in-memory data model of the supply chain. SOLUTION OVERVIEW • Optessa and SAP HANA offer an optimal solution for manufacturers who deal with large amounts of data and yet need to optimize planning and scheduling of production • Solution offers proven technology to model manufacturing environments at a high resolution and provides optimal solutions to complex planning and scheduling problems • SAP HANA addresses the key challenge of marshaling big data from different sources and maintaining a live in-memory data model of the demand - manufacturing - supply chain • Optessa on SAP HANA is a unique offering: it is on-demand optimization of live data models for the fast paced manufacturing environment • Cloud or On Premise deployment with SAP technology solution BENEFITS • The right planning product, properly implemented, yields 10X or more returns in supply chain savings • Significantly reduces run times allowing for rapid multiple iterations in planning and better quality plans at significantly lower cost • Quickly marshals large data sets which include orders, capacities and constraints -3.5M feature records organized in under three minutes • Optessa + SAP HANA allows manufacturers to rapidly respond to changes ‘on the fly’ • On average 50x faster order data load after porting to SAP HANA • Nearly 800% reduction in the planning and scheduling process time QUICK REFERENCE LINK(S) Demo video: http://spr.ly/Optessa COMPANY – HQ Optessa - Canada INDUSTRY/LOB Manufacturing/Automotive URL www.optessa.com Approved: 05-28-13 (PR)
  • 6. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward Real-Time Awareness into Critical & Complex Operations, Case-by-Case STARTUP OVERVIEW Mobideo enables companies to gain deep and detailed insight and visibility into their critical processes by managing the smallest and most granular elements of their activities and by harnessing the power of HANA, mobility and analytics. SOLUTION OVERVIEW • A mobile application for workers in the field/shop floor and a portal application for back office managers • Personalized step-by-step guidance, coaching and validation including: viewing task, sub- tasks and discrete steps, following procedures managing assets, collecting data, communication with colleagues and supervisors • The mobile application is rapidly built from data retrieved from a variety of resources including electronic or hardcopy technical guidelines and interfaces to SAP ERP • Web based portal application for real-time and granular management of remote activities including resource allocation, real time analytics, event-driven reporting, predictive analytics and management-by-exceptions BENEFITS • Increased productivity by enabling ‘right the first time’ execution of tasks • Reduced cycle times and faster product/project release by eliminating failure-points • Reductions in defects and re-work • Improved quality and easier regulatory compliance • Full visibility, compliance tracking, situational awareness and adaptability amongst all stakeholders of a business process • Ongoing business process improvement • Extremely fast time for deployment QUICK REFERENCE LINK(S) • Demo video: http://spr.ly/DemoMobideo • Promo video: http://spr.ly/Mobideo_SuccessStory1 • Promo video: http://spr.ly/Mobideo_SuccessStory2 COMPANY – HQ Mobideo – US INDUSTRY/LOB Aerospace & Defense, Chemicals, Engineering, Construction & Operations, Life Sciences, Oil & Gas, Telecommunications, Transportation & Logistics URL www.mobideo.com Approved: 05-28-13 (YE)
  • 7. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward Serving Up Real-Time Consumption Analytics – Tap to Table STARTUP OVERVIEW Alcohol Analytics™, developed by WeissBeerger, is the first ever beer consumption behavior analytics dashboard for breweries and bars. SOLUTION OVERVIEW • The Alcohol Analytics™ platform powered by SAP HANA means breweries will be given access to real-time data withdrawn from hundreds of installed flow meters on their beer taps in bars and restaurants, revealing the consumption statistics and trends faster than any competitor in the market • Sensors on each beer tap, investigate and measure the immediate impact of sampling campaigns, TV commercials and other factors on consumption • Suggests the optimal discount/incentive or refund for the brands according to the consumption during the day • Recommends the exact price/discount for every specific brand in every region automatically and creates increase in revenues expectancy • Sensors on premise track market reactions, trends and correlations in every hour of the day and assist breweries better understand their brands consumption behavior and their competitors BENEFITS • Consumer behavior statistics: know when and where each brand is being consumed· • Perform dynamic pricing and discounts: refine your discount and promotion strategy according to high resolution time based and location based consumer behavior • Recognize market trends in real time without ordering expensive custom made market research • Constant access to Alcohol Analytics tool allows marketing divisions to test and learn customer reaction to new marketed brands & campaigns and adapt with minimum cost • Real-time dashboard for sales and marketing with log-in via web, tablets or smartphones into real- time business intelligence dashboard • Allows bar owners to monitor every drop, decrease beer waste, control free drinks and use as a management tool for the staff QUICK REFERENCE LINK(S) • Demo video: http://spr.ly/Weissbeerger COMPANY – HQ WeissBeerger - Israel INDUSTRY/LOB R&D, Engineering and Information Technology URL www.weissbeerger.com www.alcoholanalytics.com Approved: 06-07-12 (OA)
  • 8. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward What’s the SCOOP? – Sustainable Cash via Optimized Operational Processes STARTUP OVERVIEW VMS developed the innovative benchmark the method used to measure SAP systems directly and automatically – right up to the transaction level allowing for clear identification of the ‘buttons’ to push, to optimize your costs and performance. SOLUTION OVERVIEW • With SCOOP businesses can predict how, in dollars, operational process changes impact the height of their DSO • The business’ DNA of an enterprise is deciphered and root cause correlations between DSO and operational key performance indicators detected • Leverages insights so future free cash developments can be simulated interactively • SCOOP is applicable to virtually all currently used SAP ERP systems BENEFITS • Intuitive - predictive analytics for the board room • Instant - deployable in one week with no wait for lengthy IT projects • Integrated - fully transparent, quantified cause-effect relationships between material and money flows • Can easily simulate process changes • You don’t have to accept the past anymore • You can take smarter operational decisions including tradeoffs, risks and reward, resource allocations as well as operational targets • Ability to self-evaluate potential for free cash improvements yourself • Allows for sustainable DSO improvements QUICK REFERENCE LINK(S) • Demo video: http://spr.ly/vms COMPANY – HQ VMS - Germany INDUSTRY/LOB Manufacturing, CPG and Retail URL www.vms.net Approved: 06-07-13 (RT)
  • 9. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward STARTUP OVERVIEW Mobilistic Innovative Business Solutions has developed LogipleX, a supply chain intelligence solution that allows customers to remain ahead in competition by providing the right product, at the right time, at the right place and at the right cost to the customer. SOLUTION OVERVIEW • LogipleX is a comprehensive self-managed cross-platform end-to-end-supply chain intelligence solution • The solution helps in effectively enabling all the stakeholders of the supply chain to forecast, plan, deliver, and addresses complex SCM situations • Enabling efficient management of State Drug & Logistics organizational operations • Allows for vendor and testing lab management • Provides its own EDI stack to interface with any other third party applications • Delivers complete workflow with email and SMS alerts along with a built-in document management system BENEFITS • The integrated platform allows for sophisticated and evolved purchase, warehouse and inventory management • Provides real-time detailed analysis of supply chain operations – end to end • 360 visibility allows for improved quality control, inventory management and distribution • Efficiencies and self-managed systems greatly reduce business costs, including IT and support • Supply chain transparency allows for highly efficient resource management and forecasting • Easily allows the alignment and collaboration with business partners to achieve business objective • Detailed analysis based on dashboards, scorecards and monitors QUICK REFERENCE LINK(S) • Demo video: http://spr.ly/MiBS Logiplex - Modular & Transparent Supply Chain Intelligence COMPANY – HQ MIBS Pvt. Ltd.- India INDUSTRY/LOB Aerospace & Defense, Automotive, Healthcare, Warehouse, Transportation & Logistics and Wholesale Distribution URL www.mibsglobal.com Approved: 05-28-13 (PVM)
  • 10. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward Sensor-driven Staff Positioning - Now Customers Don’t Have to Shop Until They Drop STARTUP OVERVIEW Sensitel StaffCaster is a real-time subscription service that uses event data from store associate’s mobile phones, along with anonymous visitor data from Wi-Fi networks and additional store-based feeds to recommend hour-by-hour staffing levels and staff positioning. SOLUTION(S) OVERVIEW • Sensitel StaffCaster is a real-time, cloud-based subscription service that uses event data from field staff’s mobile phones, along with visitor data from Wi-Fi networks and additional store-based feeds to recommend hour-by-hour staffing levels and positioning • Positions sales associates when and where customer need help • StaffCaster provides store managers with a view of store traffic patterns in different zones, and delivers automated recommendations on staff positioning to meet customer’s demand before the sale is lost • StaffCaster automates workflow by sending e-mail and SMS alerts to store associates to respond to volume changes BENEFITS • Sensitel StaffCaster increases shopper engagement, satisfaction and therefore loyalty • Deploys appropriate associates to help shoppers make the right purchase decision and cross-sell or up-sell • Dynamically assign staff within the store with a single click of a button • Increases employee satisfaction and therefore retention • Supports movement of promotional displays to traffic hot spots QUICK REFERENCE LINK(S) • Demo video: http://spr.ly/Sensitel COMPANY – HQ Sensitel - US INDUSTRY/LOB Retail, Transportation & Logistics, High Tech URL www.sensitel.com Approved: 06-07-13 (RS)
  • 11. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward Siri-like Information Access & Intelligence – Information is Yours For the Asking STARTUP OVERVIEW EasyAsk® products utilize groundbreaking, Siri-like natural language software enable the mobile workforce to find information faster from their corporate data. Ask in plain English and EasyAsk delivers the right information on demand to accelerate and facilitate faster, smarter business decisions and processes. SOLUTION OVERVIEW • Siri-like voice enabled mobile solution that allows business users to perform information discovery and analysis with SAP CRM, Business Warehouse and other Data in SAP HANA • Business users simply ask questions in English and get answers to their business questions at any level of detail from HANA • Integrates with SAP HANA analytic and calculation views to ask questions of any metrics and attributes deployed in HANA • Provides fast response-time to questions at any level of detail from analytic roll-ups to detailed individual record sets • Integrated with SAP supplied HANA analytics for CRM and Retail for fast access to consolidated views of CRM data and analytics from mobile devices • Mobile app can be deployed on smart phone or tablet • Web-based Studio for desktop and laptop computers BENEFITS • Mobile sales teams and workforce have fast, easy access to business critical information to accelerate the sales pipeline, improve sales performance and deliver superior service • Through integration with HANA eliminates data movement and duplication to remove the cost of extra data storage and the cost to administer and maintain that storage • Increased number of sales calls and reduced downtime through rapid reaction to new leads, scheduling changes and other new activities • Fast easy access to customer and product information to speed sales processes and deliver high touch service QUICK REFERENCE LINK(S) • Demo video: http://spr.ly/EasyAsk • Marketing video: http://spr.ly/EasyAskMarketing COMPANY – HQ EasyAsk - US INDUSTRY/LOB All Industries/Marketing, Sales, Services URL www.easyask.com Approved: 06-07-13 (JM)
  • 12. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward A Personalized Marketing Platform that Help Brands Turn Fans into Customers STARTUP OVERVIEW Fan Appz helps brands convert fans into customers and turn good customers into great ones. It starts with compelling social experiences that make it easy for brands to grow and engage with their fans while collecting valuable social and consumer data. Fan Appz then helps brands combine that data with their existing customer data, and use the resulting insights to improve the performance of all of their marketing efforts. SOLUTION OVERVIEW • Fan Appz’ Social Experience Applications help brands grow and engage their fans while capturing valuable social, consumer and behavioral data • The data can be combined with the brand’s existing customer data, and then analyzed and stored within Fan Appz’ Consumer Insights Hub, powered by SAP HANA. • Customers can perform real-time analysis, gleaning actionable insights, creating robust profiles of their customers and prospects and building intelligent target segments • Brands use Fan Appz’ Marketing Integration Solutions to put insights, profiles and segments to work, improving the performance of everything from email marketing and online advertising to website and in-store promotions and more • Fan Appz is also available as a Cloud deployment with SAP Customer Cloud for CRM integration BENEFITS • Pre-built, easy-to-deploy social applications that engage fans and capture valuable social and consumer data (including email addresses) as well as permission to use it • Scalable HANA-based data hub that integrates SAP and non-SAP client data sources, allowing for real-time processing and analysis, creating a 360 view of customers and prospects System integrations that support improved marketing performance, including increased conversion rates, improved loyalty and retention, and greater customer lifetime value QUICK REFERENCE LINK(S) • Interview: http://spr.ly/FanAppzInterview • Demo video: http://bit.ly/11Wjqch COMPANY – HQ FanAppz - US INDUSTRY/LOB Automotive, Consumer Products, High Tech, Insurance, Media, Retail, Telecommunications, Marketing, Sales and Services URL www.fanappz.com Approved: 06-07-13 (KT)
  • 13. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward Process Mining – A Single Mouse-Click Reveals Processes & Performance STARTUP OVERVIEW Celonis Process Business Intelligence (PBI) offers Process Mining for SAP by reconstructing the processes in real-time based on the ‘digital footprints’ created by the SAP ERP system. The solution pairs with any SAP module to result in full transparency that allows for tremendously improved efficiency and compliance. SOLUTION OVERVIEW A web-based software that allows for real-time insight into how SAP processes are actually running The fully automated software extracts the process data out of the SAP databases and reproduces them in a real-time graphs and works with live data Utilizing process mining allows for a deep drill down into the processes to reveal all the variances Various filters allow for the segmentation of the processes to get the desired information Celonis PBI combined with SAP HANA means even the largest big data scenario can be processed including analyzing terabytes of data out of more than 20+ SAP systems BENEFITS Up to 15% decrease of process costs through decrease of bottlenecks Identification of critical fraud patterns - significant improvements in compliance Real-time monitoring and full transparency through visualizations of all business processes; significant decrease in the time needed for analysis No knowledge of SQL needed - intuitive user interface and navigation within the mined processes Complete transparency into operational processes with fully automated reporting by using Celonis Office Integration QUICK REFERENCE LINK(S) • Demo video: https://www.celonis-pbi.com/SAPPHIRE • Fact sheet: https://www.dropbox.com/sh/ohfkw1m1xtx078n/Gmtm253H1x/Celonis_PBI_Flyer.pdf COMPANY – HQ Celonis - Germany INDUSTRY/LOB Pharmaceutical, Manufacturing, Auditing, Sales, Procurement, S upply Chain and Auditing URL www.celonis-pbi.com Approved: 05-28-13 (BN)
  • 14. © 2012 SAP AG. All rights reserved. Confidential – Do Not Forward Next Generation Social Analytics & Engagement Platform STARTUP OVERVIEW NextPrinciples believes that for social media to truly deliver business benefits, it has to be embedded into an organization’s existing business processes. Whether one is in marketing, sales or customer support, the ‘Insight-To-Action’ platform is designed to help not only extract insights from social media channels, but also integrate those into business processes and CRM systems. SOLUTION OVERVIEW • Helps users aggregate, analyze and act upon posts collected across various social media channels • Provides one platform to both listen to/analyze social conversations and engage as appropriately • Self-service, simply designed user experience - users are fully productive within 2 hours • Insightful and progressive analytics and features enable organizations to grow their social media practices as they mature • SAP-certified SAP HANA integration provides real-time sentiment analytics • Current product roadmap includes leveraging embedded SAP HANA R integration to deliver predictive analytics • Seamlessly integrates with leading CRM systems including SugarCRM, Salesforce and Microsoft Dynamics CRM BENEFITS • Efficiently scales with social media initiatives through one easy-to-use, SaaS, self-service platform • Provides a consistent customer experience across all channels • Drives business impact by closing the loop between the social and traditional (email, phone, etc.) channels • Protects the brand by managing the social portfolio for risk, compliance and performance QUICK REFERENCE LINK(S) • Demo video: http://spr.ly/NextPrinciples COMPANY – HQ NextPrinciples – US INDUSTRY/LOB Marketing, Sales, Services and Product Innovation URL www.nextprinciples.com Approved: 05-28-13 (TS)
  • 15. SAP Startup Focus Global Market Enablement Team Market Enablement Contacts: Robert Kapanen – Head, Global Market Enablement M +1.510.717.3994 E robert.kapanen@sap.com Deepak Aher M +1.650.823.7024 E deepak.aher@sap.com Neeraj Gakhar M +91 9980087273 E neeraj.gakhar@sap.com Luisa Silva M E luisa.silva@sap.com Michelle Hickey M +1.650.924.8274 E michelle.hickey@sap.com
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