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One to One  Ka Mi Park
Hypo-thesis ,[object Object]
History of Consumption
Pre- Industrial craft before mid 1800 At this period , crafts were made in the small village. Therefore, manufacturer exactly know the customer’s demands.
19th Century-industrial revolution ,[object Object],[object Object],[object Object],[object Object]
20 Century-mass media ,[object Object],[object Object],[object Object],[object Object]
Current ,[object Object],[object Object],[object Object],[object Object],[object Object]
Current example of individualmarketing ,[object Object],[object Object]
Starbuck twitter marketing ,[object Object],[object Object],Social networking
M&M’s Face book marketing http://www.facebook.com/mms?v=photos&ref=mf#!/mms?v=wall&ref=mf
What’s next? ,[object Object]
Conclusion ,[object Object],[object Object],[object Object],[object Object],[object Object],Benefit of individual marketing ,[object Object],[object Object],[object Object],Background of desire one to one marketing
Project Ideas ,[object Object],[object Object],[object Object],[object Object],[object Object]

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