17. The user of our web site reservation
system travels at least a few times a year
and stays in a hotel each time. He or she
typically books his or her own travel
online, especially leisure travel. He or she
may belong to hotel rewards programs.
( R&C 116)
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31. Classifiers:
help you put participants into categories (or
groups) that may explain some effects you see
in the test.
(R&C 121)
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42. • degree of confidence required in results
• number of available resources to set up &
develop the test
• available of type of participants you require
• duration of test sessions
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43. We are humans
constrained by
space and time.
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44. internal participants:
• Test the test
• Exploratory research
• “Best case” testing
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