1. Los Angeles
Farmers Market
An Idea is born

2. "Meet Me At 3rd And Fairfax"
The original Farmers Market in Los Angeles is
one of the most famous landmarks in
California!

4. The Farmer's Market in 1934
It all started with an idea. Roger Dahlhjelm
and Fred Beck
(pictured here)
went to a man named
Mr. Gilmore with an idea
for a marketplace where
people could sell produce,
textiles, furniture and
other handmade goods.

5. Through The Years
● The area that the market is on was bought
in 1918 & was 256 acres of empty land.
● Farmers (all 18 of them) paid 50 cents a
month to rent space in the market place.
● They predicted a gross income of 6 million
dollars when 1920 ended. It was more.
● In 1941, the famous clock tower was
brought in.
● In 1952, CBS Studios buys some land from
Mr. Gilmore and opens up next door to the
market.

6. ● 1948- The Gilmore Drive In movie theater
opens.
● 1955- Gilmore Bank opens.
● The 50's and 60's- Farmer's Market was a
"hot spot" for celebrities such as Mickey
Rooney and Marilyn Monroe.
● 1960-1980 The market grows to more than
120 shops and restaurants.
● 1991 The Los Angeles City Council declares
the market a Historic Cultural Monument.
● 2002 The Gilmore Drive in is torn down and
becomes The Grove shopping venue.

8. Fun Facts
● Charlie Sue Gilbert, of Charlie Sue’s Coffee Shop,
serves some of the morning regulars so often that she
puts their orders on her grill when she sees them
walking onto the West Patio.
● In an average year, at least 3 million visitors come to
Farmers Market. Each year, Rose Bowl fans come to
the Market in such numbers that as many as 85 coach
busses have visited the property on a single day.
● More than 90% of all the shops and stalls at Farmers
Market are independently owned and operated.
● At least 20 sons and daughters of Farmers Market
merchants work at the Market; at least two Market
entrepreneurs employ their parents; one Market
merchant worked for his dad and later employed his
daughter.
● On an average day, Market visitors purchase more than
1,000 gallons of coffee.

9. My Mom Does A Commercial For Farmers Market

10. Farmers Market Today