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Semelhante a Mobile gaming economy Asia & Opportunity for Banks/Micro Transaction Processors (20)
Mobile gaming economy Asia & Opportunity for Banks/Micro Transaction Processors
- 2. CEO & Lead Analyst
Gamification Research™
www.gamificationresearch.com
RESEARCH
Directing Analyst, Telecom
CONSULTING
Infrastructure & Applications
Mind Commerce ® TRAINING
www.mindcommerce.com
©
2
- 3. • Mobile Gaming Economy Size in Asia
• Emerging Eco-system & Payment Company as
Stakeholder
• Mobile Gaming Monetization Trend
• To do for Payment Companies i.e. Bank,
mPayment Processors
©
3
- 4. $ 477.4 mln (5.6%)
15.8% CAGR
$ 8.6 bln (45%)
$ 15.6 bln
SA
SA
APAC
APAC
GLOBAL
Global
©
4
- 5. 36%
Data
In-Game Virtual
Transmission
Good Transaction
Ad Funded Paid Buying/
Up-gradation
©
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- 6. 4% ( $ 19.1 mln)
Micro Transaction Solution Provider
©
• Service Fees
• Commission on Transaction
6
- 7. Casual: 92%
Smartphone
56%
Tablet: 22%
SoLoMo 41.8%
© Virtual Goods
55%
7
- 8. • 92% Mobile Apps User Play Game
• 93% Gamers are willing to Spend
• 97% Prefer F2P & Virtual Goods
• 51% Pays Real Life Money for
Virtual Currency
©
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