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Year I: 10 learnings from being an
entrepreneur in the publishing industry

            Justo Hidalgo (@justohidalgo)
           Co-founder, Chief Product Officer
                  October 27th, 2011
= cloud + social + freemium
free
users




                                      Conversion Rate




           Delayed subscription              premium
        (test the service & engage)




                                      time
www.24symbols.com

   http://www.facebook.com/24symbols

                                                 Thanks!
   @24symbols / @justohidalgo


   info@24symbols.com / jhidalgo@24symbols.com

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10 learnings in a 24symbols year

  • 1. Year I: 10 learnings from being an entrepreneur in the publishing industry Justo Hidalgo (@justohidalgo) Co-founder, Chief Product Officer October 27th, 2011
  • 2. = cloud + social + freemium
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17. free users Conversion Rate Delayed subscription premium (test the service & engage) time
  • 18.
  • 19.
  • 20. www.24symbols.com http://www.facebook.com/24symbols Thanks! @24symbols / @justohidalgo info@24symbols.com / jhidalgo@24symbols.com