SlideShare uma empresa Scribd logo
1 de 104
Baixar para ler offline
twenty_questions
SaaS-it Consult
Helping the IT-industry improve their business capabilities
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
tipiro
dolescum
neilalderney123
matthewbradley
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
minifig
mescon
Ronan_C
szeke
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
Setting the Scene
Software as a Service
IT-services delivered on-premise/off-premise
independent of the traditional perpetual
licensing models with focus on the services
delivered as a subscription based expense and
not the licenses or technology required to
deliver the services
Cloud Computing – one definition
Cloud Computing is a production method where
the Services are presented on-demand, self-
provisioned, scalable, and are billed per logical
unit used
twenty_questions
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
bigdigo
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
gamp
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
Kevan
The IT market is changing
Push to Pull
New Roles and New Players
Market is maturing because of Customer demand
• Economic climate
• We work/will be working differently
• Competitive needs
• Non-IT decision makers move into the choice of IT-
services
• Rapid changing technologies
• New Players in the game
“A "SaaS first"
policy is being
enacted in the
majority of small
and midsize
businesses”
Feb 2010
jo'nas
Willem
terren in Virginia
Ian Muttoo
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
ihtatho
Daveblog
Lars Plougmann
Fellowship of the Ric
pixelpyro
DavidDMuir
jypsygen
416style
Ambernectar 13
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
chrisinplymouth
SaaS-it Evolution model™
Perpetual
Local
infrastructure
Perpetual
Dedicated
Hosting
Subscription
Dedicated
Hosting
Local
Infrastructure
Subscription
Subscription
Multi-tenant
Hosting
ASP
Traditional
IT delivery
SaaS
On-premise
On-premise
Off-premise
Off-premise
Local
Infrastructure
Application
Streaming
Subscription
Andrew Coulter Enright
bandini's.on.fire
Robert Crum
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
juhansonin
peterjroberts
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
leftcase
Yukon White Light
massdistraction
UK Parliament
jurvetson
Hammer51012
Craft Australia
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
miletbaker
phil_g
busy.pochi
color line
markwainwright
surlygirl
trustypic
Noah Sussman
vancouverfilmschool
asparagus_hunter
Slack pics
cliff1066
Ben McLeod
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
.reid.
ElenahNeshcuet
thorinside
katrinalopez.
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World
_moonpie
bucklava
Noah Sussman
playerx
Meanest Indian
Where are we heading?
Hardware and Managed Services will
be included in the customer offerings
Where are we heading?
• Hardware part of the service offerings
• The big hardware vendors moving into the Service
and System Integration game
• Managed Services securing on-premises IT
• Subscription services as on-premises delivery
• Non-IT players move into the channel
• Cloud standards and regulations will come into play
Innovating the Service Delivery
Model is the key to market
growth
Traditional distribution models
(Groceries) will set the standards in
SaaS
The perpetual licensing model is still the dominating license model used
IT Delivery System as of today
ISV
Distributor
EndCustomer
Dealer
Partner
Facility
Management
Outsourcing
Managed
Hosting
Hosted Services
System
Integration
Vendor
We need to learn from......
Coca-Cola does it
• Factory
• Uses Wholesalers
• Different outlets
• Sales & Marketing Support
• Outsources production
• Nobody really knows how it is made
In Cloud Services we will see
• Factories
• Use of Wholesaler (Aggregators)
• Different outlets
• Sales & Marketing
• Outsources production
• Nobody really knows how it is made
Customer
Cloud Services distribution – the supply chain
Hardware VendorSoftware VendorHardware VendorSoftware Vendor
Hosted Services Production
Off-line
channel
Reseller
On-line
Channel
Portal
SaaS distribution – The future landscape
Customer
Distributor
Off-line channel
ISV
VAR On-line Channel
PORTAL
Online
Partner
SI
Hardware
Vendor
Software
Vendor
Partner Hosted
Production
Hardware
Vendor
Software
Vender
Online Services
of the ”Big
Ones”
An European perspective
Opportunities and Challenges
Where is Europe heading?
• Uncertainty as to when EU starts regulating in terms of
• Location and ownership of Data
• Privacy
• Security
• Etc.
• EU has Cloud Services/Cloud Computing on the Digital Agenda
as one of the tools to make SMB/SMEs more efficient and
competitive
• Open Source vs. established vendors (established mainly
American vendors)
• More than 50% of the Open Source community is based in Europe
• Google and other American Cloud Providers are facing
resistance from local European governments
Where is Europe heading?
• UK, Holland and Nordic countries at the forefront of SaaS/Cloud
enablement
• Central and Eastern Europe infrastructure challenges
• Internal penetration
• Cost of using services outside of country
• ISVs not moving to develop and deliver through Cloud Platforms
• Marketplace (aggregators) “non-existing” (SaaS Plaza, Cloudmore)
• Which platform to choose from
• Enterprises work directly with Vendors
• Local/Regional “Clouds” will dominate the coming years
Roles to play
- Be humble and nurture YOUR role
Nobody can play all roles
Multi Tenant Hosted
Services
Dedicated Hosted
Services
Facility Management
Helpdesk & Support
Billing&Provisioning
Sales&Marketing
ConnectivityServices
Technologyenablement
Vendor
ISV
Vendor
ISV
Vendor
ISV
Service deliveries and customer offerings
In the
Cloud
Services
On
Premise
Services
Existing
traditional
Systems
End
Customer
System
Integration
System
Integration
Consulting
Migration
System Integration with
on-premise IT
Opportunities- Roles to be filled
• Remain the Trusted Advisor (business processes)
• Technology enabler- ISV’s and Customers
• Strategic advisor on technology and Cloud Service
choice
• Syndication / Aggregation of Cloud Services
• Deliver in
• SaaS
• PaaS
• IaaS
• HaaS
• New partner models
• ISV enabler
twenty_questions

Mais conteúdo relacionado

Mais procurados

Expansion of connectivity management into the new world - Billing of everythi...
Expansion of connectivity management into the new world - Billing of everythi...Expansion of connectivity management into the new world - Billing of everythi...
Expansion of connectivity management into the new world - Billing of everythi...Comarch
 
The New World of the Networked Business
The New World of the Networked BusinessThe New World of the Networked Business
The New World of the Networked BusinessSAP Ariba
 
Save to in invest: in challenging economic times, Managed services is the way...
Save to in invest: in challenging economic times, Managed services is the way...Save to in invest: in challenging economic times, Managed services is the way...
Save to in invest: in challenging economic times, Managed services is the way...Mahmoud Dasser
 
Overture presentation on Central Office (Exchange): Home to the New Telco Clo...
Overture presentation on Central Office (Exchange): Home to the New Telco Clo...Overture presentation on Central Office (Exchange): Home to the New Telco Clo...
Overture presentation on Central Office (Exchange): Home to the New Telco Clo...Overture Networks
 
NationalBrochure Overview of All Covered
NationalBrochure Overview of All CoveredNationalBrochure Overview of All Covered
NationalBrochure Overview of All CoveredShelby Holcomb
 
Νίκος Μποτίνης, 6th Digital Banking Forum
Νίκος Μποτίνης, 6th Digital Banking ForumΝίκος Μποτίνης, 6th Digital Banking Forum
Νίκος Μποτίνης, 6th Digital Banking ForumStarttech Ventures
 
The z13 and The Mobile & Analytics Tsunami Hélène Lyon
The z13 and The Mobile & Analytics Tsunami Hélène LyonThe z13 and The Mobile & Analytics Tsunami Hélène Lyon
The z13 and The Mobile & Analytics Tsunami Hélène LyonNRB
 
Ss telecomitalia tcm8-3677
Ss telecomitalia tcm8-3677Ss telecomitalia tcm8-3677
Ss telecomitalia tcm8-3677Baji Tulluru
 
Strategic management
Strategic managementStrategic management
Strategic managementJasleen Kaur
 
Simplifying complexity of Digital journey
Simplifying complexity of Digital journey Simplifying complexity of Digital journey
Simplifying complexity of Digital journey AgileNetwork
 
Internety Profile
Internety ProfileInternety Profile
Internety Profilekenanbr
 
Flash Insight: Are OTT Attackers in Pole Position to Make Use of eSIM?
Flash Insight: Are OTT Attackers in Pole Position to Make Use of eSIM?Flash Insight: Are OTT Attackers in Pole Position to Make Use of eSIM?
Flash Insight: Are OTT Attackers in Pole Position to Make Use of eSIM?Mücke Roth & Company
 
Subscribed 2015: The Explosion of Smart Connected Things
Subscribed 2015: The Explosion of Smart Connected ThingsSubscribed 2015: The Explosion of Smart Connected Things
Subscribed 2015: The Explosion of Smart Connected ThingsZuora, Inc.
 
DI FinTech Conference - Mastering Open banking in the emerging experience eco...
DI FinTech Conference - Mastering Open banking in the emerging experience eco...DI FinTech Conference - Mastering Open banking in the emerging experience eco...
DI FinTech Conference - Mastering Open banking in the emerging experience eco...Johan Löfmark
 
Telecom Industry - Revitalise for Revenue Generation
Telecom Industry -  Revitalise for Revenue GenerationTelecom Industry -  Revitalise for Revenue Generation
Telecom Industry - Revitalise for Revenue GenerationVishal Sharma
 
Post COVID - Why Digital and Cloud is on Fire
Post COVID - Why Digital and Cloud is on Fire Post COVID - Why Digital and Cloud is on Fire
Post COVID - Why Digital and Cloud is on Fire Vishal Sharma
 
How to Grow your Business by Selling Cloud
How to Grow your Business by Selling CloudHow to Grow your Business by Selling Cloud
How to Grow your Business by Selling CloudDANISH WADHWA
 

Mais procurados (20)

Expansion of connectivity management into the new world - Billing of everythi...
Expansion of connectivity management into the new world - Billing of everythi...Expansion of connectivity management into the new world - Billing of everythi...
Expansion of connectivity management into the new world - Billing of everythi...
 
For sme's cloud based services is the default way forward
For sme's cloud based services is the default way forwardFor sme's cloud based services is the default way forward
For sme's cloud based services is the default way forward
 
The New World of the Networked Business
The New World of the Networked BusinessThe New World of the Networked Business
The New World of the Networked Business
 
Save to in invest: in challenging economic times, Managed services is the way...
Save to in invest: in challenging economic times, Managed services is the way...Save to in invest: in challenging economic times, Managed services is the way...
Save to in invest: in challenging economic times, Managed services is the way...
 
Overture presentation on Central Office (Exchange): Home to the New Telco Clo...
Overture presentation on Central Office (Exchange): Home to the New Telco Clo...Overture presentation on Central Office (Exchange): Home to the New Telco Clo...
Overture presentation on Central Office (Exchange): Home to the New Telco Clo...
 
NationalBrochure Overview of All Covered
NationalBrochure Overview of All CoveredNationalBrochure Overview of All Covered
NationalBrochure Overview of All Covered
 
Νίκος Μποτίνης, 6th Digital Banking Forum
Νίκος Μποτίνης, 6th Digital Banking ForumΝίκος Μποτίνης, 6th Digital Banking Forum
Νίκος Μποτίνης, 6th Digital Banking Forum
 
The z13 and The Mobile & Analytics Tsunami Hélène Lyon
The z13 and The Mobile & Analytics Tsunami Hélène LyonThe z13 and The Mobile & Analytics Tsunami Hélène Lyon
The z13 and The Mobile & Analytics Tsunami Hélène Lyon
 
Ss telecomitalia tcm8-3677
Ss telecomitalia tcm8-3677Ss telecomitalia tcm8-3677
Ss telecomitalia tcm8-3677
 
Strategic management
Strategic managementStrategic management
Strategic management
 
Simplifying complexity of Digital journey
Simplifying complexity of Digital journey Simplifying complexity of Digital journey
Simplifying complexity of Digital journey
 
IoT
IoTIoT
IoT
 
Internety Profile
Internety ProfileInternety Profile
Internety Profile
 
Flash Insight: Are OTT Attackers in Pole Position to Make Use of eSIM?
Flash Insight: Are OTT Attackers in Pole Position to Make Use of eSIM?Flash Insight: Are OTT Attackers in Pole Position to Make Use of eSIM?
Flash Insight: Are OTT Attackers in Pole Position to Make Use of eSIM?
 
Subscribed 2015: The Explosion of Smart Connected Things
Subscribed 2015: The Explosion of Smart Connected ThingsSubscribed 2015: The Explosion of Smart Connected Things
Subscribed 2015: The Explosion of Smart Connected Things
 
DI FinTech Conference - Mastering Open banking in the emerging experience eco...
DI FinTech Conference - Mastering Open banking in the emerging experience eco...DI FinTech Conference - Mastering Open banking in the emerging experience eco...
DI FinTech Conference - Mastering Open banking in the emerging experience eco...
 
AICAS Automotive Insurance
AICAS Automotive InsuranceAICAS Automotive Insurance
AICAS Automotive Insurance
 
Telecom Industry - Revitalise for Revenue Generation
Telecom Industry -  Revitalise for Revenue GenerationTelecom Industry -  Revitalise for Revenue Generation
Telecom Industry - Revitalise for Revenue Generation
 
Post COVID - Why Digital and Cloud is on Fire
Post COVID - Why Digital and Cloud is on Fire Post COVID - Why Digital and Cloud is on Fire
Post COVID - Why Digital and Cloud is on Fire
 
How to Grow your Business by Selling Cloud
How to Grow your Business by Selling CloudHow to Grow your Business by Selling Cloud
How to Grow your Business by Selling Cloud
 

Semelhante a HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World

Boston Cloud Dinner/Discussion November 2010
Boston Cloud Dinner/Discussion November 2010Boston Cloud Dinner/Discussion November 2010
Boston Cloud Dinner/Discussion November 2010Ness Technologies
 
EMEA10: Trepidation in Moving to the Cloud
EMEA10: Trepidation in Moving to the CloudEMEA10: Trepidation in Moving to the Cloud
EMEA10: Trepidation in Moving to the CloudCompTIA UK
 
Encloud en ppt 1
Encloud en ppt 1Encloud en ppt 1
Encloud en ppt 1Suraj B
 
Tim Willoughby presentation to cloud workshop 2016
Tim Willoughby presentation to cloud workshop 2016Tim Willoughby presentation to cloud workshop 2016
Tim Willoughby presentation to cloud workshop 2016Tim Willoughby
 
Softchoice the changing world of it
Softchoice   the changing world of itSoftchoice   the changing world of it
Softchoice the changing world of itNadia Tsinokas
 
Does Every Cloud Have Silver Lining?
Does Every Cloud Have Silver Lining?Does Every Cloud Have Silver Lining?
Does Every Cloud Have Silver Lining?Lori Mankin
 
Century link custom_final_v4
Century link  custom_final_v4Century link  custom_final_v4
Century link custom_final_v4CMR WORLD TECH
 
GraphDay Stockholm 2015 - Graphs in Telecommunications
GraphDay Stockholm 2015 - Graphs in TelecommunicationsGraphDay Stockholm 2015 - Graphs in Telecommunications
GraphDay Stockholm 2015 - Graphs in TelecommunicationsNeo4j
 
Company presentation Servicenoew
Company presentation ServicenoewCompany presentation Servicenoew
Company presentation ServicenoewZeruiWei
 
Exponential-e | Cloud Revolution Seminar at the Ritz, 20th November 2014
Exponential-e | Cloud Revolution Seminar at the Ritz, 20th November 2014Exponential-e | Cloud Revolution Seminar at the Ritz, 20th November 2014
Exponential-e | Cloud Revolution Seminar at the Ritz, 20th November 2014Exponential_e
 
Big Data & IoT. Opportunities and challenges
Big Data & IoT. Opportunities and challengesBig Data & IoT. Opportunities and challenges
Big Data & IoT. Opportunities and challengesMediaTek Labs
 
ISP business plan
ISP business plan ISP business plan
ISP business plan ontor omi
 
20090707 V11 Presentacion Ebcomm
20090707 V11 Presentacion Ebcomm20090707 V11 Presentacion Ebcomm
20090707 V11 Presentacion Ebcommflopezle
 
SoftLayer Value Proposition v1.04
SoftLayer Value Proposition v1.04SoftLayer Value Proposition v1.04
SoftLayer Value Proposition v1.04Avinaba Basu
 
How Eduserv are helping local government organisations
How Eduserv are helping local government organisationsHow Eduserv are helping local government organisations
How Eduserv are helping local government organisationsEduserv
 
Digital Business Transformation for Energy & Utility company
Digital Business Transformation for Energy & Utility companyDigital Business Transformation for Energy & Utility company
Digital Business Transformation for Energy & Utility companyIlham Ahmed
 
It resource us signal cloud presentation itr - final
It resource   us signal cloud presentation itr - finalIt resource   us signal cloud presentation itr - final
It resource us signal cloud presentation itr - finalsvanelderen
 
Cloud & Telecom Expense Management
Cloud & Telecom Expense Management Cloud & Telecom Expense Management
Cloud & Telecom Expense Management Sergej Polovnikov
 

Semelhante a HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World (20)

Boston Cloud Dinner/Discussion November 2010
Boston Cloud Dinner/Discussion November 2010Boston Cloud Dinner/Discussion November 2010
Boston Cloud Dinner/Discussion November 2010
 
EMEA10: Trepidation in Moving to the Cloud
EMEA10: Trepidation in Moving to the CloudEMEA10: Trepidation in Moving to the Cloud
EMEA10: Trepidation in Moving to the Cloud
 
Encloud en ppt 1
Encloud en ppt 1Encloud en ppt 1
Encloud en ppt 1
 
Tim Willoughby presentation to cloud workshop 2016
Tim Willoughby presentation to cloud workshop 2016Tim Willoughby presentation to cloud workshop 2016
Tim Willoughby presentation to cloud workshop 2016
 
Forecast deploy3 100_ak2
Forecast deploy3 100_ak2Forecast deploy3 100_ak2
Forecast deploy3 100_ak2
 
Softchoice the changing world of it
Softchoice   the changing world of itSoftchoice   the changing world of it
Softchoice the changing world of it
 
Does Every Cloud Have Silver Lining?
Does Every Cloud Have Silver Lining?Does Every Cloud Have Silver Lining?
Does Every Cloud Have Silver Lining?
 
Century link custom_final_v4
Century link  custom_final_v4Century link  custom_final_v4
Century link custom_final_v4
 
GraphDay Stockholm 2015 - Graphs in Telecommunications
GraphDay Stockholm 2015 - Graphs in TelecommunicationsGraphDay Stockholm 2015 - Graphs in Telecommunications
GraphDay Stockholm 2015 - Graphs in Telecommunications
 
Company presentation Servicenoew
Company presentation ServicenoewCompany presentation Servicenoew
Company presentation Servicenoew
 
Exponential-e | Cloud Revolution Seminar at the Ritz, 20th November 2014
Exponential-e | Cloud Revolution Seminar at the Ritz, 20th November 2014Exponential-e | Cloud Revolution Seminar at the Ritz, 20th November 2014
Exponential-e | Cloud Revolution Seminar at the Ritz, 20th November 2014
 
Big Data & IoT. Opportunities and challenges
Big Data & IoT. Opportunities and challengesBig Data & IoT. Opportunities and challenges
Big Data & IoT. Opportunities and challenges
 
ISP business plan
ISP business plan ISP business plan
ISP business plan
 
20090707 V11 Presentacion Ebcomm
20090707 V11 Presentacion Ebcomm20090707 V11 Presentacion Ebcomm
20090707 V11 Presentacion Ebcomm
 
SoftLayer Value Proposition v1.04
SoftLayer Value Proposition v1.04SoftLayer Value Proposition v1.04
SoftLayer Value Proposition v1.04
 
A case of Fusion Middleware - iLOUG 2013
A case of Fusion Middleware - iLOUG 2013A case of Fusion Middleware - iLOUG 2013
A case of Fusion Middleware - iLOUG 2013
 
How Eduserv are helping local government organisations
How Eduserv are helping local government organisationsHow Eduserv are helping local government organisations
How Eduserv are helping local government organisations
 
Digital Business Transformation for Energy & Utility company
Digital Business Transformation for Energy & Utility companyDigital Business Transformation for Energy & Utility company
Digital Business Transformation for Energy & Utility company
 
It resource us signal cloud presentation itr - final
It resource   us signal cloud presentation itr - finalIt resource   us signal cloud presentation itr - final
It resource us signal cloud presentation itr - final
 
Cloud & Telecom Expense Management
Cloud & Telecom Expense Management Cloud & Telecom Expense Management
Cloud & Telecom Expense Management
 

Mais de Justin Pirie

Adoption Trends for SaaS- Cloud Computing World Forum 2012
Adoption Trends for SaaS- Cloud Computing World Forum 2012Adoption Trends for SaaS- Cloud Computing World Forum 2012
Adoption Trends for SaaS- Cloud Computing World Forum 2012Justin Pirie
 
Unifying Devices in the Cloud
Unifying Devices in the CloudUnifying Devices in the Cloud
Unifying Devices in the CloudJustin Pirie
 
Microsoft Hosters Sweden- Becoming a Trusted Advisor to Sell Cloud
Microsoft Hosters Sweden- Becoming a Trusted Advisor to Sell CloudMicrosoft Hosters Sweden- Becoming a Trusted Advisor to Sell Cloud
Microsoft Hosters Sweden- Becoming a Trusted Advisor to Sell CloudJustin Pirie
 
The end of IT as we know it.
The end of IT as we know it.The end of IT as we know it.
The end of IT as we know it.Justin Pirie
 
CLT Law Conference Cloud intro
CLT Law Conference Cloud introCLT Law Conference Cloud intro
CLT Law Conference Cloud introJustin Pirie
 
Empowering and Securing BYOD Email
Empowering and Securing BYOD EmailEmpowering and Securing BYOD Email
Empowering and Securing BYOD EmailJustin Pirie
 
Copenhagen Lean Startup
Copenhagen Lean StartupCopenhagen Lean Startup
Copenhagen Lean StartupJustin Pirie
 
The Great Migration- Cloud Circle
The Great Migration- Cloud CircleThe Great Migration- Cloud Circle
The Great Migration- Cloud CircleJustin Pirie
 
Bristol Tech Startup School: Lean Startup
Bristol Tech Startup School: Lean StartupBristol Tech Startup School: Lean Startup
Bristol Tech Startup School: Lean StartupJustin Pirie
 
Microsoft Worldwide Partner Conference Session
Microsoft Worldwide Partner Conference SessionMicrosoft Worldwide Partner Conference Session
Microsoft Worldwide Partner Conference SessionJustin Pirie
 
Cloud- A Technical or Organisational Challenge? Or Both?
Cloud- A Technical or Organisational Challenge? Or Both?Cloud- A Technical or Organisational Challenge? Or Both?
Cloud- A Technical or Organisational Challenge? Or Both?Justin Pirie
 
Email: The Future Direction
Email: The Future DirectionEmail: The Future Direction
Email: The Future DirectionJustin Pirie
 
Cloud and The Channel- Where's the space?
Cloud and The Channel- Where's the space?Cloud and The Channel- Where's the space?
Cloud and The Channel- Where's the space?Justin Pirie
 
Cloud and the Channel- A Perfect Storm?
Cloud and the Channel- A Perfect Storm?Cloud and the Channel- A Perfect Storm?
Cloud and the Channel- A Perfect Storm?Justin Pirie
 
Lean Startup - A Primer for Entrepreneurs
Lean Startup - A Primer for EntrepreneursLean Startup - A Primer for Entrepreneurs
Lean Startup - A Primer for EntrepreneursJustin Pirie
 
The Hidden Security Danger – Don’t Let Email Be Your Downfall
The Hidden Security Danger –  Don’t Let Email Be Your Downfall The Hidden Security Danger –  Don’t Let Email Be Your Downfall
The Hidden Security Danger – Don’t Let Email Be Your Downfall Justin Pirie
 
Mimecast Partner Day
Mimecast Partner DayMimecast Partner Day
Mimecast Partner DayJustin Pirie
 
CLT Legal Cloud Conference
CLT Legal Cloud ConferenceCLT Legal Cloud Conference
CLT Legal Cloud ConferenceJustin Pirie
 
Swindon- Talk on Cloud
Swindon- Talk on CloudSwindon- Talk on Cloud
Swindon- Talk on CloudJustin Pirie
 
Cloud: Space for the Channel?
Cloud: Space for the Channel?Cloud: Space for the Channel?
Cloud: Space for the Channel?Justin Pirie
 

Mais de Justin Pirie (20)

Adoption Trends for SaaS- Cloud Computing World Forum 2012
Adoption Trends for SaaS- Cloud Computing World Forum 2012Adoption Trends for SaaS- Cloud Computing World Forum 2012
Adoption Trends for SaaS- Cloud Computing World Forum 2012
 
Unifying Devices in the Cloud
Unifying Devices in the CloudUnifying Devices in the Cloud
Unifying Devices in the Cloud
 
Microsoft Hosters Sweden- Becoming a Trusted Advisor to Sell Cloud
Microsoft Hosters Sweden- Becoming a Trusted Advisor to Sell CloudMicrosoft Hosters Sweden- Becoming a Trusted Advisor to Sell Cloud
Microsoft Hosters Sweden- Becoming a Trusted Advisor to Sell Cloud
 
The end of IT as we know it.
The end of IT as we know it.The end of IT as we know it.
The end of IT as we know it.
 
CLT Law Conference Cloud intro
CLT Law Conference Cloud introCLT Law Conference Cloud intro
CLT Law Conference Cloud intro
 
Empowering and Securing BYOD Email
Empowering and Securing BYOD EmailEmpowering and Securing BYOD Email
Empowering and Securing BYOD Email
 
Copenhagen Lean Startup
Copenhagen Lean StartupCopenhagen Lean Startup
Copenhagen Lean Startup
 
The Great Migration- Cloud Circle
The Great Migration- Cloud CircleThe Great Migration- Cloud Circle
The Great Migration- Cloud Circle
 
Bristol Tech Startup School: Lean Startup
Bristol Tech Startup School: Lean StartupBristol Tech Startup School: Lean Startup
Bristol Tech Startup School: Lean Startup
 
Microsoft Worldwide Partner Conference Session
Microsoft Worldwide Partner Conference SessionMicrosoft Worldwide Partner Conference Session
Microsoft Worldwide Partner Conference Session
 
Cloud- A Technical or Organisational Challenge? Or Both?
Cloud- A Technical or Organisational Challenge? Or Both?Cloud- A Technical or Organisational Challenge? Or Both?
Cloud- A Technical or Organisational Challenge? Or Both?
 
Email: The Future Direction
Email: The Future DirectionEmail: The Future Direction
Email: The Future Direction
 
Cloud and The Channel- Where's the space?
Cloud and The Channel- Where's the space?Cloud and The Channel- Where's the space?
Cloud and The Channel- Where's the space?
 
Cloud and the Channel- A Perfect Storm?
Cloud and the Channel- A Perfect Storm?Cloud and the Channel- A Perfect Storm?
Cloud and the Channel- A Perfect Storm?
 
Lean Startup - A Primer for Entrepreneurs
Lean Startup - A Primer for EntrepreneursLean Startup - A Primer for Entrepreneurs
Lean Startup - A Primer for Entrepreneurs
 
The Hidden Security Danger – Don’t Let Email Be Your Downfall
The Hidden Security Danger –  Don’t Let Email Be Your Downfall The Hidden Security Danger –  Don’t Let Email Be Your Downfall
The Hidden Security Danger – Don’t Let Email Be Your Downfall
 
Mimecast Partner Day
Mimecast Partner DayMimecast Partner Day
Mimecast Partner Day
 
CLT Legal Cloud Conference
CLT Legal Cloud ConferenceCLT Legal Cloud Conference
CLT Legal Cloud Conference
 
Swindon- Talk on Cloud
Swindon- Talk on CloudSwindon- Talk on Cloud
Swindon- Talk on Cloud
 
Cloud: Space for the Channel?
Cloud: Space for the Channel?Cloud: Space for the Channel?
Cloud: Space for the Channel?
 

Último

activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfJamie (Taka) Wang
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...Aggregage
 
UiPath Studio Web workshop series - Day 7
UiPath Studio Web workshop series - Day 7UiPath Studio Web workshop series - Day 7
UiPath Studio Web workshop series - Day 7DianaGray10
 
OpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability AdventureOpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability AdventureEric D. Schabell
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfDaniel Santiago Silva Capera
 
UiPath Studio Web workshop series - Day 6
UiPath Studio Web workshop series - Day 6UiPath Studio Web workshop series - Day 6
UiPath Studio Web workshop series - Day 6DianaGray10
 
AI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just MinutesAI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just MinutesMd Hossain Ali
 
Empowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintEmpowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintMahmoud Rabie
 
20230202 - Introduction to tis-py
20230202 - Introduction to tis-py20230202 - Introduction to tis-py
20230202 - Introduction to tis-pyJamie (Taka) Wang
 
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationUsing IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationIES VE
 
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostKubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostMatt Ray
 
Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024SkyPlanner
 
Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Commit University
 
Videogame localization & technology_ how to enhance the power of translation.pdf
Videogame localization & technology_ how to enhance the power of translation.pdfVideogame localization & technology_ how to enhance the power of translation.pdf
Videogame localization & technology_ how to enhance the power of translation.pdfinfogdgmi
 
Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™Adtran
 
Cybersecurity Workshop #1.pptx
Cybersecurity Workshop #1.pptxCybersecurity Workshop #1.pptx
Cybersecurity Workshop #1.pptxGDSC PJATK
 
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdfUiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdfDianaGray10
 
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPA
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPAAnypoint Code Builder , Google Pub sub connector and MuleSoft RPA
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPAshyamraj55
 
UiPath Community: AI for UiPath Automation Developers
UiPath Community: AI for UiPath Automation DevelopersUiPath Community: AI for UiPath Automation Developers
UiPath Community: AI for UiPath Automation DevelopersUiPathCommunity
 

Último (20)

activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
activity_diagram_combine_v4_20190827.pdfactivity_diagram_combine_v4_20190827.pdf
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
 
UiPath Studio Web workshop series - Day 7
UiPath Studio Web workshop series - Day 7UiPath Studio Web workshop series - Day 7
UiPath Studio Web workshop series - Day 7
 
OpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability AdventureOpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability Adventure
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
 
UiPath Studio Web workshop series - Day 6
UiPath Studio Web workshop series - Day 6UiPath Studio Web workshop series - Day 6
UiPath Studio Web workshop series - Day 6
 
AI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just MinutesAI Fame Rush Review – Virtual Influencer Creation In Just Minutes
AI Fame Rush Review – Virtual Influencer Creation In Just Minutes
 
Empowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership BlueprintEmpowering Africa's Next Generation: The AI Leadership Blueprint
Empowering Africa's Next Generation: The AI Leadership Blueprint
 
20230202 - Introduction to tis-py
20230202 - Introduction to tis-py20230202 - Introduction to tis-py
20230202 - Introduction to tis-py
 
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationUsing IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
 
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCostKubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
KubeConEU24-Monitoring Kubernetes and Cloud Spend with OpenCost
 
Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024Salesforce Miami User Group Event - 1st Quarter 2024
Salesforce Miami User Group Event - 1st Quarter 2024
 
Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)
 
20230104 - machine vision
20230104 - machine vision20230104 - machine vision
20230104 - machine vision
 
Videogame localization & technology_ how to enhance the power of translation.pdf
Videogame localization & technology_ how to enhance the power of translation.pdfVideogame localization & technology_ how to enhance the power of translation.pdf
Videogame localization & technology_ how to enhance the power of translation.pdf
 
Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™
 
Cybersecurity Workshop #1.pptx
Cybersecurity Workshop #1.pptxCybersecurity Workshop #1.pptx
Cybersecurity Workshop #1.pptx
 
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdfUiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
 
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPA
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPAAnypoint Code Builder , Google Pub sub connector and MuleSoft RPA
Anypoint Code Builder , Google Pub sub connector and MuleSoft RPA
 
UiPath Community: AI for UiPath Automation Developers
UiPath Community: AI for UiPath Automation DevelopersUiPath Community: AI for UiPath Automation Developers
UiPath Community: AI for UiPath Automation Developers
 

HostingCon 2011- How Not Just to Survive but Thrive in the Evolving Hosting Marketplace in Cloudy World

Notas do Editor

  1. Hi My name’s Justin Pirie I’m the Cloud Strategist here at Mimecast but I’m best known as an Analyst Blogger in the SaaS and Cloud space.
  2. Archive
  3. Continutity
  4. Security
  5. Hi My name’s Justin Pirie I’m the Cloud Strategist here at Mimecast but I’m best known as an Analyst Blogger in the SaaS and Cloud space.
  6. 2010 Gartner Hype Cycle for emerging technologies
  7. 2010 Gartner Hype Cycle for emerging technologies
  8. Cloud and mobile is driving the consumerisation of IT
  9. http://tech.fortune.cnn.com/2011/02/07/idc-smartphone-shipment-numbers-passed-pc-in-q4-2010/
  10. http://techcrunch.com/2011/06/20/flurry-time-spent-on-mobile-apps-has-surpassed-web-browsing/
  11. For the first time in history, consumers have access to better IT at home than at work
  12. And consumer facing innovation is driving the market
  13. The infiltration of technology in our personal lives is now reversing back into our corporate lives.
  14. Oh and subscription businesses are worth 2-3x a services business.
  15. Double edged sword
  16. Cloud Represents a Perfect Storm for Channel partners
  17. A shift from Capex
  18. To Opex
  19. A shift in focus
  20. And a shift from a technology focus
  21. To a business focus
  22. So why is the cloud so scary for the channel?
  23. The cloud offers a lot of what the Channel used to.
  24. Disrupts the financial model
  25. And the skills
  26. We’ve seen this before in other industries
  27. Like the travel business- how many people go into a travel agency to book holidays these days?
  28. I can’t remember the last time I went to a travel agency- with kayak and comparison sites- I never go there.
  29. If you do it’s because you want service- a package, a solution, personalised without any hassle
  30. Although cloud adoption has been growing rapidly, it is still unclear where and how the channel can and will add value. Because of this, channel companies have been hesitant to invest, leaving end users with limited access to help when they need it.
  31. The challenges facing enterprises building private cloud services or leveraging public cloud services are significantly more complicated than just the technology. Fundamental change is needed in culture, business models, IT architecture, service management and politics — all opportunity areas for the channel to provide business consulting, but very different from the channel's traditional role.
  32. Greenfield sites
  33. Business processes
  34. Hybrid architectures
  35. Mean professional services
  36. Cloud readyness- tidy up the ecosystem
  37. Carrot and stick
  38. Any company that relies on the product transaction (hardware or software) to drive attached services revenue supported by ongoing maintenance contracts will have to rethink how and what it offers its customers today and in two or three years.
  39. If traditional channel partners don't react quickly enough to the changes in the market, they will be replaced by other channel partners in their accounts.
  40. More and more IT providers are attempting to go directly to end-user customers with their cloud solutions only to find out that customers need more than they are willing to provide. This will mean increasing channel capacity to meet demand.
  41. The two biggest challenges facing IT providers today are the lack of capabilities contained in their current partner ecosystem and the lack of new entrants with the skills required to further the adoption of various cloud services. Without these capabilities, the entire market will have slower adoption, regardless of the service.
  42. Cloud Pro Services in Europe today is $560 million in 2010
  43. European Enterprises Will Spend $8.2 Billion on Cloud Professional Services in 2015
  44. The new IT environments will have elements of traditional IT, private cloud, and public cloud, and management and integration will become a challenge for which European enterprises will typically choose to hire an external service provider, driving further growth in the cloud professional services market."
  45. IDC sees a clear trend that new outsourcing contracts include cloud services, and as much as 25% of cloud professional services will be delivered as part of outsourcing contracts. This has a major influence on the choice of provider for professional services as well as for cloud services: the provider needs to be able to manage both the traditional and the new environment under one contract and needs to be able to migrate larger parts to the new environment during the life of the contract.
  46. "Some believe that cloud is just plug and play, but that is not the case for the more complicated existing or new solutions. So professional services will not go away, but they will change and in the longer run beyond 2015 — when migration is complete — account for a much smaller proportion of IT costs.
  47. "Another important point is that service providers need to prepare for the rapidly growing request for cloud professional services and have the resources available. Right now, demand is mainly for business cases and roadmaps, requiring both business competence and architectural competence, but on a limited scale. But in a just slightly longer time frame, most if not all consultants need to understand cloud. Vendors have substantial investments ahead of them in creating the necessary capabilities to support this rapidly evolving market."
  48. So I think the Channel needs to embrace the Cloud
  49. Or face irrelevance….
  50. So what to do now?
  51. The most important thing is to retain the status of the trusted advisor
  52. Which means you need to be educating the customers, not them educating you
  53. Cloud is an Evolution and a Revolution
  54. So we can’t stay the same can we? Otherwise we could end up like King Canut trying to repel the tide. Obviously the channel needs to evolve http://en.wikipedia.org/wiki/File:Cnut_the_Great_Obverse.jpg
  55. Cloud Services Brokerage- where you aggregate Cloud Services and provide Solutions to your Clients
  56. Through 2015, cloud service brokerage (CSB) will represent the single largest revenue growth opportunity in cloud computing. The channel has an opportunity to play a significant role in aggregation and brokerage services, yet few have begun to invest in becoming a CSB.
  57. So this brokerage thing- let’s dig into that. Can you really start to make money from selling Cloud Services?
  58. Eat your own dog food
  59. Hi My name’s Justin Pirie I’m the Cloud Strategist here at Mimecast but I’m best known as an Analyst Blogger in the SaaS and Cloud space.