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Auguste Goldman, CIO




A New Era at Go Daddy
53 million Domain Names
                                                                                                                                                   under management

                              the largest domain registrar
                                        in the world
                                                                                                                                                                             2
Copyright	
  2010	
  The	
  Go	
  Daddy	
  Group.	
  	
  All	
  rights	
  reserved.	
  	
  Not	
  for	
  reproduc=on	
  or	
  redistribu=on.	
  
Go Daddy Domains Ticker
Go Daddy Domain Registrations
SUPER BOWL
OUR SUPER BOWL
3,200 employees
2,000 Care Center Experts
1,000 Engineers
WORLD’S LARGEST WEB HOSTING
DISTRIBUTED DNS




         10 Billion Authoritative DNS queries a day
Go Daddy 101
                                                                                                                                  Step 3
                                                                                 Step 2                                           Utilize Cloud Services
    Step 1                                                                       Build a web presence
    Get a domain




                                                                                                                                               On-Demand Services
                                                                                                                                               2011 Cash Revenue:
                                                                                                  Website Hosting                              $304M, 27% of total
                    Domain Name Registration                                                    2011 Cash Revenue:
                                                                                                                                  Key Products:
                      2011 Cash Revenue:                                                        $221M, 19% of total
                                                                                                                                  •  Cloud Servers      •  Domain name appraisal
                      $613M, 54% of total                                         Key Products:                                   •  SSL Certificates      and auction services
     Key Products:                                                                •  Website Hosting       •  Dedicated Servers   •  Email accounts     •  Search engine
     •  Domain name registrations, renewals,                                         –  Grid Technology                           •  Website Builder       optimization
        and transfers                                                                                                             •  Custom websites    •  Online marketing
                                                                                                                                  •  eCommerce             solutions
     •  Domain name privacy


Confidential. Copyright © 2012 Go Daddy Operating Company, LLC. All rights reserved.                                                                                               10
SMB Case Study
              MomsOriginals.com
     2007
     Spend:
     $363             2007:
     2008
                      Domain and Email
     Spend:
     $116             2008:
                      Establish Website
     2009
     Spend:
      $768            2009:
                      SSL Certificate
     2010
     Spend:
                      Shopping Cart
      $576
                      2010:
     2011             Express Email
     Spend:
     $897
                      Marketing
                      2011:
                      Renewal of all
                      services
Total Spend: $2,719
                                          11
A new era at GoDaddy.com presentation

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A new era at GoDaddy.com presentation

  • 1. Auguste Goldman, CIO A New Era at Go Daddy
  • 2. 53 million Domain Names under management the largest domain registrar in the world 2 Copyright  2010  The  Go  Daddy  Group.    All  rights  reserved.    Not  for  reproduc=on  or  redistribu=on.  
  • 4. Go Daddy Domain Registrations
  • 7. 3,200 employees 2,000 Care Center Experts 1,000 Engineers
  • 9. DISTRIBUTED DNS 10 Billion Authoritative DNS queries a day
  • 10. Go Daddy 101 Step 3 Step 2 Utilize Cloud Services Step 1 Build a web presence Get a domain On-Demand Services 2011 Cash Revenue: Website Hosting $304M, 27% of total Domain Name Registration 2011 Cash Revenue: Key Products: 2011 Cash Revenue: $221M, 19% of total •  Cloud Servers •  Domain name appraisal $613M, 54% of total Key Products: •  SSL Certificates and auction services Key Products: •  Website Hosting •  Dedicated Servers •  Email accounts •  Search engine •  Domain name registrations, renewals, –  Grid Technology •  Website Builder optimization and transfers •  Custom websites •  Online marketing •  eCommerce solutions •  Domain name privacy Confidential. Copyright © 2012 Go Daddy Operating Company, LLC. All rights reserved. 10
  • 11. SMB Case Study MomsOriginals.com 2007 Spend: $363 2007: 2008 Domain and Email Spend: $116 2008: Establish Website 2009 Spend: $768 2009: SSL Certificate 2010 Spend: Shopping Cart $576 2010: 2011 Express Email Spend: $897 Marketing 2011: Renewal of all services Total Spend: $2,719 11