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How to cross the road`
Cognitive Impacts
Elizabeth Fuller
Wednesday, July 3, 13
Photo by sayan51Photo by James Thompson
Wednesday, July 3, 13
Photo by Jason Pratt
Wednesday, July 3, 13
The Beatles at Abbey Road
Wednesday, July 3, 13
Photo by Bob Jagendorf
Wednesday, July 3, 13
Wednesday, July 3, 13
Crossing against the
light
Photo by Jonchia
Wednesday, July 3, 13
Photo by TheEntireMikey
Wednesday, July 3, 13
Photo by Andrew Grifith
Wednesday, July 3, 13
Camouflaged
Wednesday, July 3, 13
“I’m sorry.”`
Wednesday, July 3, 13
Rational Actors
Wednesday, July 3, 13
Cause and Effect
Wednesday, July 3, 13
Photo by John Muk
Wednesday, July 3, 13
Rational Actors
Wednesday, July 3, 13
Cause and Effect
Wednesday, July 3, 13
Photo by Jamie Anderson
Wednesday, July 3, 13
Failed World View`
Wednesday, July 3, 13
The umwelt
"Different animals in the same ecosystem pick up on
different environmental signals...each organism
assumes its umwelt to be the entire objective reality
out there...[it is] limited knowledge, of unobtainable
information, of unimagined possibilities"
David Eagleman
Wednesday, July 3, 13
Photo by Andre Stoeriko
Wednesday, July 3, 13
"We have evolved as a
species to become
exquisite pattern finders."
Charles Seife
Proofiness: The Dark Art of Mathematical Deception
Wednesday, July 3, 13
Clustering Illusion
The tendency to see patterns where none exist.
Wednesday, July 3, 13
Photo by Zoik
Wednesday, July 3, 13
Law
Laws of Physics vs Laws of Man
Wednesday, July 3, 13
Photo by OldOnliner
Wednesday, July 3, 13
Photo by JP3G
Wednesday, July 3, 13
"Without an understanding
of randomness, we are stuck
in a perfectly predictable
universe that simply doesn’t
exist outside our heads.”
Charles Seife
Proofiness: The Dark Art of Mathematical Deception
Wednesday, July 3, 13
Office Space (1999)
Wednesday, July 3, 13
Photo by Clappstar
Wednesday, July 3, 13
Photo by Rosenfield Media
Wednesday, July 3, 13
"To err is human."
Alexander Pope
An Essay on Criticism
Wednesday, July 3, 13
...to anticipate error
is practical
Wednesday, July 3, 13
Optimism Bias
The tendency to believe that one is less at risk of
experiencing a negative event compared to others.
Wikipedia
“Optimism Bias”
Wednesday, July 3, 13
[graph of types of accidents]
Wednesday, July 3, 13
The Sound of Music (1965)
Wednesday, July 3, 13
Overconfidence Bias
People tend to grossly overestimate their abilities and
characteristics.
Wednesday, July 3, 13
“Bicycle Repairman” Monty
Python ()
Wednesday, July 3, 13
“Bicycle Repair Man”
Monty Python (1969)
Wednesday, July 3, 13
Nexus Causality
"For enlarged understanding, it is more accurate to
represent outcomes as caused by an intersection, or
nexus, or factors"
John Tooby
Nexus Causality, Moral Warfare, and Misattribution Arbitrage
Wednesday, July 3, 13
Photo by Weslie Leung
Wednesday, July 3, 13
But it’s not all bad!`
Wednesday, July 3, 13
Mean World Syndrome
Violent media viewers believe that the world is more
dangerous than it actually is.
Wikipedia
“Mean World Syndrome”
Wednesday, July 3, 13
Cops
Wednesday, July 3, 13
Steven Pinker
Wednesday, July 3, 13
Fundamental
Attribution Error
Tendency to attribute other people’s behaviors to
their dispositional factors while attributing one’s own
actions to situational factors.
Wikipedia
“Attribution”
Wednesday, July 3, 13
Photo by Kevin H
Wednesday, July 3, 13
Photo by PhotoMonkey2K
Wednesday, July 3, 13
That randomness I was talking about...
Wednesday, July 3, 13
Randomness Follows Rules
Wednesday, July 3, 13
Photo by Doug88888
Wednesday, July 3, 13
Randomness coalesces
into predictability
Wednesday, July 3, 13
Photo by Niallsco
Wednesday, July 3, 13
With a set of rules, all we need
to do is look for outliers.
Wednesday, July 3, 13
Wednesday, July 3, 13
"We are part of
the unfolding
world, surfing
the chaotic
waves."
Rudy Rucker
Jim and the Films
THE END
QUESTIONS, CORRECTIONS, OR DEVASTATING CRITICISM?
ELIZABETH.FULLER@RAZORFISH.COM
@JUMPINGSHIP
Photo by Roeyahram
Wednesday, July 3, 13

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How To Cross The Street: Cognitive Impacts