1. Pinterest – A
Picture’s Worth
a Thousand
Words
March 27, 2012
Instructor
Julie Gallaher
GetOnTheMap.US
2. Please Check In
On Foursquare – search for Get on the
Map, check-in and get a special gift
On Facebook or Twitter – update your
status to I’m at the
#sacramentopinterestsmarties class with
@JulieGallaher of @GetOnTheMap
3.
4. ThingsYouShouldDo.co
m
This photo has been
repinned 100 timesand
seen by 10,000 people
And it’s still driving
traffic!
http://pinterest.com/sour
ce/thingsyoushoulddo.c
om/
5.
6. Pinterest Stats
16Million User
28% between 35-45 yrs
62% have some college
38% over 100K annual income
But withHockey
83% women stick growth, all
that could
change in next 6
months
7. Basics
Ifyou need invite – write need invite
Home Page Options
Pinners I follow – Search – My navigation
Left hand column – my activity
Adding a Pin
About – has Pinterest goodies, terms of
service etc.
8. Board SEO
Use Keyword Phrase for Board Title
Add a description, your url, your phone
number and contact info
This board may quickly index and be found in
Google results, so make sure it makes sense
How many boards – my advice broad focus
to build followers
http://pinterest.com/juliemarg/get-on-the-
map
9.
10. Pin SEO
Photos no wider than 520px – resize if
necessary
Describe your pins – use your keywords –
add your link
Watermark your photos
11. What to Pin
Mix it Up – Some of Yours, Some of Others
More Mix it Up – Some Repins/Some New
Content
Go to websites, blogs, social media sites to
find some new content that pinners haven’t
seen.
Recommended Ratio 5 Repins/1 New
Content
http://pinterest.com/juliemarg/pinterest-
marketing-what-can-you-pin/
12. Pinterest Legalities
Credit original pinner
Link to specific page, not entire website
Watermark your photos – free service
picmarkr.com
Article from my friend on various
watermarking styles
http://afmarcom.com/2012/03/25/pinterest-
and-copyright-explained-in-plain-talk-part-4-
how-artists-can-protect-their-work-despite-
widespread-sharing/
13. Leverage Your Pin Time
Go to the Post not the Domain!
Pin from Your Website or Blog
Pin from Foodspotting
Pin from Flickr
Pin from Youtube
Facebook is Tricky – First add a photo via
upload, then edit the post, adding your
facebook url
14. Recycle Pins
Embed Code on the Side of every pin
Resize if wider than 520px
Paste on your blog, share on your
Facebook page
Check to see what’s popular from your
website or blog
http://pinterest.com/source/thingsyousho
ulddo.com/
15. Connect with Me
I’ve got a LinkedIn Pinterest Networking
Group
http://www.linkedin.com/groups/Pinterest-
Networking-Group-4203053
http://pinterest.com/juliemarg
http://facebook.com/getonthemap
http://twitter.com/juliegallaher
http://linkedin.com/in/juliegallaher
http://getonthemap.us
916-265-2521