SlideShare uma empresa Scribd logo

How Nonprofits Can Use LinkedIn, YouTube, Flickr and Pinterest

•
•
Julia Campbell
Julia Campbell

The document provides best practices for using social media platforms like LinkedIn, YouTube, Flickr and Pinterest for nonprofits, including tips for using each platform to engage supporters, share content and drive campaigns. Specific recommendations are given for setting up profiles, posting engaging content and leveraging features like groups, photos and pins. Additional resources are also listed for nonprofits to further develop their social media strategies.

TecnologiaEsportes
1 de 17
CSP002–ACN 17510 Social Media Marketing for Nonprofits March 14, 2012 North Shore Community College JULIA CAMPBELL, MPA 978-578-1328 JCAMPBEL04@NORTHSHORE.EDU
LINKEDIN, YOUTUBE, FLICKR, PINTER EST  You get out of social media what you put into it.  Less is more.
LINKEDIN BEST PRACTICES • What is LinkedIn? • LinkedIn is the world’s largest professional network with over 120 million members and growing rapidly. LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals. • Quick walkthrough of the site
LINKEDIN BEST PRACTICES • Tips for Using LinkedIn for Nonprofits • Join groups. • Follow people in the groups that you’ve joined. You don’t need to connect. • Always talk to people. • Never pitch anything right away. • Post blogs, links, helpful information • No more than 2 updates per month in your groups.
LINKEDIN BEST PRACTICES • Tips for Using LinkedIn for Nonprofits • Take advantage of search options and research tools to find donors. • Look at other nonprofits’ contacts. • Building relationships in a genuine way. • Keep Company page updated. • Link every employee, Board member and volunteer to your Company page. • Coupon code for free advertising.
LINKEDIN BEST PRACTICES • Tips for Using LinkedIn for Nonprofits • Promote your profile everywhere. • Profile Stats • Post your job openings and events. • Link to other social networking sites. • Build your connections. • Best Practice Example: The Taproot Foundation http://linkd.in/ebsKu2
YOUTUBE BEST PRACTICES • Tips for Using YouTube for Nonprofits • Visit http://www.youtube.com/nonprofits • Premium branding capabilities and increased uploading capacity • The option to drive fundraising through a Google Checkout “Donate” button • Listing on the Nonprofit channels and the Nonprofit videos pages • Ability to add a call-to-action overlay on your videos to drive campaigns
YOUTUBE BEST PRACTICES • Tips for Using YouTube for Nonprofits • www.youtube.com/user/UNICEFUSA • www.youtube.com/user/NationalWildlife • KONY 2012 • www.youtube.com/watch?v=Y4MnpzG5Sqc • Thank you campaigns • http://nonprofitorgs.wordpress.com/2012/0 1/03/11-new-years-resolutions-for- nonprofit-social-media-managers/
FLICKR BEST PRACTICES • What is Flickr? • Flickr is the best way to store, sort, search and share your photos online. • Flickr helps you organize that huge mass of photos you have and offers a way for you and your friends and family to tell stories about them.
FLICKR BEST PRACTICES • Tips for Using Flickr for Nonprofits • Apply for a Nonprofit Pro Account. • Flickr for Good – www.flickr.com/good • Hold a contest involving supporter photos • Create a Flickr group that supports your mission • Public or private • Click on the “Groups” link
PINTEREST BEST PRACTICES • What is Pinterest? • Pinterest lets you organize and share all the beautiful things you find on the web. • People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes.
PINTEREST BEST PRACTICES • How do nonprofits use Pinterest? • Blog posts • Images • http://pinterest.com/nonprofitorgs/ • Pinterest now drives more referral traffic than Google+, YouTube and LinkedIn combined
PINTEREST BEST PRACTICES • How do nonprofits use Pinterest? • Pin your own website and blog content, but only if it pulls up a good photo! • Add website links to your Pin’s description. • Add your logo to your images. • Embed inspirational quotes onto your images. • Add a price banner to your pins that are goods being sold, or fundraising campaigns.
JUST THE TIP OF THE ICEBERG… • Foursquare and Facebook Places • Jumo.com • Change.org • StumbleUpon, Digg, Delicious – submit key blog posts and articles • Groupon for Good • Percentage of memberships • Tickets to museums • Tickets to events
WEBSITE TO DO LIST • Have a Facebook “Like” button (or social media icons) • Social media icons above the fold and easy to find • Use a “Share This!” widget on blog posts, archived newsletters, media page, etc.
IDEAS FOR CONTENT • Google Alerts • The New York Times alerts • Monitor other blogs • Success stories and quotes • Reached a goal • Want input on an issue • Events, fundraisers, celebrations, birthdays • New email newsletter • Tie current events to your cause and your issue • Read everything and follow everyone! Figure out what’s working for other orgs and adapt it!
MORE RESOURCES • Google for nonprofits - http://www.google.com/nonprofits/ • Twittertipscentral.com • Klout.com • Hootsuite.com – Hootsuite University • http://socialmediagovernance.com/ • http://www.thesocialworkplace.com/ • http://www.bethkanter.org/ • http://www.facebook.com/socialmedia4nonprofits

Recomendados

How Social Media Can Support Your Volunteer Efforts
How Social Media Can Support Your Volunteer EffortsHow Social Media Can Support Your Volunteer Efforts
How Social Media Can Support Your Volunteer EffortsWahine Media
 
Valparaiso Rotary Club Social Media Presentation The Four Horsemen-old and ne...
Valparaiso Rotary Club Social Media Presentation The Four Horsemen-old and ne...Valparaiso Rotary Club Social Media Presentation The Four Horsemen-old and ne...
Valparaiso Rotary Club Social Media Presentation The Four Horsemen-old and ne...RotaryValpo
 
Social Media For A Cause
Social Media For A CauseSocial Media For A Cause
Social Media For A Causethe forest & the trees
 
Matterness - Making People Matter
Matterness - Making People MatterMatterness - Making People Matter
Matterness - Making People MatterDebra Askanase
 
11.14.13 Social Media for Volunteers presentation
11.14.13 Social Media for Volunteers presentation11.14.13 Social Media for Volunteers presentation
11.14.13 Social Media for Volunteers presentationRachel Post
 
Getting Ready for Giving Tuesday
Getting Ready for Giving TuesdayGetting Ready for Giving Tuesday
Getting Ready for Giving Tuesday501 Commons
 
Facebook Strategies for Nonprofits
Facebook Strategies for NonprofitsFacebook Strategies for Nonprofits
Facebook Strategies for Nonprofits501 Commons
 
Creating A Leadership Profile for Your Nonprofit CEO
Creating A Leadership Profile for Your Nonprofit CEOCreating A Leadership Profile for Your Nonprofit CEO
Creating A Leadership Profile for Your Nonprofit CEOBeth Kanter
 

Recomendados

How Social Media Can Support Your Volunteer Efforts
How Social Media Can Support Your Volunteer EffortsHow Social Media Can Support Your Volunteer Efforts
How Social Media Can Support Your Volunteer EffortsWahine Media
 
Valparaiso Rotary Club Social Media Presentation The Four Horsemen-old and ne...
Valparaiso Rotary Club Social Media Presentation The Four Horsemen-old and ne...Valparaiso Rotary Club Social Media Presentation The Four Horsemen-old and ne...
Valparaiso Rotary Club Social Media Presentation The Four Horsemen-old and ne...RotaryValpo
 
Social Media For A Cause
Social Media For A CauseSocial Media For A Cause
Social Media For A Causethe forest & the trees
 
Matterness - Making People Matter
Matterness - Making People MatterMatterness - Making People Matter
Matterness - Making People MatterDebra Askanase
 
11.14.13 Social Media for Volunteers presentation
11.14.13 Social Media for Volunteers presentation11.14.13 Social Media for Volunteers presentation
11.14.13 Social Media for Volunteers presentationRachel Post
 
Getting Ready for Giving Tuesday
Getting Ready for Giving TuesdayGetting Ready for Giving Tuesday
Getting Ready for Giving Tuesday501 Commons
 
Facebook Strategies for Nonprofits
Facebook Strategies for NonprofitsFacebook Strategies for Nonprofits
Facebook Strategies for Nonprofits501 Commons
 
Creating A Leadership Profile for Your Nonprofit CEO
Creating A Leadership Profile for Your Nonprofit CEOCreating A Leadership Profile for Your Nonprofit CEO
Creating A Leadership Profile for Your Nonprofit CEOBeth Kanter
 
Understanding What Matters: Social Media Workshop for the Vermont Arts Council
Understanding What Matters: Social Media Workshop for the Vermont Arts CouncilUnderstanding What Matters: Social Media Workshop for the Vermont Arts Council
Understanding What Matters: Social Media Workshop for the Vermont Arts CouncilDebra Askanase
 
Ambassador Program - OCTribe
Ambassador Program - OCTribe Ambassador Program - OCTribe
Ambassador Program - OCTribe TechSoup
 
Effectively Market Your Events and Your Community
Effectively Market Your Events and Your CommunityEffectively Market Your Events and Your Community
Effectively Market Your Events and Your CommunitySarah Page
 
Social media workshop
Social media workshopSocial media workshop
Social media workshopThinkBiz
 
Social Media for Causes - Presentation to the Hashoo Foundation
Social Media for Causes - Presentation to the Hashoo FoundationSocial Media for Causes - Presentation to the Hashoo Foundation
Social Media for Causes - Presentation to the Hashoo FoundationTendenci - The Open Source AMS (Association Management Software)
 
Getting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving CirclesGetting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving CirclesDawn Crawford
 
Measuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits Conference
Measuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits ConferenceMeasuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits Conference
Measuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits ConferenceBeth Kanter
 
How to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycleHow to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycleAnne Sigman
 
Smarty Social Media: New Rules of Social Media Marketing
Smarty Social Media: New Rules of Social Media MarketingSmarty Social Media: New Rules of Social Media Marketing
Smarty Social Media: New Rules of Social Media MarketingJami Beaton Eidsvold
 
Social Media: From Strategy to Tactics
Social Media: From Strategy to TacticsSocial Media: From Strategy to Tactics
Social Media: From Strategy to Tactics501 Commons
 
Getting Started Socially, for Hospitality Professionals
Getting Started Socially, for Hospitality ProfessionalsGetting Started Socially, for Hospitality Professionals
Getting Started Socially, for Hospitality ProfessionalsLauren Teague
 
Google rep mgmt for be the change dec 4
Google rep mgmt for be the change dec 4Google rep mgmt for be the change dec 4
Google rep mgmt for be the change dec 4Debbie Horovitch
 
Social Media Builds Community
Social Media Builds CommunitySocial Media Builds Community
Social Media Builds CommunityGeben Communication
 
SkinnyGirl Cocktails Social Media Analysis
SkinnyGirl Cocktails Social Media AnalysisSkinnyGirl Cocktails Social Media Analysis
SkinnyGirl Cocktails Social Media Analysisjmarie92
 
Leading on Social Platforms - Smarter Networking in a Connected World
Leading on Social Platforms - Smarter Networking in a Connected WorldLeading on Social Platforms - Smarter Networking in a Connected World
Leading on Social Platforms - Smarter Networking in a Connected WorldBeth Kanter
 
Fundraising With Social Media- Darian Rodriguez Heyman
Fundraising With Social Media- Darian Rodriguez HeymanFundraising With Social Media- Darian Rodriguez Heyman
Fundraising With Social Media- Darian Rodriguez HeymanSocial Media for Nonprofits
 
A beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profitsA beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profitsCher Jones
 
MyCharityConnects Peel - Social Media Planning [2010-11-18]
MyCharityConnects Peel - Social Media Planning [2010-11-18]MyCharityConnects Peel - Social Media Planning [2010-11-18]
MyCharityConnects Peel - Social Media Planning [2010-11-18]CanadaHelps / MyCharityConnects
 
Valley Gives 101
Valley Gives 101Valley Gives 101
Valley Gives 101Community Foundation of Western Mass
 
Social Media for Historic Sites: Real Places Telling Real Stories
Social Media for Historic Sites: Real Places Telling Real StoriesSocial Media for Historic Sites: Real Places Telling Real Stories
Social Media for Historic Sites: Real Places Telling Real StoriesSarah Page
 
Content is the Fire, Social Media is the Gasoline
Content is the Fire, Social Media is the GasolineContent is the Fire, Social Media is the Gasoline
Content is the Fire, Social Media is the GasolineSarah Zink
 
LinkedIn for Business with Karen Kefauver
LinkedIn for Business with Karen KefauverLinkedIn for Business with Karen Kefauver
LinkedIn for Business with Karen KefauverKaren Kefauver
 

Mais conteúdo relacionado

Mais procurados

Understanding What Matters: Social Media Workshop for the Vermont Arts Council
Understanding What Matters: Social Media Workshop for the Vermont Arts CouncilUnderstanding What Matters: Social Media Workshop for the Vermont Arts Council
Understanding What Matters: Social Media Workshop for the Vermont Arts CouncilDebra Askanase
 
Ambassador Program - OCTribe
Ambassador Program - OCTribe Ambassador Program - OCTribe
Ambassador Program - OCTribe TechSoup
 
Effectively Market Your Events and Your Community
Effectively Market Your Events and Your CommunityEffectively Market Your Events and Your Community
Effectively Market Your Events and Your CommunitySarah Page
 
Social media workshop
Social media workshopSocial media workshop
Social media workshopThinkBiz
 
Getting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving CirclesGetting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving CirclesDawn Crawford
 
Measuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits Conference
Measuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits ConferenceMeasuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits Conference
Measuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits ConferenceBeth Kanter
 
How to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycleHow to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycleAnne Sigman
 
Smarty Social Media: New Rules of Social Media Marketing
Smarty Social Media: New Rules of Social Media MarketingSmarty Social Media: New Rules of Social Media Marketing
Smarty Social Media: New Rules of Social Media MarketingJami Beaton Eidsvold
 
Social Media: From Strategy to Tactics
Social Media: From Strategy to TacticsSocial Media: From Strategy to Tactics
Social Media: From Strategy to Tactics501 Commons
 
Getting Started Socially, for Hospitality Professionals
Getting Started Socially, for Hospitality ProfessionalsGetting Started Socially, for Hospitality Professionals
Getting Started Socially, for Hospitality ProfessionalsLauren Teague
 
Google rep mgmt for be the change dec 4
Google rep mgmt for be the change dec 4Google rep mgmt for be the change dec 4
Google rep mgmt for be the change dec 4Debbie Horovitch
 
SkinnyGirl Cocktails Social Media Analysis
SkinnyGirl Cocktails Social Media AnalysisSkinnyGirl Cocktails Social Media Analysis
SkinnyGirl Cocktails Social Media Analysisjmarie92
 
Leading on Social Platforms - Smarter Networking in a Connected World
Leading on Social Platforms - Smarter Networking in a Connected WorldLeading on Social Platforms - Smarter Networking in a Connected World
Leading on Social Platforms - Smarter Networking in a Connected WorldBeth Kanter
 
Fundraising With Social Media- Darian Rodriguez Heyman
Fundraising With Social Media- Darian Rodriguez HeymanFundraising With Social Media- Darian Rodriguez Heyman
Fundraising With Social Media- Darian Rodriguez HeymanSocial Media for Nonprofits
 
A beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profitsA beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profitsCher Jones
 
MyCharityConnects Peel - Social Media Planning [2010-11-18]
MyCharityConnects Peel - Social Media Planning [2010-11-18]MyCharityConnects Peel - Social Media Planning [2010-11-18]
MyCharityConnects Peel - Social Media Planning [2010-11-18]CanadaHelps / MyCharityConnects
 

Mais procurados (19)

Understanding What Matters: Social Media Workshop for the Vermont Arts Council
Understanding What Matters: Social Media Workshop for the Vermont Arts CouncilUnderstanding What Matters: Social Media Workshop for the Vermont Arts Council
Understanding What Matters: Social Media Workshop for the Vermont Arts Council
 
Ambassador Program - OCTribe
Ambassador Program - OCTribe Ambassador Program - OCTribe
Ambassador Program - OCTribe
 
Effectively Market Your Events and Your Community
Effectively Market Your Events and Your CommunityEffectively Market Your Events and Your Community
Effectively Market Your Events and Your Community
 
Social media workshop
Social media workshopSocial media workshop
Social media workshop
 
Social Media for Causes - Presentation to the Hashoo Foundation
Social Media for Causes - Presentation to the Hashoo FoundationSocial Media for Causes - Presentation to the Hashoo Foundation
Social Media for Causes - Presentation to the Hashoo Foundation
 
Getting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving CirclesGetting Online - Social Media 101 for Giving Circles
Getting Online - Social Media 101 for Giving Circles
 
Measuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits Conference
Measuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits ConferenceMeasuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits Conference
Measuring the Networked Nonprofit: Keynote Social Media 4 Nonprofits Conference
 
How to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycleHow to leverage social media throughout your event life cycle
How to leverage social media throughout your event life cycle
 
Smarty Social Media: New Rules of Social Media Marketing
Smarty Social Media: New Rules of Social Media MarketingSmarty Social Media: New Rules of Social Media Marketing
Smarty Social Media: New Rules of Social Media Marketing
 
Social Media: From Strategy to Tactics
Social Media: From Strategy to TacticsSocial Media: From Strategy to Tactics
Social Media: From Strategy to Tactics
 
Getting Started Socially, for Hospitality Professionals
Getting Started Socially, for Hospitality ProfessionalsGetting Started Socially, for Hospitality Professionals
Getting Started Socially, for Hospitality Professionals
 
Google rep mgmt for be the change dec 4
Google rep mgmt for be the change dec 4Google rep mgmt for be the change dec 4
Google rep mgmt for be the change dec 4
 
Social Media Builds Community
Social Media Builds CommunitySocial Media Builds Community
Social Media Builds Community
 
SkinnyGirl Cocktails Social Media Analysis
SkinnyGirl Cocktails Social Media AnalysisSkinnyGirl Cocktails Social Media Analysis
SkinnyGirl Cocktails Social Media Analysis
 
Leading on Social Platforms - Smarter Networking in a Connected World
Leading on Social Platforms - Smarter Networking in a Connected WorldLeading on Social Platforms - Smarter Networking in a Connected World
Leading on Social Platforms - Smarter Networking in a Connected World
 
Fundraising With Social Media- Darian Rodriguez Heyman
Fundraising With Social Media- Darian Rodriguez HeymanFundraising With Social Media- Darian Rodriguez Heyman
Fundraising With Social Media- Darian Rodriguez Heyman
 
A beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profitsA beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profits
 
MyCharityConnects Peel - Social Media Planning [2010-11-18]
MyCharityConnects Peel - Social Media Planning [2010-11-18]MyCharityConnects Peel - Social Media Planning [2010-11-18]
MyCharityConnects Peel - Social Media Planning [2010-11-18]
 
Valley Gives 101
Valley Gives 101Valley Gives 101
Valley Gives 101
 

Semelhante a How Nonprofits Can Use LinkedIn, YouTube, Flickr and Pinterest

Social Media for Historic Sites: Real Places Telling Real Stories
Social Media for Historic Sites: Real Places Telling Real StoriesSocial Media for Historic Sites: Real Places Telling Real Stories
Social Media for Historic Sites: Real Places Telling Real StoriesSarah Page
 
Content is the Fire, Social Media is the Gasoline
Content is the Fire, Social Media is the GasolineContent is the Fire, Social Media is the Gasoline
Content is the Fire, Social Media is the GasolineSarah Zink
 
LinkedIn for Business with Karen Kefauver
LinkedIn for Business with Karen KefauverLinkedIn for Business with Karen Kefauver
LinkedIn for Business with Karen KefauverKaren Kefauver
 
Sales & Marketing Presentation
Sales & Marketing PresentationSales & Marketing Presentation
Sales & Marketing Presentationgreeneel
 
Social Strategy for Non-Profit Organizations
Social Strategy for Non-Profit OrganizationsSocial Strategy for Non-Profit Organizations
Social Strategy for Non-Profit OrganizationsKatherine Driscoll
 
Introduction to Social Media
Introduction to Social MediaIntroduction to Social Media
Introduction to Social MediaCosmic
 
Pinterest and Google+ for Your Business
Pinterest and Google+ for Your BusinessPinterest and Google+ for Your Business
Pinterest and Google+ for Your BusinessJason Piasecki
 
Social media for business
Social media for businessSocial media for business
Social media for businessbrightwayonline
 
How to Use Facebook to Grow Your Business
How to Use Facebook to Grow Your BusinessHow to Use Facebook to Grow Your Business
How to Use Facebook to Grow Your Businessdawn barson
 
ASR August 14, 1020 - Leveraging the Power of Social Media
ASR August 14, 1020 - Leveraging the Power of Social MediaASR August 14, 1020 - Leveraging the Power of Social Media
ASR August 14, 1020 - Leveraging the Power of Social MediaSage Island
 
Stirling Social Media Presentation 12-14-12
Stirling Social Media Presentation 12-14-12Stirling Social Media Presentation 12-14-12
Stirling Social Media Presentation 12-14-12FSC Interactive
 
Social-Media-for-Local-Businesses-Update
Social-Media-for-Local-Businesses-UpdateSocial-Media-for-Local-Businesses-Update
Social-Media-for-Local-Businesses-UpdateRobert Hart
 
Game Changer: 5 Steps to Maximize Your Social Media Impact
Game Changer: 5 Steps to Maximize Your Social Media ImpactGame Changer: 5 Steps to Maximize Your Social Media Impact
Game Changer: 5 Steps to Maximize Your Social Media ImpactMelinda Venable
 
Digital Branding - You and Your Business
Digital Branding - You and Your BusinessDigital Branding - You and Your Business
Digital Branding - You and Your BusinessThe Toolbox, Inc.
 
Digital Branding-8.2013-WordCamp PVD
Digital Branding-8.2013-WordCamp PVDDigital Branding-8.2013-WordCamp PVD
Digital Branding-8.2013-WordCamp PVDThe Toolbox, Inc.
 
Pinterest, Google+ and Facebook Tips and Techniques
Pinterest, Google+ and Facebook Tips and TechniquesPinterest, Google+ and Facebook Tips and Techniques
Pinterest, Google+ and Facebook Tips and TechniquesSIXTY
 
Socialmedia children
Socialmedia childrenSocialmedia children
Socialmedia childrenLeRoy Hill
 
Digital communications plan development oct 2012
Digital communications plan development oct 2012Digital communications plan development oct 2012
Digital communications plan development oct 2012Jaggers Communications
 

Semelhante a How Nonprofits Can Use LinkedIn, YouTube, Flickr and Pinterest (20)

Social Media for Historic Sites: Real Places Telling Real Stories
Social Media for Historic Sites: Real Places Telling Real StoriesSocial Media for Historic Sites: Real Places Telling Real Stories
Social Media for Historic Sites: Real Places Telling Real Stories
 
Content is the Fire, Social Media is the Gasoline
Content is the Fire, Social Media is the GasolineContent is the Fire, Social Media is the Gasoline
Content is the Fire, Social Media is the Gasoline
 
LinkedIn for Business with Karen Kefauver
LinkedIn for Business with Karen KefauverLinkedIn for Business with Karen Kefauver
LinkedIn for Business with Karen Kefauver
 
Sales & Marketing Presentation
Sales & Marketing PresentationSales & Marketing Presentation
Sales & Marketing Presentation
 
Social Strategy for Non-Profit Organizations
Social Strategy for Non-Profit OrganizationsSocial Strategy for Non-Profit Organizations
Social Strategy for Non-Profit Organizations
 
Introduction to Social Media
Introduction to Social MediaIntroduction to Social Media
Introduction to Social Media
 
Pinterest and Google+ for Your Business
Pinterest and Google+ for Your BusinessPinterest and Google+ for Your Business
Pinterest and Google+ for Your Business
 
Social media for business
Social media for businessSocial media for business
Social media for business
 
Social Media
Social Media Social Media
Social Media
 
How to Use Facebook to Grow Your Business
How to Use Facebook to Grow Your BusinessHow to Use Facebook to Grow Your Business
How to Use Facebook to Grow Your Business
 
ASR August 14, 1020 - Leveraging the Power of Social Media
ASR August 14, 1020 - Leveraging the Power of Social MediaASR August 14, 1020 - Leveraging the Power of Social Media
ASR August 14, 1020 - Leveraging the Power of Social Media
 
Stirling Social Media Presentation 12-14-12
Stirling Social Media Presentation 12-14-12Stirling Social Media Presentation 12-14-12
Stirling Social Media Presentation 12-14-12
 
Social-Media-for-Local-Businesses-Update
Social-Media-for-Local-Businesses-UpdateSocial-Media-for-Local-Businesses-Update
Social-Media-for-Local-Businesses-Update
 
Game Changer: 5 Steps to Maximize Your Social Media Impact
Game Changer: 5 Steps to Maximize Your Social Media ImpactGame Changer: 5 Steps to Maximize Your Social Media Impact
Game Changer: 5 Steps to Maximize Your Social Media Impact
 
Digital Branding - You and Your Business
Digital Branding - You and Your BusinessDigital Branding - You and Your Business
Digital Branding - You and Your Business
 
Digital Branding-8.2013-WordCamp PVD
Digital Branding-8.2013-WordCamp PVDDigital Branding-8.2013-WordCamp PVD
Digital Branding-8.2013-WordCamp PVD
 
Pinterest, Google+ and Facebook Tips and Techniques
Pinterest, Google+ and Facebook Tips and TechniquesPinterest, Google+ and Facebook Tips and Techniques
Pinterest, Google+ and Facebook Tips and Techniques
 
Exploring Pinterest for Business
Exploring Pinterest for BusinessExploring Pinterest for Business
Exploring Pinterest for Business
 
Socialmedia children
Socialmedia childrenSocialmedia children
Socialmedia children
 
Digital communications plan development oct 2012
Digital communications plan development oct 2012Digital communications plan development oct 2012
Digital communications plan development oct 2012
 

Mais de Julia Campbell

How Nonprofits Can Adapt Their Storytelling in the Time of Social Distancing
How Nonprofits Can Adapt Their Storytelling in the Time of Social DistancingHow Nonprofits Can Adapt Their Storytelling in the Time of Social Distancing
How Nonprofits Can Adapt Their Storytelling in the Time of Social DistancingJulia Campbell
 
5 Essential Stories to Drive Donations At Year-End presented by Julia Campbell
5 Essential Stories to Drive Donations At Year-End presented by Julia Campbell5 Essential Stories to Drive Donations At Year-End presented by Julia Campbell
5 Essential Stories to Drive Donations At Year-End presented by Julia CampbellJulia Campbell
 
How to Build Community and Actually Drive Donations Using Social Media
How to Build Community and Actually Drive Donations Using Social MediaHow to Build Community and Actually Drive Donations Using Social Media
How to Build Community and Actually Drive Donations Using Social MediaJulia Campbell
 
10 Ways to Use Social Media to Promote Your Giving Tuesday Campaign
10 Ways to Use Social Media to Promote Your Giving Tuesday Campaign10 Ways to Use Social Media to Promote Your Giving Tuesday Campaign
10 Ways to Use Social Media to Promote Your Giving Tuesday CampaignJulia Campbell
 
10 Current Trends in Digital Marketing That Will Shape Your Cooperative Commu...
10 Current Trends in Digital Marketing That Will Shape Your Cooperative Commu...10 Current Trends in Digital Marketing That Will Shape Your Cooperative Commu...
10 Current Trends in Digital Marketing That Will Shape Your Cooperative Commu...Julia Campbell
 
10 Specific Ways to Use Nonprofit Storytelling in Your Next Fundraising Campaign
10 Specific Ways to Use Nonprofit Storytelling in Your Next Fundraising Campaign10 Specific Ways to Use Nonprofit Storytelling in Your Next Fundraising Campaign
10 Specific Ways to Use Nonprofit Storytelling in Your Next Fundraising CampaignJulia Campbell
 
5 Social Media Storytelling Trends for Nonprofits
5 Social Media Storytelling Trends for Nonprofits5 Social Media Storytelling Trends for Nonprofits
5 Social Media Storytelling Trends for NonprofitsJulia Campbell
 
How to Update Your Social Media Marketing Strategy for 2021
How to Update Your Social Media Marketing Strategy for 2021How to Update Your Social Media Marketing Strategy for 2021
How to Update Your Social Media Marketing Strategy for 2021Julia Campbell
 
How to Update Your Social Media Marketing Strategy for 2021
How to Update Your Social Media Marketing Strategy for 2021How to Update Your Social Media Marketing Strategy for 2021
How to Update Your Social Media Marketing Strategy for 2021Julia Campbell
 
How to Mobilize Supporters to Fundraise for You
How to Mobilize Supporters to Fundraise for YouHow to Mobilize Supporters to Fundraise for You
How to Mobilize Supporters to Fundraise for YouJulia Campbell
 
How to Tackle Social Media in the Time of Coronavirus & Times of Unrest
How to Tackle Social Media in the Time of Coronavirus & Times of UnrestHow to Tackle Social Media in the Time of Coronavirus & Times of Unrest
How to Tackle Social Media in the Time of Coronavirus & Times of UnrestJulia Campbell
 
How to Get More People to Sign-Up for Your Event
How to Get More People to Sign-Up for Your EventHow to Get More People to Sign-Up for Your Event
How to Get More People to Sign-Up for Your EventJulia Campbell
 
How to Set Up The Donate Button and Start Collecting Donations On Your Website
How to Set Up The Donate Button and Start Collecting Donations On Your WebsiteHow to Set Up The Donate Button and Start Collecting Donations On Your Website
How to Set Up The Donate Button and Start Collecting Donations On Your WebsiteJulia Campbell
 
May 27, 2020: How Nonprofits Can Adapt Their Storytelling in the Time of Soci...
May 27, 2020: How Nonprofits Can Adapt Their Storytelling in the Time of Soci...May 27, 2020: How Nonprofits Can Adapt Their Storytelling in the Time of Soci...
May 27, 2020: How Nonprofits Can Adapt Their Storytelling in the Time of Soci...Julia Campbell
 
Stellar #GivingTuesdayNow Results with GoFundMe Charity's Free On Demand Tools
Stellar #GivingTuesdayNow Results with GoFundMe Charity's Free On Demand ToolsStellar #GivingTuesdayNow Results with GoFundMe Charity's Free On Demand Tools
Stellar #GivingTuesdayNow Results with GoFundMe Charity's Free On Demand ToolsJulia Campbell
 
How to Start Your #GivingTuesdayNow Campaign with GoFundMe Charity's Free Tools
How to Start Your #GivingTuesdayNow Campaign with GoFundMe Charity's Free ToolsHow to Start Your #GivingTuesdayNow Campaign with GoFundMe Charity's Free Tools
How to Start Your #GivingTuesdayNow Campaign with GoFundMe Charity's Free ToolsJulia Campbell
 
How to Launch an Emergency Crowdfunding Campaign for Your Nonprofit
How to Launch an Emergency Crowdfunding Campaign for Your NonprofitHow to Launch an Emergency Crowdfunding Campaign for Your Nonprofit
How to Launch an Emergency Crowdfunding Campaign for Your NonprofitJulia Campbell
 
#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success
#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success
#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for SuccessJulia Campbell
 
Coronavirus and Nonprofits: How to Communicate in a Time of Crisis
Coronavirus and Nonprofits: How to Communicate in a Time of CrisisCoronavirus and Nonprofits: How to Communicate in a Time of Crisis
Coronavirus and Nonprofits: How to Communicate in a Time of CrisisJulia Campbell
 
Nonprofit Social Media Strategy In the Time of Coronavirus
Nonprofit Social Media Strategy In the Time of CoronavirusNonprofit Social Media Strategy In the Time of Coronavirus
Nonprofit Social Media Strategy In the Time of CoronavirusJulia Campbell
 

Mais de Julia Campbell (20)

How Nonprofits Can Adapt Their Storytelling in the Time of Social Distancing
How Nonprofits Can Adapt Their Storytelling in the Time of Social DistancingHow Nonprofits Can Adapt Their Storytelling in the Time of Social Distancing
How Nonprofits Can Adapt Their Storytelling in the Time of Social Distancing
 
5 Essential Stories to Drive Donations At Year-End presented by Julia Campbell
5 Essential Stories to Drive Donations At Year-End presented by Julia Campbell5 Essential Stories to Drive Donations At Year-End presented by Julia Campbell
5 Essential Stories to Drive Donations At Year-End presented by Julia Campbell
 
How to Build Community and Actually Drive Donations Using Social Media
How to Build Community and Actually Drive Donations Using Social MediaHow to Build Community and Actually Drive Donations Using Social Media
How to Build Community and Actually Drive Donations Using Social Media
 
10 Ways to Use Social Media to Promote Your Giving Tuesday Campaign
10 Ways to Use Social Media to Promote Your Giving Tuesday Campaign10 Ways to Use Social Media to Promote Your Giving Tuesday Campaign
10 Ways to Use Social Media to Promote Your Giving Tuesday Campaign
 
10 Current Trends in Digital Marketing That Will Shape Your Cooperative Commu...
10 Current Trends in Digital Marketing That Will Shape Your Cooperative Commu...10 Current Trends in Digital Marketing That Will Shape Your Cooperative Commu...
10 Current Trends in Digital Marketing That Will Shape Your Cooperative Commu...
 
10 Specific Ways to Use Nonprofit Storytelling in Your Next Fundraising Campaign
10 Specific Ways to Use Nonprofit Storytelling in Your Next Fundraising Campaign10 Specific Ways to Use Nonprofit Storytelling in Your Next Fundraising Campaign
10 Specific Ways to Use Nonprofit Storytelling in Your Next Fundraising Campaign
 
5 Social Media Storytelling Trends for Nonprofits
5 Social Media Storytelling Trends for Nonprofits5 Social Media Storytelling Trends for Nonprofits
5 Social Media Storytelling Trends for Nonprofits
 
How to Update Your Social Media Marketing Strategy for 2021
How to Update Your Social Media Marketing Strategy for 2021How to Update Your Social Media Marketing Strategy for 2021
How to Update Your Social Media Marketing Strategy for 2021
 
How to Update Your Social Media Marketing Strategy for 2021
How to Update Your Social Media Marketing Strategy for 2021How to Update Your Social Media Marketing Strategy for 2021
How to Update Your Social Media Marketing Strategy for 2021
 
How to Mobilize Supporters to Fundraise for You
How to Mobilize Supporters to Fundraise for YouHow to Mobilize Supporters to Fundraise for You
How to Mobilize Supporters to Fundraise for You
 
How to Tackle Social Media in the Time of Coronavirus & Times of Unrest
How to Tackle Social Media in the Time of Coronavirus & Times of UnrestHow to Tackle Social Media in the Time of Coronavirus & Times of Unrest
How to Tackle Social Media in the Time of Coronavirus & Times of Unrest
 
How to Get More People to Sign-Up for Your Event
How to Get More People to Sign-Up for Your EventHow to Get More People to Sign-Up for Your Event
How to Get More People to Sign-Up for Your Event
 
How to Set Up The Donate Button and Start Collecting Donations On Your Website
How to Set Up The Donate Button and Start Collecting Donations On Your WebsiteHow to Set Up The Donate Button and Start Collecting Donations On Your Website
How to Set Up The Donate Button and Start Collecting Donations On Your Website
 
May 27, 2020: How Nonprofits Can Adapt Their Storytelling in the Time of Soci...
May 27, 2020: How Nonprofits Can Adapt Their Storytelling in the Time of Soci...May 27, 2020: How Nonprofits Can Adapt Their Storytelling in the Time of Soci...
May 27, 2020: How Nonprofits Can Adapt Their Storytelling in the Time of Soci...
 
Stellar #GivingTuesdayNow Results with GoFundMe Charity's Free On Demand Tools
Stellar #GivingTuesdayNow Results with GoFundMe Charity's Free On Demand ToolsStellar #GivingTuesdayNow Results with GoFundMe Charity's Free On Demand Tools
Stellar #GivingTuesdayNow Results with GoFundMe Charity's Free On Demand Tools
 
How to Start Your #GivingTuesdayNow Campaign with GoFundMe Charity's Free Tools
How to Start Your #GivingTuesdayNow Campaign with GoFundMe Charity's Free ToolsHow to Start Your #GivingTuesdayNow Campaign with GoFundMe Charity's Free Tools
How to Start Your #GivingTuesdayNow Campaign with GoFundMe Charity's Free Tools
 
How to Launch an Emergency Crowdfunding Campaign for Your Nonprofit
How to Launch an Emergency Crowdfunding Campaign for Your NonprofitHow to Launch an Emergency Crowdfunding Campaign for Your Nonprofit
How to Launch an Emergency Crowdfunding Campaign for Your Nonprofit
 
#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success
#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success
#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for Success
 
Coronavirus and Nonprofits: How to Communicate in a Time of Crisis
Coronavirus and Nonprofits: How to Communicate in a Time of CrisisCoronavirus and Nonprofits: How to Communicate in a Time of Crisis
Coronavirus and Nonprofits: How to Communicate in a Time of Crisis
 
Nonprofit Social Media Strategy In the Time of Coronavirus
Nonprofit Social Media Strategy In the Time of CoronavirusNonprofit Social Media Strategy In the Time of Coronavirus
Nonprofit Social Media Strategy In the Time of Coronavirus
 

Último

Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Manik S Magar
 
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)Wonjun Hwang
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfAlex Barbosa Coqueiro
 
Artificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptxArtificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptxhariprasad279825
 
Story boards and shot lists for my a level piece
Story boards and shot lists for my a level pieceStory boards and shot lists for my a level piece
Story boards and shot lists for my a level piececharlottematthew16
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024Stephanie Beckett
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsMark Billinghurst
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clashcharlottematthew16
 
"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii SoldatenkoFwdays
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyAlfredo García Lavilla
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsMiki Katsuragi
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLScyllaDB
 
My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024The Digital Insurer
 
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry InnovationBeyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry InnovationSafe Software
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek SchlawackFwdays
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Enterprise Knowledge
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubKalema Edgar
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenHervé Boutemy
 
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
"Federated learning: out of reach no matter how close",Oleksandr LapshynFwdays
 

Último (20)

Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!Anypoint Exchange: It’s Not Just a Repo!
Anypoint Exchange: It’s Not Just a Repo!
 
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
Bun (KitWorks Team Study 노별마루 발표 2024.4.22)
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdf
 
Artificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptxArtificial intelligence in cctv survelliance.pptx
Artificial intelligence in cctv survelliance.pptx
 
Story boards and shot lists for my a level piece
Story boards and shot lists for my a level pieceStory boards and shot lists for my a level piece
Story boards and shot lists for my a level piece
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR Systems
 
Powerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time ClashPowerpoint exploring the locations used in television show Time Clash
Powerpoint exploring the locations used in television show Time Clash
 
"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easy
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering Tips
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQL
 
My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024My INSURER PTE LTD - Insurtech Innovation Award 2024
My INSURER PTE LTD - Insurtech Innovation Award 2024
 
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry InnovationBeyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
Beyond Boundaries: Leveraging No-Code Solutions for Industry Innovation
 
DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special EditionDMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
 
Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024Designing IA for AI - Information Architecture Conference 2024
Designing IA for AI - Information Architecture Conference 2024
 
Unleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding ClubUnleash Your Potential - Namagunga Girls Coding Club
Unleash Your Potential - Namagunga Girls Coding Club
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache Maven
 
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
"Federated learning: out of reach no matter how close",Oleksandr Lapshyn
 

How Nonprofits Can Use LinkedIn, YouTube, Flickr and Pinterest

  • 1. CSP002–ACN 17510 Social Media Marketing for Nonprofits March 14, 2012 North Shore Community College JULIA CAMPBELL, MPA 978-578-1328 JCAMPBEL04@NORTHSHORE.EDU
  • 2. LINKEDIN, YOUTUBE, FLICKR, PINTER EST  You get out of social media what you put into it.  Less is more.
  • 3. LINKEDIN BEST PRACTICES • What is LinkedIn? • LinkedIn is the world’s largest professional network with over 120 million members and growing rapidly. LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals. • Quick walkthrough of the site
  • 4. LINKEDIN BEST PRACTICES • Tips for Using LinkedIn for Nonprofits • Join groups. • Follow people in the groups that you’ve joined. You don’t need to connect. • Always talk to people. • Never pitch anything right away. • Post blogs, links, helpful information • No more than 2 updates per month in your groups.
  • 5. LINKEDIN BEST PRACTICES • Tips for Using LinkedIn for Nonprofits • Take advantage of search options and research tools to find donors. • Look at other nonprofits’ contacts. • Building relationships in a genuine way. • Keep Company page updated. • Link every employee, Board member and volunteer to your Company page. • Coupon code for free advertising.
  • 6. LINKEDIN BEST PRACTICES • Tips for Using LinkedIn for Nonprofits • Promote your profile everywhere. • Profile Stats • Post your job openings and events. • Link to other social networking sites. • Build your connections. • Best Practice Example: The Taproot Foundation http://linkd.in/ebsKu2
  • 7. YOUTUBE BEST PRACTICES • Tips for Using YouTube for Nonprofits • Visit http://www.youtube.com/nonprofits • Premium branding capabilities and increased uploading capacity • The option to drive fundraising through a Google Checkout “Donate” button • Listing on the Nonprofit channels and the Nonprofit videos pages • Ability to add a call-to-action overlay on your videos to drive campaigns
  • 8. YOUTUBE BEST PRACTICES • Tips for Using YouTube for Nonprofits • www.youtube.com/user/UNICEFUSA • www.youtube.com/user/NationalWildlife • KONY 2012 • www.youtube.com/watch?v=Y4MnpzG5Sqc • Thank you campaigns • http://nonprofitorgs.wordpress.com/2012/0 1/03/11-new-years-resolutions-for- nonprofit-social-media-managers/
  • 9. FLICKR BEST PRACTICES • What is Flickr? • Flickr is the best way to store, sort, search and share your photos online. • Flickr helps you organize that huge mass of photos you have and offers a way for you and your friends and family to tell stories about them.
  • 10. FLICKR BEST PRACTICES • Tips for Using Flickr for Nonprofits • Apply for a Nonprofit Pro Account. • Flickr for Good – www.flickr.com/good • Hold a contest involving supporter photos • Create a Flickr group that supports your mission • Public or private • Click on the “Groups” link
  • 11. PINTEREST BEST PRACTICES • What is Pinterest? • Pinterest lets you organize and share all the beautiful things you find on the web. • People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes.
  • 12. PINTEREST BEST PRACTICES • How do nonprofits use Pinterest? • Blog posts • Images • http://pinterest.com/nonprofitorgs/ • Pinterest now drives more referral traffic than Google+, YouTube and LinkedIn combined
  • 13. PINTEREST BEST PRACTICES • How do nonprofits use Pinterest? • Pin your own website and blog content, but only if it pulls up a good photo! • Add website links to your Pin’s description. • Add your logo to your images. • Embed inspirational quotes onto your images. • Add a price banner to your pins that are goods being sold, or fundraising campaigns.
  • 14. JUST THE TIP OF THE ICEBERG… • Foursquare and Facebook Places • Jumo.com • Change.org • StumbleUpon, Digg, Delicious – submit key blog posts and articles • Groupon for Good • Percentage of memberships • Tickets to museums • Tickets to events
  • 15. WEBSITE TO DO LIST • Have a Facebook “Like” button (or social media icons) • Social media icons above the fold and easy to find • Use a “Share This!” widget on blog posts, archived newsletters, media page, etc.
  • 16. IDEAS FOR CONTENT • Google Alerts • The New York Times alerts • Monitor other blogs • Success stories and quotes • Reached a goal • Want input on an issue • Events, fundraisers, celebrations, birthdays • New email newsletter • Tie current events to your cause and your issue • Read everything and follow everyone! Figure out what’s working for other orgs and adapt it!
  • 17. MORE RESOURCES • Google for nonprofits - http://www.google.com/nonprofits/ • Twittertipscentral.com • Klout.com • Hootsuite.com – Hootsuite University • http://socialmediagovernance.com/ • http://www.thesocialworkplace.com/ • http://www.bethkanter.org/ • http://www.facebook.com/socialmedia4nonprofits