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No, it is  not   “All about story.” Prof. Tom Johnson Institute for Analytic Journalism Santa Fe, New Mexico USA t o m @ j t j o h n s o n . c o m Natal Witness Durban, South Africa 5 September 2006
And   or   &   or   + Prof. Tom Johnson Institute for Analytic Journalism Santa Fe, New Mexico USA t o m @ j t j o h n s o n . c o m Natal Witness Durban, South Africa 5 September 2006
Journalism is… ,[object Object]
What journalists do ,[object Object]
Today’s objectives ,[object Object],[object Object],[object Object],[object Object]
The New Datasphere extends the Old ,[object Object],[object Object]
[object Object],Changing Datasphere: Metabolism Latent  Energy In Energy Out ,[object Object]
Basic Information Theory = Process of Journalism Data  In Info Out ,[object Object],[object Object],[object Object],[object Object],[object Object],Analysis This is a headline  DATELINE -- And the traditional text story starts here and goes on and on and on.
Communications Revolution? 2nd Era =   Symbols   Print   Paper     Ink   Writing 1st Era =
“ 100% de la Población Sufre Problemas de Salud Mental”
Challenge of Digital Revolution 100% de la Poblacion Sufre Problemas de Salud Mental 010100100100100110101101 101011101010101010101010 010101010101010100111010
Communications Revolution? 2nd Era =   Symbols   Print   Paper     Ink   Writing 3rd Era =  101010101101010101000100101 1st Era =
Changing Datasphere ,[object Object],[object Object],[object Object]
Changing Datasphere ,[object Object],[object Object],[object Object],[object Object],[object Object]
Major Changes for Society/Economy ,[object Object],[object Object],[object Object]
Major Changes for Industry/Journalism educ. ,[object Object],[object Object]
Major Changes for Industry ,[object Object],[object Object],[object Object],[object Object]
Role of news institutions ,[object Object],[object Object],[object Object],[object Object],[object Object]
“Hub” model of journalism Journalism  Institution:  3 unique values ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“Hub” model of journalism Journalism  institution ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Database Publishing - Data In Data Warehouse ,[object Object],[object Object],[object Object],Data Warehouse ,[object Object],[object Object],[object Object],Audio ,[object Object],[object Object],[object Object],Online Video Print ,[object Object],[object Object],[object Object]
Database Publishing-Info Out Data Warehouse Audio PDA/Cellphone Video Data Warehouse Print TBA
Classic Journalism Information Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],Journalism: The first refuge of  the mathematically phobic!
Classic Journalism Information Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Changing Datasphere ,[object Object],[object Object],[object Object],[object Object],[object Object]
RRAW-P Process of Journalism ,[object Object],DEADLINE! ,[object Object],[object Object],[object Object],[object Object]
Process, and Emphasis, of  Classic Journalism: RRAW-P Reporting Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],Writing-  Publishing,  Producing,  Packaging Research
Process - and Emphasis - of  Digital-Age Journalism Reporting Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Research
Classic Journalism  Information Environment ,[object Object],[object Object],[object Object],[object Object],[object Object]
I-o-P vs.. Digital Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
I-o-P vs. Digital Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Major Changes for Media Production ,[object Object],[object Object]
Major Changes for Datasphere Newsroom ,[object Object],[object Object],[object Object]
Survival in the Datasphere ,[object Object],Content? Analytic Tools? Methods/ Process?
Intellectual Navigation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],STORY!
New skills for journalists ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Significance for Journalism ,[object Object],[object Object],[object Object]
No, it is  not   “All about story.”  It’s about  AND ,  &   and   + Prof. Tom Johnson Institute for Analytic Journalism Santa Fe, New Mexico USA t o m @ j t j o h n s o n . c o m Natal Witness Durban, South Africa 5 September 2006
R RAW-P  = RESEARCH ,[object Object],[object Object],[object Object],[object Object],[object Object]
Examples of Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
R R AW-P  = REPORTING ,[object Object],[object Object],[object Object]
RR A W-P  = Analysis ,[object Object],[object Object],[object Object]
RRA W-P  = Writing & Publishing ,[object Object],[object Object],[object Object],[object Object]
Inst. for Analytic Journalism ,[object Object],[object Object],[object Object],[object Object],Our “Cornerstones”
Introduction to Analytic Journalism: Cornerstone 1: Ways of seeing/understanding:  General Systems Theory
Think of a phenomenon as . . . ,[object Object],[object Object],[object Object],[object Object],[object Object]
Think of a phenomenon as . . . ,[object Object],[object Object],[object Object],[object Object],[object Object]
Think of a phenomenon as . . . ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why General Systems Theory? ,[object Object]
Narrowing the Focus: GST ,[object Object],[object Object],[object Object]
Brief introduction to GST ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Brief introduction to GST ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Brief introduction to GST ,[object Object],[object Object],[object Object],[object Object],[object Object]
A newspaper as a system Editorial Production Circulation Advertising “ Backoffice”
A newspaper as a system ,[object Object],[object Object],[object Object],[object Object],Editorial
A newspaper variables and sub-systems ,[object Object],[object Object],[object Object],[object Object],Editorial ,[object Object],[object Object],[object Object]
System hierarchy and “scalability” Editorial Sports Newspaper Media Football H. S. Football Higher Concept Lower Concept Macro Scale Micro Scale
Online enterprise   Dynamic  system  model
Value of GST ,[object Object],[object Object],[object Object],[object Object]
GST as basis for simulation models ,[object Object],[object Object]
These activities involve resources and power ,[object Object],[object Object]
Power role ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why General Systems Theory? ,[object Object],[object Object]
How many ways to “knowing”?
Journalism’s Future ,[object Object],[object Object],[object Object]
Journalism’s Future ,[object Object],[object Object],[object Object],[object Object],[object Object]
Journalism’s Future ,[object Object],[object Object],[object Object],[object Object]
Analytic thinking/journalism ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What journalists do:  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Intellectual multi-tasking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Digital Skills ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Major Changes for Media Industry ,[object Object],[object Object],[object Object],[object Object]
Major Changes for Media Industry ,[object Object],[object Object],[object Object]
Major Changes for Media Industry ,[object Object],[object Object]
Changes for communication scholarship ,[object Object],[object Object],[object Object]
Atoms to bits and bytes ...1s and 0s, we can track them through infor-mation systems like minerals in a watershed ,[object Object],11001010 10100101 01010010 01001101 01001010 10100101 00100011 01010110
Dynamic Datasphere models: hydrology
Dynamic Datasphere models: Chemical Eng.
Dynamic Datasphere Models: Epidemiology Figure 4. Hantavirus pulmonary syndrome cases in the Four Corners region, by probable exposure site location, 1993–1995 (n = 53 cases and 52 exposure sites).
Dynamic Datasphere Models: Crime Analysis
Analytic Journalism Ways of seeing/understanding First Cornerstone: General Systems Theory

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No, it is not "All about story."

  • 1. No, it is not “All about story.” Prof. Tom Johnson Institute for Analytic Journalism Santa Fe, New Mexico USA t o m @ j t j o h n s o n . c o m Natal Witness Durban, South Africa 5 September 2006
  • 2. And or & or + Prof. Tom Johnson Institute for Analytic Journalism Santa Fe, New Mexico USA t o m @ j t j o h n s o n . c o m Natal Witness Durban, South Africa 5 September 2006
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. Communications Revolution? 2nd Era = Symbols Print Paper Ink Writing 1st Era =
  • 10. “ 100% de la Población Sufre Problemas de Salud Mental”
  • 11. Challenge of Digital Revolution 100% de la Poblacion Sufre Problemas de Salud Mental 010100100100100110101101 101011101010101010101010 010101010101010100111010
  • 12. Communications Revolution? 2nd Era = Symbols Print Paper Ink Writing 3rd Era = 101010101101010101000100101 1st Era =
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22. Database Publishing-Info Out Data Warehouse Audio PDA/Cellphone Video Data Warehouse Print TBA
  • 23.
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  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 36.
  • 37.
  • 38. No, it is not “All about story.” It’s about AND , & and + Prof. Tom Johnson Institute for Analytic Journalism Santa Fe, New Mexico USA t o m @ j t j o h n s o n . c o m Natal Witness Durban, South Africa 5 September 2006
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45. Introduction to Analytic Journalism: Cornerstone 1: Ways of seeing/understanding: General Systems Theory
  • 46.
  • 47.
  • 48.
  • 49.
  • 50.
  • 51.
  • 52.
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  • 54. A newspaper as a system Editorial Production Circulation Advertising “ Backoffice”
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  • 57. System hierarchy and “scalability” Editorial Sports Newspaper Media Football H. S. Football Higher Concept Lower Concept Macro Scale Micro Scale
  • 58. Online enterprise Dynamic system model
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  • 64. How many ways to “knowing”?
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  • 78. Dynamic Datasphere models: Chemical Eng.
  • 79. Dynamic Datasphere Models: Epidemiology Figure 4. Hantavirus pulmonary syndrome cases in the Four Corners region, by probable exposure site location, 1993–1995 (n = 53 cases and 52 exposure sites).
  • 80. Dynamic Datasphere Models: Crime Analysis
  • 81. Analytic Journalism Ways of seeing/understanding First Cornerstone: General Systems Theory

Notas do Editor

  1. Anecdote of overheard conversation at a journalists’ convention, concluding with, “Yes, it’s all about story.” We in journalism education – and the profession – are very skilled at teaching writing and at telling stories. The problem is, we are far less skilled in having something to say, something of importance and rich with insight that can help – and not merely entertain – our readers and listeners. So this presentation could also be titled [CLICK]