Simmethod microsoft case study

SIMMETHOD™
Industry Reports and Risk Alerts
Technology, HR and Social Media
Microsoft 2013 Case Study
A new way to measure and predict
Corporate Risk and Performance and
fend-off current and future competitors
7/21/2013 1
WWW.SIMMETHOD.COM

SIMMETHOD™
Risk and Opportunity Alerts
7/21/2013 WWW.SIMMETHOD.COM 2

SIMMETHOD’s Case Studies
2013 Industry and Business Trends
Microsoft 2013 Case Study
(With updates throughout 2013)

SIMMETHOD™
Risk and Opportunity Alerts Case Studies
Table of content:
• Methodology
• C-Level Industry and Business Trends
• C-Level Business Competitive Intelligence
• HR Contribution to Business Value 2012 to
2013
• Sales and Marketing Contribution to Business
Value 2012 to 2013

SIMMETHOD™
Methodology
7/21/2013 5WWW.SIMMETHOD.COM

The Way We Measure Corporate
Performance Is Broken
Why do
Businesses
fail?
Blockbuster
Borders
Circuit City
Mervyns
Wachovia
Washington
Mutual
Linen n’
Things

The CEO’s Lament in the Business
Analytics Market
• We did not see it coming. All my
Divisions and Products’ Analytics
pointed North while my Business
as a whole (in comparison to
new competitors and the Best-
In-Class in multiple industries)
went South.

Disrupting the Way we Measure
Corporate Risk and Performance
There are three main problems:
1. The lack of a single industry-agnostic scale to
measure and predict Corporate
strategy/execution (competitive advantage)
leads to erroneous and inconsistent C-Level
decision-making
2. Silos-analytics lead to erroneous C-level
decisions based on many versions of the truth
3. Lack of C-Level risk and performance visibility
accentuated by inward-looking industry metrics

Silos Analytics Lead to Many Versions
of the Truth and Erroneous Decisions

Towards a Single Index to Measure
Competitive Advantage
• Comparing the elephant legs or ears against
peers’ legs or ears leads to incorrect
conclusions (This is what traditional
benchmarking does)
• The strategy/execution or competitive
advantage of a Business can only be assessed
holistically and it is not the sum of its parts

Towards a Single Index to Measure
Competitive Advantage
SIMMETHOD’s industry-agnostic algorithm holistically
finds the Best-In-Class Businesses in each Business
Sector and only then calculates a Best-In-Class and a
low performance profile. These Best-In-Class and Low
Performance profiles are used as a GPS to:
• Alert you of your risk and opportunities within and
outside your Business Sector,
• Predict your performance against your peers and the
Best-In-Class across multiple Business Sectors and
• Fend-off current and future competitors coming from
inside and outside your industry.

Towards a Holistic Index of Corporate &
Value-Chain Performance and Risk
• Currently, there is no single
industry-agnostic scale to measure
and predict Business or Value-Chain
strategy/execution (competitive
advantage).
• Conventional Benchmarking
measures silo by silo (ratio by ratio)
and then adds up the sum of the
parts but the problem is that (a star
team is not the same as a team of
stars)

A Star Team (Strategy/Execution) Is
Different Than a Team of Stars
• Unlike conventional analytics
that measures 11 players
independently, SIMMETHOD’s
algorithm finds the Best-In-
Class teams first and only then
prepares a predictive C-Level
and functional profile of the
Best-In-Class players

Lack of Business and Value-Chain
Leading Indicators and Risk Alerts
Company
view
SIMMETHOD™
industry view
indicators &
alerts
SIMMETHOD™
value-chain
view, leading
performance
indicators &
alerts
SIMMETHOD™
global market
view leading
risk/
performance
indicators &
alerts database
Inward-
Looking
Analytics
Maximum
Risk,
Minimum
Visibility
Value-Chain and Market
Leading Indicators and Risk
Alerts
Minimum Risk and Maximum
Visibility

The Leading Indicators and Risk Alerts
of the Best-In-Class
Why do you need Industry Agnostic Leading
indicators and Risk/Opportunities Alerts?
• In an interdependent Market (like the Planets
in the solar system) your current and future
risk and performance are impacted by an
ecosystem of constantly changing
competitors coming from inside
and outside your Industry.

Your Gap to SIMMETHOD’s Best-In-Class
Determines Your Risk and Performance
Your current
position against
the B-I-C and
competitors
Gap to B-I-C in
your industry
Gap to
Competitors in
a range of
industries
Gap to B-I-C in a
range of
industries
Your original
targets against
SIMMETHOD
Database

SIMMETHOD’s Disclaimer
• The purpose of the SIMMETHOD
Strategy/Execution Performance Predictive
Index, Reports and Risk/Opportunities Alerts
is not to make a Business right or wrong but
rather contribute towards the understanding
of management actions in comparison to
industry peers and the SIMMETHOD Best-In-
Class.
7/21/2013
WWW.SIMMETHOD.COM
17

• SIMMETHOD’s Strategy/Execution
Performance Predictive indices, metrics and
risk/opportunities alerts do not seek to be
exact but rather serve as a conduit to ask
better questions and seek better answers in
the performance improvement, risk
minimization and value creation journey.
7/21/2013
WWW.SIMMETHOD.COM
18

• Sometimes, the value of a metric in itself
does not provide the greatest of insights, but
valuable actionable knowledge is gained
from its ability to provide a trend or a
common comparison yardstick with other
Businesses across a range of industries.
7/21/2013
WWW.SIMMETHOD.COM
19

• This report is for informational purpose only
and SIMMETHOD shall not be liable for the
contents of the report or risk/opportunities
alerts or for any damage incurred or alleged
to be incurred to any of the Businesses
included in the Reports as a result of its
content
7/21/2013
WWW.SIMMETHOD.COM
20

SIMMETHOD League Table 2013
Business services, Technology, Software, Social Media, HR
The steps:
• Select the Business League Table ecosystem
• Calculate Industry-agnostic composite indices
• Select the Best-In-Class Businesses
• Calculate correlations and trends
• Calculate Best-In-Class and low performance
industry profiles (indices, trends, gaps, ratios)
• Calculate Risk/Opportunity Views and Alerts for
C-Level, Finance, HR, Sales and Marketing.
7/21/2013
WWW.SIMMETHOD.COM
21

Best-In-Class Top 25%
NHN, Visa, Apple, Mastercard, Checkpoint, Baidu,
Infosys, Netease, Google, Yahoo, Cognizant, Priceline,
Tata, Cielo, Intuit, AOL, Paychex, Wipro, VMware
Best-In-Class Top 50%
Aggreko, Accenture, Experian, Dassault, HCL,
Moody’s, Oracle, Citrix, LinkedIn, Microsoft,
Amadeus, SAP, H&R Block, DKSH, IBM, Salesforce,
Amazon, Ebay, Teradata
7/21/2013 22
www.simmethod.com

Mid Range Score
Adobe, Brambles, Thomas Cook, Verisk Analytics, EMC,
Automatic Data, Facebook, Honeywell, Randstad,
Compal, HP, Western Union, Quanta, Alliance, United
Technology, Innolux
Low Range Score
CA, Fiserv, Sodexco, Tui, Netapp, Manpower, Dell,
Computer Science, Fidelity National, Adecco,
Symantec, Capgemini, Atos, Expedia, American
Express
7/21/2013 23
www.simmethod.com

SIMMETHOD™
Industry and Business Trends
C-Level View
• Are you mistaking any positive growth
for real competitive advantage?
• Your rate of improvement against the
SIMMETHOD Best-In-Class determines
your future risk and performance

SIMMETHOD’s Case Studies: Business Trends
Across the Major C-Level Indices – 2012 to 2013
In the following Case Study, the gaps
between the 2012 and the 2013 graphs
show the areas of the Business where
competitive advantage is being gained
or lost in relation to peers and the
SIMMETHOD Best-In-Class

SIMMETHOD’s C-Level Indices Business Trends
2012-2013
Microsoft and the Best-In-Class
0
5
10
15
20
25
30
35
SIMMETHOD
Management
Controllable
Resources index
SIMMETHOD Value
Creation Index
SIMMETHOD
Minimum Company
Business Model index
SIMMETHOD
Strategy/ Execution
Performance
Predictive index
Microsoft
2012
Microsoft
2013
Average
2013 Best-
In-Class
Microsoft’s drop in the Strategy/Execution
Performance Predictive Index is driven by
drops in the Management Controllable
Resources and Business Model indices

SIMMETHOD’s Business Trends Across the
Major Indices – 2012 to 2013
-5
0
5
10
15
20
25
30
35
Microsoft
2012
Microsoft
2013
Lost of competitive advantage:
Microsoft’s drops against the B-I-C
in the Assets, Overheads and HR
indices have triggered a drop in
the Strategy/Execution
Performance Predictive Index

Competitive Intelligence
C-Level View
SIMMETHOD’s Case Studies:
Business Competitive
Intelligence

SIMMETHOD Competitive Intelligence
In a market where industry-barriers
have collapsed and new competitors
can come from any industry, how do
you measure and predict your
future risk and performance and
fend-off current and future
competitors?

SIMMETHOD’s Strategy/Execution Performance
Predictive Indices:
• Rate your management’s ability to strategize
and execute against your peers and the Best-
In-Class in multiple industries,
• Show the strengths and weaknesses of your
Business in relation to your peers, current
and potential future competitors and
• Are a predictive indication of future
threats/opportunities from within and
outside your industry.

• In a constantly fluctuating Market and unlike
static ratios that do not capture the dynamic
relationships between Businesses and Value
Chains, SIMMETHOD™ industry-agnostic
composite indices measure the interactive
relationships (competitive advantage)
between Businesses and Value Chains across
every Business Sector and provide early
warning alerts of future threats and
opportunities.

2013
-10
0
10
20
30
40
50
Apple Google Microsoft Amazon Average 2013
Best-In-Class
SIMMETHOD
Management
Controllable
Resources index
SIMMETHOD Value
Creation Index
SIMMETHOD
Minimum Company
Business Model index
SIMMETHOD
Strategy/ Execution
Performance
Predictive index
The SIMMETHOD algorithm and industry
agnostic indices rate your management
decisions and competitive advantage in
relation to your peers and the Best-In-Class

2013
-10
0
10
20
30
40
50
Apple
Google
Microsoft
Amazon
The rate of improvement of
Microsoft’s indices has not kept
pace with the Best-In-Class
average showing competitive
advantage pressures in relation
to peers and Best-In-Class

SIMMETHOD™
SIMMETHOD Case Studies
HR Contribution to Business Value
in Relation to your Peers and the
Best-In-Class

SIMMETHOD™ Industry and Business Trends
HR contribution to Business Value 2012 to 2013
0
5
10
15
20
25
30
35
Microsoft Strategy
/Execution
Performance
Predictive index
B-I-C Strategy
/Execution
Performance
Predictive Index
Microsoft HR Index B-I-C HR Index
2012
2013
Microsoft’s HR contribution to Business value has dropped
dragging (among other factors) the Strategy/Execution
Performance Predictive Index down

HR View 2013
Microsoft Case Study:
(With Updates Throughout 2013)

HR View 2013
7/21/2013
WWW.SIMMETHOD.COM
37
0
5
10
15
20
25
30
35
40
45
Google Amazon Apple Microsoft 2013 B-I-C
SIMMETHOD
HR Index
SIMMETHOD
Strategy
/Execution
Performance
Predictive
Index
Microsoft’s HR Index is
still at B-I-C level
however its
2012/2013 trend
against the B-I-C is not

SIMMETHOD™
SIMMETHOD Case Studies:
Sales and Marketing Contribution
to Business Value in Relation to
your Peers and the Best-In-Class

SIMMETHOD™ Industry and Business Trends
Sales and Marketing contribution to Business Value
2012 to 2013
0
5
10
15
20
25
30
35
Microsoft Strategy
/Execution
Performance
Predictive index
B-I-C Strategy
/Execution
Performance
Predictive Index
Microsoft Sales
Index
B-I-C Sales Index
2012
2013
Microsoft’s Sales Index is above B-I-C average, however
the drop on the Strategy/Execution Performance
Predictive Index shows new competitive advantage
pressures against the Best-In-Class

Sales and Marketing View
2013
Microsoft Case Study
(With Updates Throughout 2013)

Sales and Marketing View
7/21/2013
WWW.SIMMETHOD.COM
41
0
5
10
15
20
25
30
35
40
45
Google Amazon Apple Microsoft 2013 B-I-C
SIMMETHOD
Sales Index
SIMMETHOD
Strategy
/Execution
Performance
Predictive Index
This graph shows how
much value Microsoft
is extracting from its
sales in relation to
peers and B-I-C

SIMMETHOD™
Risk and Opportunities Alerts
• The SIMMETHOD algorithm reviews 1000’s of
Businesses and stockholders decisions across
Business Sectors and builds Industry-Agnostic
indices in order to identify, measure,
correlate and predict your strengths,
weaknesses, risks and opportunities against
your current and potential future
competitors from inside or outside your
industry.
7/21/2013 42
WWW.SIMMETHOD.COM

SIMMETHOD™
The SIMMETHOD algorithm selects the Best-In-Class
performers in Technology, Software, Social Media, HR and
Business Services and produces Risk/Opportunities Alerts
geared to
• C-Level,
• HR,
• Finance,
• Sales and Marketing Executives and
• Investors interested on a strategy/execution insight
showing trends, risk, Best-In-Class profiles and
competitive intelligence in graphical and metrics form and
risk/opportunities alerts throughout 2013.
7/21/2013
WWW.SIMMETHOD.COM
43

SIMMETHOD™
SIMMETHOD receives over 100,000
Business readers per year, has been Hot
on LinkedIn, Twitter and Facebook 32
times and selected by Business Week as
Top Source of Performance
Management Information.
7/21/2013
WWW.SIMMETHOD.COM
44

Jorge Oscar Tabacman
jtabacman@gmail.com
Twitter ID: SIMMETHOD
SIMMETHOD™
A New Way to Measure and Predict
the Risk and Performance of Your
Business and Alert You of New
Threats and Opportunities

Simmethod microsoft case study

Recomendados

Recomendados

Mais conteúdo relacionado

Mais procurados

Mais procurados (19)

Semelhante a Simmethod microsoft case study

Semelhante a Simmethod microsoft case study (20)

Mais de SIMMETHOD: Converting Information Into Assets

Mais de SIMMETHOD: Converting Information Into Assets (12)

Último

Último (20)

Simmethod microsoft case study