1. Law Offices of the Shelby County Public Defender
Established 1917

2. WHY USE SOCIAL
MEDIA?
Issue Awareness
Relationship building within the indigent defense community
Promote
professionalism
Calls for action
Relationship building with community partners

3. WHY USE SOCIAL
MEDIA?
Issue Awareness

4. WHY USE SOCIAL
MEDIA?
Relationship building within the indigent defense community

5. WHY USE SOCIAL
MEDIA?
Relationship building with community partners

6. WHY USE SOCIAL
MEDIA?
Promote
professionalism

7. WHY USE SOCIAL
MEDIA?
Calls for action

8. CONTENT IS KING

10. FACEBOOK:
VISUAL PDs in the
community
Related
media
stories
Videos

11. TWITTER:
KNOWLEDGE TRANSFER

12. TWITTER:
NAT’L VOICE

13. TWITTER:
MEDIA RELATIONS

14. TWITTER CONTENT

15. SOCIAL MEDIA
MANAGEMENT

16. SOCIAL MEDIA POLICY
We don’t have one.

17. PERSONAL CLOUT
COUNTS

19. CONTENT CURATION

20. SOCIAL MEDIA FAIL

21. PublicDefender@shelbycountytn.gov
@DefendShelbyCo
facebook.com/DefendShelbyCo
JustCity.org