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Social Software for Business Conferences
Attendees want to  network
More connections mean more renewals # of new people met Very likely to renew Not at all likely to renew Somewhat likely to renew
Meeting people is hard Photo by Sasha Wolff
Community for your Conference A place where attendees can meet and mingle before the event  and stay connected long after it’s over
Integrates with most major registration providers and “home grown” solutions
Embedded as a “tab”  in your event web site
The event’s brand is the community’s brand
Which LinkedIn and Twitter friends are attending.  Recommendations for who to meet Everyone gets a rich, customizable profile
Attendees can find people who share their interests
Each tag acts like a dynamic mailing list: attendees can send messages to just people who have that specific tag in their profile. Here, Beth is asking the CMP’s at the event for advice on the exam.
Build a personal schedule, download hand-outs and start conversations with other attendees. View in Outlook, iPhone, Blackberry
Session pages include speaker profiles, handouts, and attendee lists Each talk becomes a mini-community around the content
Attendees schedule one-on-one meetings, including reserving rooms or tables. Syncs with Outlook.
Exhibiting and sponsoring companies get “ virtual tradeshow booths”
Interactive map of exhibitors lets attendees navigate show floor
Attendees can access their schedule and contacts at the event itself from their mobile devices.
Why not just use Facebook or LinkedIn event pages?
MPI’s World Education Congress 2010 used Facebook, LinkedIn  and  Pathable  to create event communities
More people signed up for the Pathable community # opt-in attendees * Data displayed from MPI WEC 2010 event communities
And there was more engagement on the Pathable community Messages Sent * Data displayed from MPI WEC 2010 event communities
Pathable FAQs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Call or e-mail today for more information 866 809-0252 x4 [email_address] Social Software for Business Conferences

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Social Software Boosts Business Conference Networking and Renewals Under 40 Characters

Notas do Editor

  1. Data collected by Pathable from attendees at the BarCamp Seattle 2008 event
  2. Data collected from attendees at the NMC 2009 Conference
  3. The design can be customized with your brand, URL, layout and color scheme. This is different from LinkedIn or Facebook in that its YOUR conference, so it’s YOUR community. You own it, not another LinkedIn or Facebook.
  4. The design can be customized with your brand, URL, layout and color scheme. This is different from LinkedIn or Facebook in that its YOUR conference, so it’s YOUR community. You own it, not another LinkedIn or Facebook.
  5. Profiles include photos, bios, links to web sites including LinkedIn, Facebook, Twitter, etc. Automatically identifies which of your friends from Twitter are also attending, aggregates your tweets and blog posts onto the page and recommends people you should meet based on common interests.
  6. Each sponsor gets their own page that rolls up their logo, description, links to their web site, downloadable materials and a list of the attending delegates from the sponsoring organization.