Laughter, secrets, and empathy.

1. BUZZFEED’S THREE
TRICKS TO MAKE
THINGS GO VIRAL
Jonathan Rick
@jrick

2. “BuzzFeed will simultaneously pretend that joy
is an ever-renewable resource (‘13 Cute Kid
Vines You’ll Watch Over and Over Again’)
while also hinting that our stores of happiness
are dangerously low and dwindling (‘13
Holidays You’ve Been Celebrating Totally
Wrong’).”
—Heather Havrilesky, The New York Times

3. 21 Pictures That Will Restore Your Faith in Humanity
30 Moments From 2012 That Everyone Can Enjoy
22 Dogs Who Are Just Really Excited to Be Dogs
26 Innocent Things That Will Make You Feel Filthy
By Making Us Laugh

4. 22 Things You’re Doing Wrong
26 Innocent Things That Will Make You Feel Filthy
8 Facts You're Better Off Not Knowing
27 Nail Hacks for the Perfect DIY Manicure
How to Make 5 Perfect Dinners for $10 Each
By Telling Us a Secret

5. How to Piss Off Every New Yorker in 36 Seconds
The 20 Most Unforgivable Twitter Spelling Mistakes
A 20-Something Party vs. a 30-Something Party
What You’re Really Thinking During Yoga
Why You Really Shouldn’t Mess With Redheads
19 People Who Are Having a Way Worse Day Than You
By Engendering Our Empathy

6. “Our responses are predetermined and
mandatory. Each button suggests the
appropriate emotional reaction. And there are
no buttons inscribed with the word “sad” or
‘unsettling’ or ‘melancholy.’ Wisdom, in our
modern world, may boil down to recognizing
that LOL and fail and trashy and omg don’t
actually represent different categories of
human experience.
—Heather Havrilesky, The New York Times

7. Let’s Make Your Thing Go Viral!
hi@jonathanrick.com
jonathanrick.com
@jrick
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