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Käyttäjäinnovaatiot uusiutuvan
energian teknologioissa
Otavan opisto
Maailmanvalloituksen perusteet –kurssi
9.3.2013


                                         Jouni K. Juntunen
                                         Väitöskirjatutkija
                                         Aalto yliopisto, Kauppakorkeakoulu
What is (user) innovation?

• Innovation according the Oslo Manual (OECD):
  Technological product and process (TPP) innovations comprise
  implemented technologically new products and processes and significant
  technological improvements in products and processes. A TPP innovation
  has been implemented if it has been introduced on the market (product
  innovation) or used within a production process (process innovation). TPP
  innovations involve a series of scientific, technological, organizational,
  financial and commercial activities.
• User innovation:
  Innovation by consumer users (individual end-users or user communities)
  or intermediate users (e.g. user firms) rather than by suppliers (producers
  or manufacturers).
User Innovation
Lead User

• von Hippel (1986)                 • Bilgram, Brem & Voigt (2008)
   – Ahead of an important market      – Being ahead of a market trend
     trend                             – High expected benefit
   – Expect high benefits from         – User investment
     innovating
                                       – User dissatisfaction
                                       – Speed of adoption
                                       – Use experience
                                       – Total period of use
                                       – Number of different disciplines
                                       – Product related knowledge
• Belz, Dodita& Moysidou (2012)        – Frequency of use of information
   – Social benefit                      sources
                                       – Professional background or hobby
User Innovation Research
This talk

• What are our findings in user innovation research so far
   –   What kind of innovations
   –   What is the value of these innovations
   –   What are the implications
   –   How community helps to innovations to develop
   –   How (some of these) innovations proliferate
User innovation in renewables

• User innovation has been documented to occur in
   – Biomass heating systems and solar collectors in Austria (Ornetzeder
     and Rohracher, 2006)
   – Wind turbine cooperatives in Denmark (Jorgensen and Karnoe, 1995;
     Karnøe, 1996)
   – Energy efficient buildings in Germany (Ornetzeder and Rohracher,
     2006
   – Straw bale housing in the US (Seyfang, 2009)

• Finland as a ―hard case‖
   – No large producers—no ―supplier ecology‖
   – Wide availability of district heating systems and low energy and
     electricity price backed by recent pro nuclear power decisions
   – Weak signs of renewable energy activism that could explain user
     inventiveness
What, where and how significantly users
invent renewable energy technologies in
           residential homes?
Data & Methods

•   The main Finnish forums www.lampopumput.info, and www.maalampofoorumi.fi ,
    www.pellettikeskustelu.fi
     –   E.g. Heat pump forum (www.lampopumput.info): 202 875 posts, 12 700 threads by over
         3943 registered users in 5 years, by Nov 2012 viewed over 55 000 000 times
•   Sampling: overview of all major categories by going through 40-100 thread headings
    and following 5-20 threads in detail per category
•   Coverage: Key threads such as those in ―own modifications and improvements‖
    where user designs and alterations were centered, 1206 discussion threads in total
•   Semi-structured Interviews:
     –   30-120 minutes
     –   35 users
     –   5 companies
•   Analysis: posts and interviews coded for inventions, background, support given and
    received, learning, forum activities, development pathways,
•   Evaluation: The found user inventions by three experts
User inventions in Finland

• 105 inventions in heat
  pumps
• 87 in wood pellet burning
  systems

• User system level designs
• User modifications
• User hacks, add-ons,
  relocating, repurposing
DIY Air-Water-
Heat-Pump & Self
made control
logic
Air Heat Pump Diagram
1-2     Installation location
3       Installation conditions
4-12    Melting mechanism of bottom
        cover
13-16   Melting mechanism of collector
        outdoor coil
17-20   Add-on for the outdoor unit
21-26   Channelling of the water out of the
        unit
27-30   Handling water outside of the unit
31      Refrigerant fluid
32-35   Hot water tank
36      Water circulation
37-51   Repurposing (air-to-air pump to
        air-to-water)
52      Repurposing of air-to-air to
        geothermal pump
53      Repurposing swimming pool HP
        to Air-to-water HP
54      Repurposing of internal unit
55      Utilization of cooled air from
        outdoor unit
56-60   Add-on for internal unit
61      Mechanical structure
62-65   Sensors in internal unit
66-75   Add-on for monitoring and
        controlling the overall system
76-79   System level design
Ground Source Heat Pump Diagram

1-8     Add-on for monitoring and controlling the
        overall unit performance
9-12    Add-on for monitoring ground heat
        exchanger
13-17   Coil location or modified use of coil and well
18      System level design
19-20   Water piping
21-22   Well
23      Add-on for control logic
24-25   External hot water tank as add-on
26      Heat distribution system
Wood Pellet Diagram


  1-11    Burner
  12-22   Pellet Boiler System
  23-24   Burner Control
  25-27   Pellet Auger
  28-32   Cyclon
  33-37   Indoor silo
  38-46   Outdoor silo
  47-51   Measurement
  52-60   Automation
  61      Exhaust gas vacuum
  62      Hot water tank
  63-86   Other pellet burning systems
  87      Pellet Production
Summary of Innovation rating: 3 specialist reviewers
            Inventiveness       Ease of
                                Implementation




         Diffusion Potential        Energy Saving
                                    Potential
Correlations




• Inventive modifications were thus evaluated as more difficult to
  implement but had higher diffusion potential than incrementally inventive
  solutions.
• The inventions that resulted in higher energy savings were also more
  difficult to implement and had less diffusion potential.
What, where and how significantly
citizens invent ?
•   In all three technologies users are able to invent in practically all parts and
    subsystems of the technology: capacity invent considerable
•   Few inventions new to the world, commercialized / widely proliferated
•   The most user inventors built solutions that had one or several facets that
    would have rendered them useless for mass producers of the systems
•   A reason for why these improvements have been neglected in mass
    products even when they give clear benefits to users
•   User inventiveness capitalizes on locally appropriable possibilities, where
    downsides do not matter, can be ignored or compensated locally
•   As elsewhere highly concentrated activity, less than 0.5 % involved in
    actively inventing and adopting modifications
Implications for Technology development

• Examine the inventions from the perspective of what
  needs to be done to proliferate them to new local
  markets
• Invite ‗lead-users‘ into ideation workshops to chart the
  future tech. development trends
• Importance of modularity and adaptability for allowing
  tailoring
Supporting role of user run Internet
forums in user innovation
Internet forums are used by corporates
to activate lead users to co-create and
innovate
Internet forums vs. innovative Internet
forums
“lämpöpumput.info is a rather conservative site and [it is]
not nearly as welcoming and inventive as people in free-
energy forum or pelletforum… [but] e.g. free-energy forum
doesn’t give much help for development work for there are
too few folks in there”
(an user inventor in AHP and wood pellets)
Deepening engagement: Monitoring the
performance
Deepening engagement

•   ―Thanks for clear information. In this area [ground circuit] it feels that when
    one grasps one thing, you just end up with further questions‖ (user, GHP
    forum)


•   ―Without this forum I would have faced huge problems with this unit. I doubt
    that I had proceeded building this further. It [forum] has been of great help.‖
    (An inventive lead-user)


•   ―I have rather given more to the forum than taken from it, that‘s the
    direction‖…‖I have tried to instruct guys who do this (DIY project),
    especially in dimensioning so that they get it working and one does not go a
    too far a stray.‖ (This user is semi professional and currently making
    designs to small local heat pump manufacturer-reseller)
Getting the means needed: Exchanging parts,
tools and services
How Internet Forums support citizen
inventiveness
 •   Forum size and diversity core to effective support; hinges on purchase and scaling
     support, troubleshooting, assembler and reseller presence etc.

 •   Comparative data & Parts and services exchange: inadvertent support for innovative users

 •   Learning environment within heat pump ecosystem for users, pro-ams and professionals
     alike; ―legitimate peripheral participation‖ (lave & wenger, 1991)

 •   Boundary infrastructure (Bowker & Star, 1999) that allows multiple orientations to enter,
     legitimately co-exist vs. ―centrist‖ OSS.

 •   Few citizen inventors ―born‖ but most ―grow‖ with others by learning deeper competences.

 •   ―User runness‖, active segmenting moderation to retain quality, anonymity and multiple
     communication modes … easily knocked out as experimental environment.

 •   Collective memory and encouragement.
Finnish User inventions in heat pumps – 4
examples
      User                Interaction arena                    Producer
 User-1: Ground          Meeting
 source heat pump to a   Relative‘s coolant applicance
 house without water     SME
 central heating: Air
 heat pump inside unit
 as a convector. Idea
 of ‖GAHP‖

                         Internet forum                  On sale in Finland.
 User-2: Turning Air
                                                         SME manufactures on
 Heat pump to Air        Posted extensively at the
                                                         order.
 water heat pump (at     forum, DIY AWHP becomes
 10-20% cost)            popular hack among users

 User-3: AWHP            Posted at the Forum
 function can be         and news spreads
 logged and remote
 control with computer
 or cell phone. An       Email discussion                   Producer X in China.
 addition to initial                                        Product not in range.
                         Idea revealed to a Chinese
 AWHP user design
                         manufacturer as next to all
                         primary HP manufacturing in
 User-4: Dual source     China
 heat pump that uses
 ground source in the                                       Producer Y in China in
 winter and air when
                         Catalogue
                                                            the same city.
 air warmer than         Product added to selection
 ground. ‖DGAHP‖         (Alibaba.com)
von Hippel's User innovation
books




http://web.mit.edu/evhippel/www/books.htm
One more book
recommendation
about "social
entrepreneurship"

Classic Success
Story: Body Shop
Thank you !

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Käyttäjäinnovaatiot uusiutuvan energian teknologioissa

  • 1. Käyttäjäinnovaatiot uusiutuvan energian teknologioissa Otavan opisto Maailmanvalloituksen perusteet –kurssi 9.3.2013 Jouni K. Juntunen Väitöskirjatutkija Aalto yliopisto, Kauppakorkeakoulu
  • 2. What is (user) innovation? • Innovation according the Oslo Manual (OECD): Technological product and process (TPP) innovations comprise implemented technologically new products and processes and significant technological improvements in products and processes. A TPP innovation has been implemented if it has been introduced on the market (product innovation) or used within a production process (process innovation). TPP innovations involve a series of scientific, technological, organizational, financial and commercial activities. • User innovation: Innovation by consumer users (individual end-users or user communities) or intermediate users (e.g. user firms) rather than by suppliers (producers or manufacturers).
  • 4. Lead User • von Hippel (1986) • Bilgram, Brem & Voigt (2008) – Ahead of an important market – Being ahead of a market trend trend – High expected benefit – Expect high benefits from – User investment innovating – User dissatisfaction – Speed of adoption – Use experience – Total period of use – Number of different disciplines – Product related knowledge • Belz, Dodita& Moysidou (2012) – Frequency of use of information – Social benefit sources – Professional background or hobby
  • 6. This talk • What are our findings in user innovation research so far – What kind of innovations – What is the value of these innovations – What are the implications – How community helps to innovations to develop – How (some of these) innovations proliferate
  • 7. User innovation in renewables • User innovation has been documented to occur in – Biomass heating systems and solar collectors in Austria (Ornetzeder and Rohracher, 2006) – Wind turbine cooperatives in Denmark (Jorgensen and Karnoe, 1995; Karnøe, 1996) – Energy efficient buildings in Germany (Ornetzeder and Rohracher, 2006 – Straw bale housing in the US (Seyfang, 2009) • Finland as a ―hard case‖ – No large producers—no ―supplier ecology‖ – Wide availability of district heating systems and low energy and electricity price backed by recent pro nuclear power decisions – Weak signs of renewable energy activism that could explain user inventiveness
  • 8. What, where and how significantly users invent renewable energy technologies in residential homes?
  • 9. Data & Methods • The main Finnish forums www.lampopumput.info, and www.maalampofoorumi.fi , www.pellettikeskustelu.fi – E.g. Heat pump forum (www.lampopumput.info): 202 875 posts, 12 700 threads by over 3943 registered users in 5 years, by Nov 2012 viewed over 55 000 000 times • Sampling: overview of all major categories by going through 40-100 thread headings and following 5-20 threads in detail per category • Coverage: Key threads such as those in ―own modifications and improvements‖ where user designs and alterations were centered, 1206 discussion threads in total • Semi-structured Interviews: – 30-120 minutes – 35 users – 5 companies • Analysis: posts and interviews coded for inventions, background, support given and received, learning, forum activities, development pathways, • Evaluation: The found user inventions by three experts
  • 10. User inventions in Finland • 105 inventions in heat pumps • 87 in wood pellet burning systems • User system level designs • User modifications • User hacks, add-ons, relocating, repurposing
  • 11.
  • 12. DIY Air-Water- Heat-Pump & Self made control logic
  • 13. Air Heat Pump Diagram 1-2 Installation location 3 Installation conditions 4-12 Melting mechanism of bottom cover 13-16 Melting mechanism of collector outdoor coil 17-20 Add-on for the outdoor unit 21-26 Channelling of the water out of the unit 27-30 Handling water outside of the unit 31 Refrigerant fluid 32-35 Hot water tank 36 Water circulation 37-51 Repurposing (air-to-air pump to air-to-water) 52 Repurposing of air-to-air to geothermal pump 53 Repurposing swimming pool HP to Air-to-water HP 54 Repurposing of internal unit 55 Utilization of cooled air from outdoor unit 56-60 Add-on for internal unit 61 Mechanical structure 62-65 Sensors in internal unit 66-75 Add-on for monitoring and controlling the overall system 76-79 System level design
  • 14. Ground Source Heat Pump Diagram 1-8 Add-on for monitoring and controlling the overall unit performance 9-12 Add-on for monitoring ground heat exchanger 13-17 Coil location or modified use of coil and well 18 System level design 19-20 Water piping 21-22 Well 23 Add-on for control logic 24-25 External hot water tank as add-on 26 Heat distribution system
  • 15. Wood Pellet Diagram 1-11 Burner 12-22 Pellet Boiler System 23-24 Burner Control 25-27 Pellet Auger 28-32 Cyclon 33-37 Indoor silo 38-46 Outdoor silo 47-51 Measurement 52-60 Automation 61 Exhaust gas vacuum 62 Hot water tank 63-86 Other pellet burning systems 87 Pellet Production
  • 16. Summary of Innovation rating: 3 specialist reviewers Inventiveness Ease of Implementation Diffusion Potential Energy Saving Potential
  • 17. Correlations • Inventive modifications were thus evaluated as more difficult to implement but had higher diffusion potential than incrementally inventive solutions. • The inventions that resulted in higher energy savings were also more difficult to implement and had less diffusion potential.
  • 18. What, where and how significantly citizens invent ? • In all three technologies users are able to invent in practically all parts and subsystems of the technology: capacity invent considerable • Few inventions new to the world, commercialized / widely proliferated • The most user inventors built solutions that had one or several facets that would have rendered them useless for mass producers of the systems • A reason for why these improvements have been neglected in mass products even when they give clear benefits to users • User inventiveness capitalizes on locally appropriable possibilities, where downsides do not matter, can be ignored or compensated locally • As elsewhere highly concentrated activity, less than 0.5 % involved in actively inventing and adopting modifications
  • 19. Implications for Technology development • Examine the inventions from the perspective of what needs to be done to proliferate them to new local markets • Invite ‗lead-users‘ into ideation workshops to chart the future tech. development trends • Importance of modularity and adaptability for allowing tailoring
  • 20. Supporting role of user run Internet forums in user innovation
  • 21. Internet forums are used by corporates to activate lead users to co-create and innovate
  • 22. Internet forums vs. innovative Internet forums “lämpöpumput.info is a rather conservative site and [it is] not nearly as welcoming and inventive as people in free- energy forum or pelletforum… [but] e.g. free-energy forum doesn’t give much help for development work for there are too few folks in there” (an user inventor in AHP and wood pellets)
  • 24. Deepening engagement • ―Thanks for clear information. In this area [ground circuit] it feels that when one grasps one thing, you just end up with further questions‖ (user, GHP forum) • ―Without this forum I would have faced huge problems with this unit. I doubt that I had proceeded building this further. It [forum] has been of great help.‖ (An inventive lead-user) • ―I have rather given more to the forum than taken from it, that‘s the direction‖…‖I have tried to instruct guys who do this (DIY project), especially in dimensioning so that they get it working and one does not go a too far a stray.‖ (This user is semi professional and currently making designs to small local heat pump manufacturer-reseller)
  • 25. Getting the means needed: Exchanging parts, tools and services
  • 26. How Internet Forums support citizen inventiveness • Forum size and diversity core to effective support; hinges on purchase and scaling support, troubleshooting, assembler and reseller presence etc. • Comparative data & Parts and services exchange: inadvertent support for innovative users • Learning environment within heat pump ecosystem for users, pro-ams and professionals alike; ―legitimate peripheral participation‖ (lave & wenger, 1991) • Boundary infrastructure (Bowker & Star, 1999) that allows multiple orientations to enter, legitimately co-exist vs. ―centrist‖ OSS. • Few citizen inventors ―born‖ but most ―grow‖ with others by learning deeper competences. • ―User runness‖, active segmenting moderation to retain quality, anonymity and multiple communication modes … easily knocked out as experimental environment. • Collective memory and encouragement.
  • 27. Finnish User inventions in heat pumps – 4 examples User Interaction arena Producer User-1: Ground Meeting source heat pump to a Relative‘s coolant applicance house without water SME central heating: Air heat pump inside unit as a convector. Idea of ‖GAHP‖ Internet forum On sale in Finland. User-2: Turning Air SME manufactures on Heat pump to Air Posted extensively at the order. water heat pump (at forum, DIY AWHP becomes 10-20% cost) popular hack among users User-3: AWHP Posted at the Forum function can be and news spreads logged and remote control with computer or cell phone. An Email discussion Producer X in China. addition to initial Product not in range. Idea revealed to a Chinese AWHP user design manufacturer as next to all primary HP manufacturing in User-4: Dual source China heat pump that uses ground source in the Producer Y in China in winter and air when Catalogue the same city. air warmer than Product added to selection ground. ‖DGAHP‖ (Alibaba.com)
  • 28. von Hippel's User innovation books http://web.mit.edu/evhippel/www/books.htm
  • 29. One more book recommendation about "social entrepreneurship" Classic Success Story: Body Shop

Notas do Editor

  1. Inventiveness, modifications, add-ons relatively incremental. In wood pellets 90% to 1-2 minor improve,ent categories. 75% in heat pumps.Ease of implementation, Wood pellet systems relatively easy to implement. Only 20% in the most difficult to implement categories. Surprisingly many ground source heat pump inventions were easy to implement but they didn't have any energy saving potential either.Diffusion potential
  2. They were either useful for relatively specific locales, compromised the durability or reliability of the system in a manner that could be locally compensated for but would not suit all users, or combined different technologies in a manner that commercial manufacturers would not find appealing even when local benefits were obvious
  3. http://lampopumput.info/foorumi/index.php?topic=10949.120