This is a presentation I gave to a group from the Hawke's

1. LinkedIn 101
By
Joshua Woodham

3. Why LinkedIn?
• Find a job
• Find job candidates
• Sales prospecting
• Personal Brand awareness
• Company brand awareness
• Keep an eye on Competitors and Industry
• Top News source
• Drive web traffic

4. Facts & Figures
• Over 175 million users worldwide
• 650,000 Kiwis
• About 10,000 in Hawke’s Bay
• Business networking tool
• Much higher average salary
• Professional network

5. How do most Hawkes Bay
Businesses currently find new
business?
• Networking?
• Word of mouth?

6. LinkedIn is Word of Mouth
on Steroids

7. Seven steps to
LinkedIn Success
• Sign Up
• Maintain a complete profile
• Update Your status
• Connect with people
• Join A group
• Recommendations
• Set up a company profile

8. Maintain a complete Profile
• Current & Past employers
• Work experience
• Personal Summary
• Links to Company website, Twitter etc.
Remember to use Keywords.

10. Update Your status
Active users will update their status 1 – 2 times per week

11. Connect
• Send an invitation through email
• LinkedIn recommendations
• Request introductions through other connections
• Add a link to your website

12. Join A Group

13. Recommendation

14. Company Profile
• List job Opportunities
• List products & Services
• Request recommendations for Products and
services
• Build a following

15. You’re a Social
Networking Pro

16. HomeWork
• Complete your Profile
• Boost your connections
• Ask for 2 – 3 recommendations
• Write a status update
• Complete company profile
• Join a group

17. Any Questions?
0800 LIKE ME
joshua@socialkiwi.co.nz
www.socialkiwi.co.nz