Transform. Integrate. Perform. Learn high performance, highly personal marketing plans using the Voltes V analogy.

1. Transform.
Integrate.
Perform !
Learnings from Voltes V
Bong De Ungria
October 21, 2010
VCoach

2. VCoach
Voltes V is 1 of the few things I remember about
my childhood.
I was surprised that I successfully used this
cartoon for a board-level business
presentation without being criticized. Then,
not too surprised after that the analogy can
be extended to teams and individuals at
different stages of their drive towards vision-
driven consistent achievement (Vcoach) in
highly personal, high performance (hyper2)
situations.
Vcoach Bong
Vcoach TIP:
Transform. Integrate. Perform.
2

3. VCoach
5 individual ships were great
fighters for enemies of similar
size…

4. VCoach
But, realizing that they cannot
defeat a monster 5x their size

5. VCoach
After uselessly trying to
individually defeat the enemy, the
decide to finally volt in…

6. VCoach
They had to be driving in a
Vision-driven formation

7. VCoach
Each must individually
TRANSFORM to their roles
BodyHead Foot
Only 1 head, 1 body, 1 foot.
Cannot have multiples for the same position

8. VCoach
Only when transformed, can
INTEGRATION begin.

9. VCoach
Transform. Integrate. Perform.
Defeat the goliath beast monster.

10. VCoach
Watch 5 fighter ships
transform, integrate and perform
on YOUTube…
Let’s Volt In!
10
http://www.youtube.com/watch?v=ET5SXRoBIjU

11. VCoach
Where this analogy can be applied:
1. Individual, high performance, highly personal
marketing plans (hypermarketing2.0)
2. Underperforming teams which need to level
up and improve teamwork
3. High performing teams in search of a
battlecry or campaign theme
4. Forty-something people who want to feel the
child in them again…
Vcoach TIP
11

12. Transform.
Integrate.
Perform !
Learnings from Voltes V
Bong De Ungria
October 21, 2010
VCoach