This document provides a template and instructions for writing a session summary within 48 hours of the class session. It includes outlines for the session title, task headings, and specifies including a cropped screenshot of the relevant webpage. Students are each assigned to summarize 1-2 sessions but all benefit from the 15 total summaries. The purpose is to immediately share what happened in the session with the class. Students are told to upload the summary on SlideShare, post the link on the class Facebook page, and email the file to the instructor for a uniform reporting of the key events and tasks from the session.

1. What Happened?Session Summary DOWNLOADABLE TEMPLATE Prof. Bong De Ungria, MBA, CDM Ateneo Graduate School of Business August 2011

2. Session Title(Subtitle) v55 Marketing Management Session #: Date of Session1 word descriptor Nickname Family Name

3. Outline:Headline (Verb +…)? xx Xx Xx Xx Xx

4. Task #Action Headline (Verb +…) Cropped Screenshot of Blog or Webpage How to make a screenshot? While on webpage, Press printscreen or Ctrl + V http://url of the webpage of the cropped screenshot Your Brand Logo Your Own Website or Blogspoturl

5. o Don’t Do this! No Headline. Image not cropped.

6. Substitute your brand logo & blog address here.

7. Why deadline? So class can immediately know what happened Do 3 things Upload session summary (pdf or compressed powerpoint) on slideshare (ideal is 2 mb or less for fast loading) Post slideshareurl link v55 page on Facebook Email to vcoach. serves@gmail.com Absolute deadline!Within 48 hours after class session…

8. Each student is assigned to summarize at 1-2 session (but, benefit from 15 summaries!) This is a guide and demonstration on how to make a session and assignment summary. For uniformity, use the downloadable template but change the brand logo and url. Conclusion3 Learning Resources available for all

9. What Happened?Session Summary DOWNLOADABLE TEMPLATE Prof. Bong De Ungria, MBA, CDM Ateneo Graduate School of Business August 2011