Este es el contenido que presente en IDG TV el 30 de Octubre bajo el título: "Telepresencia: motor de innovación y elemento transformador de la empresa", puedes ver una grabación del webinar en http://www.idgtv.es/webinars/telepresencia-motor-de-innovacion-y-elemento-transformador-de-la-empresa

1. Telepresencia: motor de
innovación y elemento
transformador de la empresa
José Carlos Martín
Consultor de Colaboración, especialista en Video
jmarco@cisco.com
@jcarlosmartin_
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1

2. Distinguishing Immersive TelePresence from Video Conferencing
• Remote participants were
considered second tier
• Remote Controls/GUI too
complicated
• Unreliable
• Remote participants life size
• Spatial audio
• Simplified user interface, minimal
action needed by end user
• Reliable
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

3. Expanding TelePresence to a Pervasive Video Solution
Pervasive Video
Web Soft Clients Desktop Video Multipurpose Fully Immersive
Collaboration Video
§ Challenges
- Keeping the focus on the experience and not the technology being used
- Making video as easy and reliable as voice communications
- Innovating new ways to collaborate
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3

4. Pervasive video characteristics
Quality Simplicity Reliability Collaboration
• Natural • One button • Low TCO • Interoperability
communication to push • Standards-based • Intercompany
• High definition • Active Presence • Investment • WebEx
• Face-to-face, • Intuitive controls protection • New experiences
in person • Integrated • Scalability • Doing more,
experience scheduling better
• Low latency • Ad hoc flexibility
• Wideband audio
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4

5. TelePresence Architecture Overview
Campus
Call Control Conferencing Scheduling Monitoring Recording
And and
Management Streaming
Endpoints External Connections
Cloud WAN ISDN
Services
Internet
Branch
Mobile/Home Office
Endpoints Conferencing
Immersive Endpoints
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5

7. Enabling In-Person Experiences for All
TX MX EX SX
Immersive Multipurpose Personal Solution
SX20
Quick
Set
EX60 / 90
Profile
Dual 65 / 55
C90
C60
TX9000 C40
Cisco Jabber
Video for VX
TelePresence
Vertical
Profile MX200
65 / 55 / 42 MX300
Extensions
TX 1300
Cisco Jabber Cisco WebEx
Healthcare
Education
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7

8. TX 9000 series
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9. TX 1300
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10. New Immersive Benchmark
Award Winning Video Products
Native 1080p TelePresence
Native 1080p/60fps Cameras
65’ Native 1080p Plasmas
3 x 2-Seat Table Segments (6 people)
Cisco TelePresence Experience
Full Size, Life Like
Spatial Audio
Auto Collaborate for Data Video Sharing
One Button to Push for Scheduled Meetings
Audio Add-in
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11. • LCD Screens – Single 42”, Single 55”, Dual 55”, Single 65”, Dual 65”
• Codecs – C20, C40, C60, and C90
• Full API for integration using RS-232 or IP, throuh the codec.
Screen is a closed system
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12. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12

13. Key features
• Fully integrated unit with a 55” or 42” LCD screen with clear
1920 x 1080 resolution; including clean cable management
• Video resolutions up to 1080p30 and 720p60 and HD
content sharing up to WXGA and 720p30
• Integrated PrecisionHD 1080p 4X camera with dedicated
presets for flexible, easy views for different meeting
scenarios
• Cisco Touch 8 interface for simple control
• “One button to push” calling integrates with common
calendaring programs
• Multiway for seamless escalation to a multipoint call –
managed through the network
• Out-of-the box provisioning and self-configuration with
CUCM, VCS or Callway
• H.323 and SIP with bandwidth up to 6 Mbps point-to-point
• Superior, optimized audio ships with an internal & external
microphone (two external mics ship with MX300 and
MX200 has an option to add an additional external mic)
• Three mounting options: floor stand, wall mount or tabletop
(tabletop option available with MX200 only)
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13

14. Personal TelePresence for
knowledge workers
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15. • EX90 and EX60 are personal desktop products
• LCD Screen – Single 25” and 20.5”
• Codec – built-in.
• EX90 has options for Dual Display and MultiSite. Also has an extra
HDMI input
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15

16. Cisco Jabber Video complements
the Cisco TelePresence portfolio
with a global solution to allow
customers to simply add external
contacts into their video calling
network.
Extend video network to:
Vendors, partners, and suppliers. E.g.
ad agencies, logistics/parts vendors,
boutique services firms
Interviewees, guest speakers
Highly mobile or remote employees
Send a simple invite to connect on
video with others
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16

17. Codec C90
Codec C60
1080p
Performance
Codec C40
Codec S20 Quick Set
Codec 6000 MXP
Codec 3000 MXP
720p Codec Edge
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18. • Video – 13 inputs and 5 outputs
• Different formats – HD-SDI, Component, HDMI, DVI-I
• Audio – 8 balanced XLR inputs, 2 balanced XLR outputs
• Plus HDMI audio and RCA in/out
• Full API for integration using RS-232 or IP
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18

19. Small, medium or large conference rooms
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20. High Performance and Flexibility
Key features
• Transforms a flat panel display into a 1080p HD
meeting space
• Provides up to 1080p60 main video and 1080p15
content sharing
• 4-way embedded MultiSite.
• Sleek, compact design
• Same UI, feature set, and APIs as C-Series
portfolio (TC 5.0)
• Cisco Telepresence Touch 8 (optional)
Customer benefits
• Best value offering in the market
• Compact and flexible for your individual video
needs.
• Consistent and easy – Part of the Cisco Total
Solution
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 20

21. Power Audio 2x 2 x USB Ethernet Content input 2 x HDMI Camera Input
Line in/out Microphones (future use) DVI-I Output (HDMI + Visca)
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 21

22. • Consulta a especialista remoto
• Equipo virtual de atención
• Educación médica
• Tradución de idiomas
• Sanidad rural
• Teleasistencia
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 22

23. • Carrito con ruedas diseñado
específicamente para el entorno
sanitario
• Ligero y con alta movilidad
• Codec de Telepresencia integrado
de Alta Definición de la Serie C de
Cisco
• Facilidad de uso para un adopción
más rápida y un despliegue amplio
• Casos de uso médicos: consulta
de pacientes remotos, cuidados
virtuales, educación
• Cumple con certificaciones
médicas específicas
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 23

24. Expand the Learning
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25. Enables Connectivity with existing e-whiteboards
HD Camera
Supported Interactive whiteboard C-Series Codec
Synch
Laptop
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27. All-in-one UC Application Collaborate from Any Workspace
Presence & IM PC, Mac, tablet, smart phone
Voice, Video, voice messaging On-premise and Cloud models
Desktop sharing, conferencing Integration with Microsoft Office
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 28

28. WebEx Client User Experience
Video of the active speaker
from the TelePresence room
Video of participants
joining via WebEx
Integrated participant list with
active speaker indication
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30. Advanced Telepresence Media and
Session Management
Standards-Based Protocols and
Cisco VCS Cluster Interoperability With Any Device
Enterprise Security with
Advanced Firewall Traversal
Massive Scalability and Reliability
Seamless Unified Communications Interworking
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 31

31. VCS VCS VCS
Starter Pack Express Control Expressway
Entry-Level Medium-Large B2B Communications /
Small-Medium Enterprises Enterprises Service Providers
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32. Video Communications
Server (VCS)
Expressway™
Firewall Traversal
Inter-Company and Teleworker
Unified
Advanced Enterprise
Conferencing Features
(conductor)
Multipoint Services
Communications
SIP
• 3rd-party video endpoints
• H.323 video endpoints
• SIP to H.323 interworking
• Microsoft OCS
interoperability via
Advanced Media Gateway
3rd Party / H.323 Endpoints
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 33

34. Introduction
• Ad hoc Conference
Impromptu meetings, they are not scheduled beforehand ,nor require an administrator to initiate them.
Suitable for smaller, on-the-fly, meetings. A point-to-point call escalated to a multipoint call is considered
ad hoc.
• Rendezvous Conference
Also called meet-me/permanent/static conferences, requires endpoints to dial in to a pre-determined
number. Often used for recurring meetings which involve different endpoints each time.
• Scheduled Conference
Provides a guarantee that endpoints and multipoint resources will be available at a certain time.
Endpoints join manually or are automatically connected by the multipoint resource.
TelePresence Server (TS) Cisco TelePresence Cisco Multipoint
Multipoint Switch Control Unit (MCU)
(CTMS)
• SIP, H.323, TIP support • TIP support
• Multi-screen support (both Cisco and 3rd • SIP and H.323 support
• Multi-screen support • Customized layouts
party) • Active speaker switching
• Active Presence • FECC and Auto Attendant
• Rendezvous and scheduled • Ad hoc, rendezvous, and
• Rendezvous and scheduled conferences conferences scheduled conferences
ing
cod
sive ve Tr ans
Immer ersi
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Tr ans hing
© 2010 Cisco and/or its affiliates. All rights reserved. S witc Cisco Confidential 35

35. The Cisco TelePresence MSE 8000
Series with high performance MCU MSE
blades
A high-definition, high
performance, chassis-based
solution for:
• Video and audio conferencing
• Multi-screen, multi-vendor
TelePresence
• Network gateways
Ideal for services providers
and large enterprises
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 36

37. TelePresence Management Suite
Core Platform (TMS)
TelePresence Management Suite
Cisco TelePresence Provisioning Extension (TMSPE)
Management Suite
(TMS)
TelePresence Management Suite
Extension for Microsoft Exchange
(TMSXE)
TelePresence Management Suite
Analytics Extension (TMSAE)
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 38

38. Cisco TMS Core Platform
Provisioning & Directories & Conference Booking & Infrastructure
Configuration Phone books Control Center Scheduling Management
Telepresence Applications Conferencing Services Endpoints
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 39

40. • Visualize TelePresence
session paths end-to-end over
network with Cisco and non-
Cisco devices
• For Cisco devices, view CPU,
memory and interface statistics
and locate bottlenecks in the
network
• For Medianet enabled devices,
view jitter and packet loss
statistics and DSCP
information to locate hot spots
impacting session quality
• With Medianet Performance
Monitor integration, gain
deeper visibility into flow-
related statistics at hot spots
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 41

42. Capture Share
Transform
Record and Stream
Any-to-Any Adaptation
Media Post-Production
Pulse Video Analytics
Automated Workflows
Live and Live and
On-Demand On-Demand
© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 43

43. Record Manage Distribute Share
• Create media • Web based media • External Streaming
• Standards-based H. outputs portal – on demand or live:
323 and SIP automatically
endpoints • Onboard Windows • Windows Media
• Create additional Media Streaming • Wowza Media
• Studio mode, outputs as required Server – on demand Server
Meetings and Event – no lock in or live • QuickTime
recording
Streaming Server
• Local and NAS • Downloadable
• Integrated endpoint Storage outputs • Content Delivery
record control
Networks
• Local and Active • Portable device
• Synchronized video Directory specifc outputs • Unicast & multicast
and presentation authentication and
access control • Playback to • Podcast Producer
• Five concurrent Endpoints
calls, up to two of • Cluster for scale • iTunes U
which can be and resilience
streamed live • Show and Share
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44. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 45

45. Thank you.