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What about Mobile Marketing?
1.
Holy @#&%!
What about Mobile Marketing?!? #WhatAboutMobile
2.
With Your Hosts…
Justin Mastrangelo Founder JA Interactive & JA.TXT Jon-Mikel Bailey Founder Wood Street, Inc @JustinPGH @jonmikelbailey
3.
4.
Opportunities (start here)
5.
Are You Getting
Mobile Traffic? (probably, but let‘s check...)
6.
7.
8.
9.
10.
Remember Traditional Media?
(it hasn‘t gone anywhere)
11.
12.
13.
On TV: Chicago’s
Shedd Aquarium
14.
15.
16.
Location and Events
Wait a minute, everyone is on their phone…
17.
18.
While They’re at
Your Location
19.
20.
21.
22.
Mistakes (they’re everywhere
right now)
23.
“ I hear
that QR Codes will save my life” No, but if used properly, they can enhance your mobile marketing efforts…
24.
25.
26.
27.
28.
“ I know,
I’ll send ‘em to my homepage” This is your chance to either be annoying or to be the HERO , you choose…
29.
30.
31.
32.
33.
Focusing on the
Tools (…and not the strategy)
34.
Focusing on the
Tools
35.
A Good Example
“ Text LASIK to 12345 for your chance to win free LASIK surgery”
36.
37.
38.
39.
Wrong Way, Right
Way
40.
41.
42.
43.
44.
45.
46.
47.
48.
49.
50.
51.
? Placeholder, enter
your own text here Questions? Jon-Mikel Bailey 301.668.5006 x8452 www.woodstreet.com @jonmikelbailey @woodstreetweb Justin Mastrangelo 412.334.6835 www.jainteractive.com @JustinPGH @JATXT ? ?
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