The document discusses using Pinterest to drive traffic to websites and businesses. It provides tips for using Pinterest effectively such as sharing pictures from blogs and websites, engaging with other users, creating boards on specific topics, and promoting boards on other social media sites. It also describes a plugin that allows easy pinning of images from blogs and brands the images with the website domain for increased exposure.
1. The Social Media - Merry-Go-Round
Pinterest – Facebook – Twitter
Google+ - LinkedIn
Topic - Pinterest
- Social Media -
Contact Joan Stewart – Cell 084 261 3779
2. Pinterest
The Scrapbook or online Pin Board, if used correctly can drive loads of traffic to
your site and ultimately to your front door.
Keep it Social, some 'business' & loads of sharing, be it cultural, about your
city, places you have visited. People learn to; 'Like, Know and Trust' You. This
is the secret to Social Media and selling online.
Visit often, comment on other peoples hard work, folk with similar interests,
befriend competitors and learn from them. Where you may be the expert in a
topic share your knowledge.
Share information using pictures with informative detail.
Look to the left hand side bar on your Pinterest to see who has repinned your
pics, commented or liked your work, befriend them they are interested in
what you have to offer. Follow their boards and pins – 'sharing is caring'!
- Social Media -
Contact Joan Stewart – Cell 084 261 3779
3. A good place to start is by using pictures with every post you make for your Blog.
Finding pictures from online sources, http://www.flickr.com is one of many. When
Placing your own pictures online ensure they are protected.
Check the License or Terms of Use. The photographer may just wish you to include
Their website in the description of the photo.
Take a look at any large website today it will have pictures and videos, both are
Extremely viral in nature,when produced with excellent quality Answers to
Questions.
Plan what results you require from Social Media, what are people looking for?
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Contact Joan Stewart – Cell 084 261 3779
4. To make life easier for You, I offer a Plugin that is extremely user friendly, for
both you and your visitors.
Post a new blog post with a picture once completed, direct traffic to your site by
going to your Blog outside of WordPress and Pin the picture with a short
description onto Pinterest.
With this plugin a hover effect can be implemented on each picture offering the
Pin It.
A sidebar widget may be added or a floating 'Pin It' badge.
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Contact Joan Stewart – Cell 084 261 3779
5. Using 1 of 3 options of the 'Pin It' Button on your site or all 3, the image can be
shared with a short description, branded with your company name when going
viral.
Plugin enables branding company name by attaching automatically to the picture,
you can also add your URL into the description for additional access.
Three options are Hover – Sidebar Widget – Floating Pin It.
Create boards of specific Interest
• Promote your boards on other social media sites such as Facebook.
• Engage with other pins/users by commenting or liking their pins/boards
– Social Media -
Contact Joan Stewart – Cell 084 261 3779
6. Using the Plugin:- Sign into Pinterest first. Go to your Blog site and click a Pin Button.
This will open Pinterest for pinning..... Select Picture you wish to pin onto the board.
Pinning from your Blog
Picture selected will reflect the Pin This – Change your mind use Cancel Pin
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Contact Joan Stewart – Cell 084 261 3779
7. Having signed into Pinterest first makes
It quick and easy to share your work.
Select the board you wish to use and type
In 500 characters of interesting detail on
What the picture is about, add your URL.
Pinterest discription – Add your URL
Visit this board 'pin' and you will see the
Description has a clickable URL for whichever
Site you selected. If the image is from the
Website, use the Mobile site URL giving
ultimate exposure when repinned.
– Social Media -
Contact Joan Stewart – Cell 084 261 3779
8. Once you click to save the pin, this will
Come up. At this point Tweet your pin,
Sending picture more viral with your news.
No need to worry about Facebook since it
Is already there – if you have implemented
A Facebook Page with an app to take the
Picture automatically into Facebook.
Or feel free if you have no Facebook Page
To share it from here to your Timeline.
Going Viral with Social attract new visitors....
– Social Media -
Contact Joan Stewart – Cell 084 261 3779
9. Branding Your Name Wherever You Go....
On the board refer to the 1st, pinned directly from website where Plugin enables
WP Pin Pro to stamp 'DomainName.com' - whereas previously it said 'Uploaded by
user' or 'Facebook.com'.
The only place you will have this effect is pinning from your Blog where the plugin
resides. The picture is branded wherever it goes. When shared in Pinterest,
Twitter, Facebook anywhere the picture travels it is branded with your name
below.
– Social Media -
Contact Joan Stewart – Cell 084 261 3779
10. Pinterest Round-Up
Fun to use, fun to share, be aware people get lost on this site for hours!
Plan your Blog Post with Pictures, then Share Picture with Caption on
Pinterest, do the Tweet to obtain maximum 'Social Momentum'.
When adding the Caption, if you were selling in Euro or US Dollars, you
would add the symbol and a price. This adds a tag to top left corner
with price indicated. Pinterest has a good selling rate!
Video is extremely popular in Pinterest, another format to consider
posting into via You Tube.
Pinterest should find fresh new traffic to your site, introduce your
friends and clients to Pinterest via an invitation. Search 'Durban
South Africa' to see what other local pinners are up to.
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Contact Joan Stewart – Cell 084 261 3779