A quick look at the BYOD or Bring Your Own Device trend in business from a Channel point of view. Includes a number of sources such as CompTIA, Forbes, Techaisle, VDC, IANS and IDC

1. BYOD, BYOA and Consumerization
Jay McBain
Co-Founder

2. How Did We Get Here?
MILLENIALS UBIQUITOUS
MATURITY
CONNECTIVITY
OF CLOUD
BYOD
PERVASIVE COST OF GROWTH OF
COMPUTING CLIENT/ VIRTUALIZATION
SERVER

3. Just the Facts
Where are we now?

4. Just the Facts
85% of workers bring work home
87% of workers travel
84% use a smartphone for work
BYOD is not coming
…it is here
Only 22% of companies have a
formal mobility policy in place
Where are we now? Source:

5. Just the Facts
60%
While of IT leaders say they support
BYOD, most of them define it as email/calendar
First, we need to be careful
how we define BYOD
“Enterprise mobility is still in its infancy”
Source:
Where are we now?
75%
BYOC stalled at 15%, of SMB’s against

6. • Chance to add new managed devices
• Ability to make the customer's end users happy
• Make customer more productive by adding new
services (if they can be added safely)
• Keeps the MSP close to the customer
What side are you on?
• Disruption of existing IT policies and procedures
• Introduction of new and un-verified third party cloud
applications into the company network
• Higher potential for data leakage and exposure
• Greater costs to MSPs resulting in lower profits
Source:

7. Questions to ask your customer
 Are you offering more than email and calendaring?
 Are you enabling corporate access via a mobile VPN?
If so, what does that experience look like?
Does it feel seamless or clunky?
 Do you have a plan for accessing legacy application data on a
mobile device?
 Do you really think desktop virtualization on an iPad is the
experience your users want?
 Are you offering BYOD on any platform or just on “iDevices”

8. Top Customer Fears
% of SMB
respondents
1. Accidental loss of devices with sensitive data 68%
2. Threats from mobile viruses and malware 49%
3. Access to mobile apps by unauthorized users 35%
4. Lack of Strong Authentication standards 31%
5. Inability to manage mobile devices 31%
6. Configurations don’t comply with policy 29%
7. Lack of VPN software/compatibility to enterprise 27%
Source:

9. Healthcare is the fastest growing industry
85% of doctors own a smartphone, 56% use it in clinical practice
Pharmaceuticals, Manufacturing and Retail are also HOT
Where are the opportunities?
Field Mobility Organizations are laggards
Source:

10. Just the Facts
Downloading unauthorized apps serious
48%
concern by of respondents
Source:
What is BYOA?
750,000+ APPS
600,000+ APPS
Where are we now?
70,000+ APPS
80,000+ APPS

11. Opportunity for Triple Play
Current
Channel
Specialties
Source:

12. OPPORTUNITY 1
Risk Assessment/Opportunity
What can you do that protects your customer and that
they are comfortable with vs. what is good for their
employee?
3 Key Focus Areas:
1. Information protection: Determine information that is and is not deemed
“cleared” for consumption on mobile devices either due to its sensitivity or due
to the compliance burdens associated with handling it.
2. User sensitivity: Creating a profile of at-risk users and the security required for
their access to critical information.
3. System risk: Take advantage of features such as on-device encryption, the use
of VPNs and multi-factor authentication provides a line of safety between users,
their devices and the back-end. Tiered information access.
Source:

13. OPPORTUNITY 2
Create a Mobility Policy/Deploy
Questions to consider:
 How are you going to protect the data?
 How are employees going to log in?
 What devices are you going to allow on the network?
 What employee security mandates are you going to impose?
 Are you going to allow Personal Identifiable Information (PII) or
Protected Health Information (PHI) on the devices?
 What are data compliance/privacy requirements for your
customers industry? (ie. Privacy Act, PIPA (AB), HIPAA, GLBA, PCI,
SOC, etc.)
Source:

14. OPPORTUNITY 3
Mobile Device Management
Over a hundred choices
…and counting

15. OPPORTUNITY 4
Infrastructure and Support
1. WLAN Coverage/Performance
2. Employee Support/Helpdesk
3. Device Provisioning
4. Line of Business Consulting
5. Device Hot Spare programs
6. Audio/Video Upgrades
7. Mobile Printing/Document Management
8. Building/Electrical Upgrades

16. Let’s make some predictions!

17. Prediction #1
Pervasive computing
has arrived…but you
haven’t seen anything
yet!

18. BYOD is more than just
smartphones and tablets

20. Prediction #2
Ubiquitous
connectivity
changes the business
landscape forever
“Device wireless access with overtake wired computer access by 2015”

21. Prediction #3
100,000 vendors
driven by new cloud
economy, compete for
your attention

22. Prediction #4
will be the new reality
“Downloading unauthorized apps serious concern by 48 percent of respondents”

23. Prediction #5
Managing security, compliance,
data portability, fragmentation
and device support drives:
Channel Opportunity
IDC Canada projects that over the next five years,
BYOD will be a $2.2 billion market

24. Prediction #6
ChannelEyes becomes
the single place for
BYOD and all Channel
Program Information!