9. The redesigned Smart Cover and
Smart Case are a perfect fit for
iPad Air. They automatically wake it
when opened and put it to sleep
when closed. They also fold to
create a great stand for reading,
viewing, and typing. And they come
in a whole range of colors. So they
don’t just work smart, they look
smart.
16. Features
Design
Built‐in Apps
App Store
The new Apple‐designed A7 chip brings 64‐bit desktop‐class architecture to iPad. That means
up to twice the CPU speed and graphics performance for everything you do. And still up to 10
hours of battery life to study, play, build, and create whatever you want, all you want.
The A7 chip takes iPad to new heights of power and
speed. Thanks to the A7 chip, apps run faster.
Games are more responsive. And everything you do
with iPad Air feels quicker, because it is quicker. Up
to twice as quick, in fact. But that’s just the
beginning. It also supports OpenGL ES version 3.0,
enabling detailed graphics and visual effects once
possible only on desktop computers and game
consoles. And the A7 chip features 64‐bit
architecture, opening the door for even more robust
and powerful apps. Which means even more
possibilities for what you can do with iPad Air.
iPad Air was designed to be on the move. That’s why
the M7 coprocessor makes so much sense. It
measures motion from your iPad Air by pulling data
from the accelerometer, gyroscope, and compass.
So your apps can give you a better experience based
on the movement of your iPad Air. It’s a task that
would normally fall to the A7 chip. But M7 is more
efficient at it, which saves on power.
Tech Specs
19. Features
Design
Built‐in Apps
App Store
Your new favorite app, book, or movie. Your next FaceTime call or iMessage.
Ultrafast wireless lets you access the things you love, right from iPad Air.
So more than ever, you can stay in sync and in touch.
iPad Air gives you up to twice the Wi‐Fi performance
thanks to two antennas and MIMO (multiple‐input
multiple‐output) technology. With dual‐band
(2.4GHz and 5GHz) 802.11n Wi‐Fi and MIMO,
download speeds can reach up to 300 Mbps —
double the data rate of the previous‐generation iPad.
So now when you want to download a movie, share
photos or documents with AirDrop, or just browse
the web, your connection is even faster than before.
iPad Air with Wi‐Fi + Cellular lets you connect to the
Internet even if you’re away from a Wi‐Fi signal.
iPad Air supports even more LTE bands to connect
to more cellular data networks around the world.2
Now you can get online at really fast speeds —
faster than broadband in some cases — in more
places. And plans are flexible, so you don’t have to
sign a contract. Some plans even let you share data
across multiple devices.
Tech Specs
48. Features
Design
Built‐in Apps
App Store
Tech Specs
Pick up iPad Air, and you’ll notice how balanced it feels. That’s because everything about
it is the result of careful consideration. Every detail serves a purpose. And the sum of it
all is the most refined iPad ever.
Aluminum unibody construction makes iPad Air feel light yet solid in your hand.
49. Features
Design
Built‐in Apps
App Store
Tech Specs
Pick up iPad Air, and you’ll notice how balanced it feels. That’s because everything about
it is the result of careful consideration. Every detail serves a purpose. And the sum of it
all is the most refined iPad ever.
Distinctive bevels take the edge off the edges and are cut with a mono‐crystalline diamond for tolerances
that can be measured in microns.
50. Features
Design
Built‐in Apps
App Store
Tech Specs
Pick up iPad Air, and you’ll notice how balanced it feels. That’s because everything about
it is the result of careful consideration. Every detail serves a purpose. And the sum of it
all is the most refined iPad ever.
The rear 5MP iSight camera and front FaceTime HD camera work with the image signal processor built into
the A7 chip to give you the best photos and videos possible.
51. Features
Design
Built‐in Apps
App Store
Tech Specs
Pick up iPad Air, and you’ll notice how balanced it feels. That’s because everything about
it is the result of careful consideration. Every detail serves a purpose. And the sum of it
all is the most refined iPad ever.
Every detail has been reconsidered, down to the beautifully crafted metallic volume buttons. The result is a
product that feels not only refined but durable.
53. Features
Design
Built‐in Apps
App Store
Tech Specs
The way iPad Air feels in your hand is remarkable. But just as remarkable is the way it
performs. Even though iPad Air is so thin and light, we managed to pack an incredible
amount of power and technology inside.
The new A7 chip rips. It’s the most powerful chip
we’ve built to date — and the most efficient. A7
brings 64‐bit desktop‐class architecture to iPad,
which means iPad Air speaks the language of the
most advanced computing designs available. The A7
chip makes iPad Air up to 2x faster than the previous
generation in both CPU and graphics performance. So
it delivers incredible power and performance in a
one‐pound device.
There’s a reason we design our own chips. We can
decide which functions we want a chip to perform
and build them right into the individual circuits and
components. This creates more efficient power usage,
which allows our devices to be so thin and light yet
have great battery life. It’s one of the advantages of
designing both the hardware and the software.
Because the only way you can build a product this
thin and powerful is by investing in and caring about
the primary components used to make it.
The M7 motion coprocessor is another reason why
iPad Air can be so powerful yet power efficient. We
designed M7 to measure the motion of iPad Air by
collecting data from the gyroscope, accelerometer,
and compass. It offloads work from the A7 chip,
gathering motion information from iPad Air so apps
can adapt their functions. Because M7 was
engineered for this specific task, it uses less power
than A7 would require. And it frees up A7 to focus on
other tasks. The result is not only a better iPad
experience, but great battery life.
55. Features
iOS 7 and iPad Air weren’t just designed to work well, they were
designed to work well together. So the experience of using them
together is seamless. Like iPad Air, everything about iOS 7 is
simple and incredibly intuitive.
And iOS 7 on iPad Air was optimized to include thoughtful choices
that take advantage of the iPad experience. For example, the
Control Center panel is in an easy‐to‐read horizontal orientation.
In the Camera app, the shutter button appears on the side of the
screen rather than at the bottom — because that’s where your
thumb is when you’re holding iPad. All these small considerations
make iOS 7 not just beautiful to see, but beautiful to experience.
Design
Built‐in Apps
App Store
Tech Specs
56. Features
Design
Built‐in Apps
App Store
When you have a device as thin and light as iPad Air, you don’t want to put
something on it that adds bulk. So we designed the iPad Air Smart Cover and
Smart Case to fit and protect iPad Air perfectly. They’re crafted with as much
precision and care as iPad Air itself.
The Smart Cover is constructed from a
single piece of polyurethane and
features a sleek new covered hinge
that custom fits the thin profile of
iPad Air. It comes in six vibrant colors.
And it doesn’t just protect iPad Air. The
Smart Cover actually wakes iPad Air
when opened and puts it to sleep on
close. The Smart Cover also folds into
different positions to create a stand for
reading, viewing, typing, or making
FaceTime calls. And it’s easily
removable, so you can snap it on and
off whenever you want.
The Smart Case is the most streamlined way to
protect iPad Air, front and back. It comes in six rich
shades of beautiful aniline‐dyed leather for a pop of
color, and it feels great in your hand. And it’s been
redesigned with an even slimmer profile. The Smart
Case wakes iPad Air when opened and puts it to sleep
on close. And like the Smart Cover, it folds to create a
stand, so you can position iPad Air for whatever you
want to do.
Tech Specs
120. Features
Audio Calling
Audio Playback
TV and Video
Design
FaceTime
iPad Air to any FaceTime‐enabled device over Wi‐Fi
Built‐in Apps
App Store
Tech Specs
FaceTime
iPad Air to any FaceTime‐enabled device over Wi‐Fi
or cellular
Audio formats supported: AAC (8 to 320 Kbps), Protected AAC (from iTunes Store), HE‐AAC, MP3 (8 to 320
Kbps), MP3 VBR, Audible (formats 2, 3, 4, Audible Enhanced Audio, AAX, and AAX+), Apple Lossless, AIFF, and
WAV
User‐configurable maximum volume limit
AirPlay mirroring and video out to Apple TV (2nd and 3rd generation)
Video mirroring and video out support:
Up to 1080p through Lightning Digital AV Adapter and Lightning to VGA
Adapter (adapters sold separately)
Video formats supported:
H.264 video up to 1080p, 60 frames per second, High Profile level 4.2 with AAC‐LC
audio up to 160 Kbps, 48kHz, stereo audio in .m4v, .mp4, and .mov file formats; MPEG‐4 video up to 2.5 Mbps,
640 by 480 pixels, 30 frames per second, Simple Profile with AAC‐LC audio up to 160 Kbps per channel, 48kHz,
stereo audio in .m4v, .mp4, and .mov file formats; Motion JPEG (M‐JPEG) up to 35 Mbps, 1280 by 720 pixels, 30
frames per second, audio in ulaw, PCM stereo audio in .avi file format
Mail
Attachment
Support
Viewable document types
.jpg, .tiff, .gif (images); .doc and .docx (Microsoft Word); .htm and .html (web pages); .key (Keynote); .numbers
(Numbers); .pages (Pages); .pdf (Preview and Adobe Acrobat); .ppt and .pptx (Microsoft PowerPoint); .txt (text);
.rtf (rich text format); .vcf (contact information); .xls and .xlsx (Microsoft Excel); .zip; .ics