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Jim Symcox Getting the Bird
What we’ll cover… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Jim Symcox
There are no Twitter experts! Source: 2011 Social Media Marketing Report -Social Media Examiner
Twitter – the organisation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Jim Symcox
Jim Symcox
Twitter has changed Jim Symcox ,[object Object],[object Object],Source: Sysomos 33% 82% 44% 73% 31% 63.3% 22% 45% 2009 2010 Twitter users using own name Provide location information Provide a biography Provide a web site address
Social media benefits Source: 2011 Social Media Marketing Report -Social Media Examiner
Use Twitter to… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What’s been said… ,[object Object],Jim Symcox … our revenues have increased thanks to some priceless information tweeted by some of our new ‘friends’…”.
What happens with Twitter 36% check Twitter at least once a day 21% never check for Tweets 55% share links to news stories 54% post general observations  53% Re-tweet other users 52% send direct messages  40% share photos 28% share videos 24% Tweet their location  37%  brand followers: more likely to purchase 33%  brand followers: more likely to recommend brand
36% check Twitter at least once a day 21% never check for Tweets 72% post personal updates 62% post work-related updates 55% share links to news stories 54% post general observations  53% Retweet other users 52% send direct messages  40% share photos 28% share videos 24% Tweet their location  37%   brand followers: more likely to purchase 33%  brand followers: more likely to recommend a brand
Before you start… ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Don’t Tweet if …
Twitter is not Superman ,[object Object],[object Object],[object Object]
 
Businesses are missing this point
 
Any Questions on Twitter or Social Media Jim Symcox Ring Jim Symcox on 07963768114 Email me at  [email_address] Skype me at marketingmagic Tweet me @jimsymcox

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Twitter: part 1 - Getting the Bird - some stats

  • 2.
  • 3. There are no Twitter experts! Source: 2011 Social Media Marketing Report -Social Media Examiner
  • 4.
  • 6.
  • 7. Social media benefits Source: 2011 Social Media Marketing Report -Social Media Examiner
  • 8.
  • 9.
  • 10. What happens with Twitter 36% check Twitter at least once a day 21% never check for Tweets 55% share links to news stories 54% post general observations 53% Re-tweet other users 52% send direct messages 40% share photos 28% share videos 24% Tweet their location 37% brand followers: more likely to purchase 33% brand followers: more likely to recommend brand
  • 11. 36% check Twitter at least once a day 21% never check for Tweets 72% post personal updates 62% post work-related updates 55% share links to news stories 54% post general observations 53% Retweet other users 52% send direct messages 40% share photos 28% share videos 24% Tweet their location 37% brand followers: more likely to purchase 33% brand followers: more likely to recommend a brand
  • 12.
  • 13.
  • 14.
  • 15.  
  • 17.  
  • 18. Any Questions on Twitter or Social Media Jim Symcox Ring Jim Symcox on 07963768114 Email me at [email_address] Skype me at marketingmagic Tweet me @jimsymcox