Fast and Easy Website Tune Ups

Fast & Easy Site Tune-Ups Jeff Wisniewski Web Services Librarian University of Pittsburgh [email_address] NSLS 2009

Do we REALLY hate to redesign? ,[object Object],Redesign = Exciting  NSLS 2009

Redesigning is Expensive! ,[object Object],[object Object],[object Object],NSLS 2009

This idea is not exactly new… ,[object Object],[object Object],[object Object]

Users dislike redesigns…a lot ,[object Object],[object Object],[object Object]

Redesign and the five stages of user grief ,[object Object],[object Object],[object Object],[object Object],[object Object]

Happiness Time Launch YOU USERS

Time until “redesign” (months) 12 0 6 amount of maintenance performed a lot pretty much none

… because two minutes is a minute too long! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NSLS 2009

Credibility ,[object Object],NSLS 2009

It’s a Matter of Trust ,[object Object],[object Object],NSLS 2009 JavaScript example: <p>Copyright © <script type="text/javascript"> var d = new Date(); document.write(d.getFullYear()); </script> Regardless when the site was created update your © !

Add Photos to Contacts NSLS 2009 Muriel Simms Geology Librarian 41 Malachite Way Room 12-B

Feature your physical address prominently NSLS 2009

Design Matters ,[object Object],[object Object],NSLS 2009

Exercise: Credibility Assessment ,[object Object],NSLS 2009

Turn Boring Old Contact Info into Exciting hCards Using Microformats! NSLS 2009

What they are ,[object Object],[object Object],NSLS 2009

What they are ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NSLS 2009

How to create them ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NSLS 2009

Why they matter ,[object Object],[object Object],[object Object],[object Object],NSLS 2009

How they work ,[object Object],[object Object],[object Object],NSLS 2009

Do your links stink? ,[object Object],NSLS 2009

Click here…NOT! ,[object Object],[object Object],[object Object],[object Object],NSLS 2009

Be a wordsmith! ,[object Object],[object Object],[object Object],NSLS 2009

Move important info out of the “dead zones” NSLS 2009

[object Object],[object Object],NSLS 2009

If it looks like a duck… ,[object Object],NSLS 2009

Harness the Awesome Power of the 3 Question Survey ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NSLS 2009

Design ,[object Object],[object Object],[object Object],NSLS 2009

Web 2.0-ify Your Logo NSLS 2009

Characteristics ,[object Object],[object Object],[object Object],[object Object],NSLS 2009

Be an Icon icon ,[object Object],NSLS 2009

Get creative (commons) that is… ,[object Object],NSLS 2009

The Need for Speed ,[object Object],[object Object],[object Object],[object Object],NSLS 2009

Don’t Make the Server Think! ,[object Object],[object Object],NSLS 2009

Cache cache’ ,[object Object],[object Object],[object Object],[object Object],NSLS 2009

For server admins ,[object Object],[object Object],[object Object],NSLS 2009

Add Expire headers ,[object Object],[object Object],NSLS 2009

For the rest of us… ,[object Object],[object Object],[object Object],[object Object],[object Object],NSLS 2009

Combine small images into image map ,[object Object],NSLS 2009

Eliminate Inline Scripts ,[object Object],NSLS 2009

Except…For your homepage ,[object Object],[object Object],NSLS 2009

Example ,[object Object],[object Object],NSLS 2009 Inline CSS: Speed tested with: http://www.websiteoptimization.com

Spring Cleaning ,[object Object],[object Object],NSLS 2009

Thin Is In ,[object Object],NSLS 2009

Search Engine Optimize (SEO) your site ,[object Object],[object Object],NSLS 2009

SEO ,[object Object],[object Object],[object Object],[object Object],NSLS 2009

SEO: Page Titles ,[object Object],[object Object],NSLS 2009

Add Labels to Your Forms ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NSLS 2009

… and While We’re Talking About Forms… ,[object Object],[object Object],[object Object],NSLS 2009

Social Media Optimize your site ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NSLS 2009

Add Social Bookmarks Links ,[object Object],[object Object],NSLS 2009

Social media metrics in a minute ,[object Object],[object Object],[object Object],[object Object],NSLS 2009

Social Media Metrics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NSLS 2009

Create alerts ,[object Object],NSLS 2009

Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NSLS 2009

Fast and Easy Website Tune Ups

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