3. What?
Tria will be a social crowdvertising
agency offering high quality
strategic communications services
to support causes and NGOs at
third world
tria.network
4. Who?
TRIA involves a network of stakeholders
that support the development of projects
media
NGOs
Universities
Experts
crowdfunding
NGOs and causes will be our valuable customers
Social media, press media, TV and others as partnership
Market experts that will advice projects teams
Lecturer and students as a crowdsource team
One of the sources of funding for some campaigns
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5. How?
The TRIA platform will function as the
following workflow with six phases:
•Needs
•Valuation
•Development
•Fund raising
•Launch
•Evaluation
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6. How?
phase
Registration of communication
needs to produce a briefing
The briefing will be
disseminated on social media
to vote and valuation. The
briefing can receive public
inputs during this period.
The briefing was approved, it is
time to assemble the
workgroup. Volunteers can sign
up to participate in the project.
It is the stage of brainstorming
and development of the
campaign.
action
actors “client”
“client” and their peers volunteers and their peers
7. How?
phase
It’s time to raise funds to
produce the campaign. At this
time all stakeholders must work
together to publicize the
project.
Time to launch the campaign
which was built collectively.
Publish and evaluate the
results.
It is the final time, to assess
whether the objectives have
been achieved, it’s time to
register metrics to determine
the success of the campaign.
It’s time to produce the case
study on OER format.
action
actors
8. Why?
•We believe that important causes would have
more chance of success with a good
communication strategy and advertising
•We believe how much can be contagious the
power of people of goodwill
•We believe to be the change we want to see
in the world can actually succeed
•We believe communication will be the
catalyzer to empower all this
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9. Next steps
tria.network
•Create a board, a working group to
develop the Tria project, are you
interested ?
•Involve key partners of the Tria project,
are you interested?
•Develop the platform to operationalize
the Tria project, can you help us?