GMIA Workshop Presentation Slides

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These are the slides from my presentation at the GMIA (Gospel Music Industry Alliance) Workshop on "How To Increase Your Digital Music Sales & Marketing Online".

Technology Business

What We’ll Cover…
• Who are Appitized?
• What’s Happening in the World of the
Smartphone?
• What’s A Mobile App?
• Mobile App vs Website
• The One Thing You Must Do To Make More Sales
With An App
• What We Can Do To Help

What’s Happening in the World of
Smartphones?

The word “app” is short for “application” or in other
words “software.

So it’s software that is developed for a specific
mobile device, whether it be a specific smartphone
(like iPhone or Android) or tablet computer (the
most well know tablet computer being the iPad).

Taken from my article on my blog. Go to www.youneedamobileapp.com to read more.

Mobile App vs Website
Mobile App Website
• Loads in Seconds • Can take longer to load
• Can utilises functions on • Can’t utilise some
phone such as the camera, functions
gps, contacts, mic, etc • Can’t function offline
• Can function offline • Not always visible
• Always visible on the • Not featured on App stores
home screen
• Appears in app stores

The One Thing You Must Do To Make
More Sales With A Mobile App….

Use Push Notifications To Generate
Sales For Albums and Events

To Get Started On Your App

Jason Cameron
jason@youneedamobileapp.com
020 3289 8494
Twitter: @jsncameron
For more insight on mobile apps visit my blog:
www.youneedamobileapp.com

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2. What We’ll Cover… • Who are Appitized? • What’s Happening in the World of the Smartphone? • What’s A Mobile App? • Mobile App vs Website • The One Thing You Must Do To Make More Sales With An App • What We Can Do To Help

3. Who Are Appitized?…

5. What’s Happening in the World of Smartphones?

10.

11.

12. What Is A Mobile App?

13. The word “app” is short for “application” or in other words “software. So it’s software that is developed for a specific mobile device, whether it be a specific smartphone (like iPhone or Android) or tablet computer (the most well know tablet computer being the iPad). Taken from my article on my blog. Go to www.youneedamobileapp.com to read more.

14. Mobile App vs Website Mobile App Website • Loads in Seconds • Can take longer to load • Can utilises functions on • Can’t utilise some phone such as the camera, functions gps, contacts, mic, etc • Can’t function offline • Can function offline • Not always visible • Always visible on the • Not featured on App stores home screen • Appears in app stores

15. The One Thing You Must Do To Make More Sales With A Mobile App….

16. …Get DOWNLOADS!

17. 4 Easy Ways To Get Downloads…

18.

19.

20.

21. And fourth way is…

22. Give Them A Reason…

23. Free Tip….

24. Use Push Notifications To Generate Sales For Albums and Events

25.

26. How Can We Help?...

27.

28.

29. How We Can Help?… iPhone/iPad and/or Android App with these features… • Your Logo • Twitter & Facebook Feed • Custom Colours • App Sharing (Email/Social) • App Menu – Home • In App Rating • App Menu – Bio/Artists • QR Code App Download • App Menu – Events/Tour Dates • Mobile App Promotion Page • App Menu – Album/Media • App Store Submissions • App Menu – Gallery • Content Management (CMS)* • App Menu – Fanzone/News • Unlimited Push Notifications* Feed • Email Support* • App Menu – Contact Us • Telephone Support* • Sample Playlist • Operating System Updates/Bug • In App Music Purchasing Fixes*

30. To Get Started On Your App Jason Cameron jason@youneedamobileapp.com 020 3289 8494 Twitter: @jsncameron For more insight on mobile apps visit my blog: www.youneedamobileapp.com

GMIA Workshop Presentation Slides

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