Using Social Media for Career Advancement 2014 BDPA National Conference
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The document discusses how social media can be used for career advancement. It notes that 69% of employers have rejected applicants based on their social media presence and 47% check applicants' social media after receiving a job application. It then provides tips on managing your online reputation, developing a personal brand, and using social media tools like LinkedIn, Facebook, and Twitter to reach career goals. The key advice includes understanding social media, managing your online reputation by controlling what comes up when people search your name, developing a unique personal brand, and using tools to share your expertise and find jobs and opportunities in your field.
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Using Social Media for Career Advancement 2014 BDPA National Conference
- 1. USING SOCIAL MEDIA FOR CAREER ADVANCEMENT
- 2. #GETitBDPA
- 3. Social media will bring you to,or keep you from your next career opportunity. @jbledsoejr #GETitBDPA
- 4. 2011 Study from Social Media Monitoring Service, Reppler* • 69% of employers claim to have turned away an applicant due to something they viewed on one of the major social media venue* • 47% of employers look at social networking sites to screen prospective employees right after obtaining their job application* • Facebook is reviewed by 76% of employers, followed by Twitter (53%) and LinkedIn (48%)* • 68% of employers have hired a candidate due to something they saw about them on a social networking site* *http://jbled.so/RepplerStudy @jbledsoejr #GETitBDPA
- 5. What Social Media can do for your career
- 15. "We don't have a choice on whether we do social media, the question is how well we do it." Erik Qualman @jbledsoejr #GETitBDPA
- 16. The Question: How Can YOU Use Social Media to Advance Your Career?
- 17. 4 keys to advancing your career with social media 1) Understand what it is 2) Manage your online reputation 3) Develop your personal brand 4) Use the tools to reach your goals @jbledsoejr #GETitBDPA
- 18. Understand what it is...
- 19. Social Media is a fundamental shift in the way we relate to one another. @jbledsoejr #GETitBDPA
- 21. Manage your online reputation
- 22. • Google • Claim • Buy • Brand • Protect ...YOUR NAME @jbledsoejr #GETitBDPA What does the web say about you?
- 24. "It's not what you know, but who you know." @jbledsoejr #GETitBDPA
- 26. G.E.T. it BDPA! @jbledsoejr #GETitBDPA 1.Give first... 2.Encourage always 3.Teach from experience
- 27. Give first...
- 30. Use the tools to reach your goals
- 31. The one place on the web you own, and control. Share your stories and expertise.
- 32. Share your personality, and friend people you know. LIKE pages of influencers.
- 33. Show off your skills. Search for jobs. Connect with professionals in your field.
- 34. Connect based on interests vs friendship. Become an authority.
- 35. ROLE PLAYERS
- 36. "I don't have time..."
- 37. It doesn't take as much time as you think...
- 38. 1. Google your name. 2. Create your tweetable elevator pitch. 3. Clean up your social profiles, images, and posts. Do this within 24 hours!
- 39. THANK YOU! JackieBledsoe.com/BDPA • FREE: My Top Social Media Tools • BDPA Survey Jackie@JackieBledsoe.com @jbledsoejr