The project description of GlobalWasteIdeas.org, the worldwide idea-sharing platform for innovative ways to deal with waste.

1. “ Revolutionary
change does not come as
one cataclysmic moment but as an
endless succession of surprises, moving
zigzag toward a more decent society.
We don't have to engage in grand, heroic
actions to participate in the process of change.
Small acts, when multiplied by millions
”
of people, can transform the world.
Howard Zinn († January 27, 2010)

2. A worldwide idea-
sharing platform
for innovative ways
to deal with waste
and the exchange of
creative ideas on
consumption.
» The collective waste intelligence hub.

3. Did you know?
To avoid nuclear waste, people of the German city
Schönau bought the energy grid from the domestic
provider to change to renewable energies.
North Americans throw
away 2.5 million plastic In six days, urban India produces an
bottles every hour. amount of waste that equals twice the
weight of the Empire State Building.
2.6 billion people in the world do not
have access to improved sanitation.
There is more plastic in the oceans than there is plankton.

4. Did you know?
Two avoid nuclear waste, the people of German city
Schönau bought the the energy grid from the do-
mestic provider to change to renewable energies.
North Americans throw
away 2.5 million plastic In six days, urban India produces an
bottles every hour. amount of waste that equals twice the
weight of the Empire State Building.
2.6 billion people in the world do not
have access to improved sanitation.
Waste is a global Issue.
There is more plastics in the oceans than there is plankton.

5. Big Issues. Bigger Initiatives.
1997 2000 2002 2009 2010
Source: www.flickr-com/photos/usag-yongsan/2808245888.jpg

6. Big Issues. Bigger Initiatives.
No doubt, world summits are essential when it comes to identifying, discussing and
agreeing on common grounds to achieve mutual understanding.
But, it is a long way from mutual understanding to collective action and social impact.
And in the meantime ...? Source: www.flickr-com/photos/usag-yongsan/2808245888.jpg

7. Big Issues? ➡ Clever Ideas!

8. Biomer Plastics Reprocessing
2
Biodegradable plastics from PET
Fertiloo
3
Basic sanitation that turns
human waste into fertilizer Skeleton Sea
1
Trash art that cleans the sea
PeePoople
3
Single-use "toilet" for
devolping countries
Healthy City
4
Social innovations leading to
peer-organized waste collection

9. Idea 01 SkeletonSea
› Skeleton Sea
Background Idea
A group of three surfers realized that their favorite Using waste that has been collected from the
surfing spot in the Azores became more and more oceans as an artwork raw-material
littered, thus they started collecting trash from the
ocean. After separating the waste, a pile of flip- Implementation
flops reminded them of the skin of a fish. In a 24
hours session they built a fish right on the beach. Three European surfers, who work as artists, cre-
When asked what to do with it by the local peo- ate sea-life sculptures and exhibit them publicly
ple, they answered that they would release it into or release them to the oceans.
the sea.
Impact
Challenge
Raising awareness on ocean pollution. The artwork
Next to toxic materials, plastic waste is the big-
is presented on several art-exhibitions worldwide.
gest threat to the oceans. Because plastic does not
In 2010 "The Aquarium" in the Basque town of San
decompose, every single plastic particle will stay
Sebastian showed 20 pieces of the artists. More
in the water for good and will inevitable find its
than 3,500 visitors and enormous media atten-
way back to its maker. "We want to raise aware-
tion through Spanish TV and newspapers, helped
ness for a cleaner ocean. Plastic does not disap-
spreading the message of "keeping the oceans
pear in the water. It takes a flip-flop 1000 years
clean!", to an even wider audience.
to disappear. By now, the constant flow of human
garbage reaches the deepest and most remote re-
gions on this planet. According to UNO statistics,
www.skeletonsea.com
every square kilometer of ocean contains 120,000
pieces of floating plastic. In certain parts of the
ocean, there is six times more plastic than plank-
ton. And yet, macro-waste is still not classified
as pollution by law. Mankind turns the sea into a
giant waste bin.

10. Idea 01
› Skeleton Sea
Surfers from the Azores raise
awareness on ocean and
beach pollution through art
and creative doccumenta-
tion.
© Skeleton Sea 2010

11. Idea 01
› Skeleton Sea
Nothing is wasted. Every
waste item - however
whacky - is used to send a
signal.
© Skeleton Sea 2010

12. Idea 01
› Skeleton Sea
Meanwhile their work
can also be admired in
traditional art galleries.
© Skeleton Sea 2010.

13. Idea 02 Biomer Plastics
› PR: Biomer Plastics
B
Reprocessing
Reprocessing
Background Idea
BPR claims our perception of waste as merely rub- BPR takes a common PET plastic bottle and upcy-
bish and not as a valuable commodity to be the cles it into biodegradable plastic pellets which are
biggest obstacle solving our waste problem. used to manufacture medical equipment or per-
ishable food packaging.
The UK is still one of the biggest contributor for
the amount of waste entering landfills in the EU.
Implementation
More than half of consumer goods are packaged
in plastic. Currently the vast majority of plastics BPR is currently seeking funding to build a test
are shipped to Hong Kong, before reprocessed in facility near Sheffield, United Kingdom. The val-
China. ley was the industrial heartland of mining, before
rapid decline after the events of the miners strikes
Challenge in the 1980s.
The challenge is twofold. On the one hand, due
Impact
to the decline in mining industry in the UK, peo-
ple in the Rother Valley face unemployment, loss
A clean, cost effective plastic recycling that stimu-
of livelihood and social problems. On the other
lates local economies.
hand, it is to find a substitute for shipping used
consumer goods that contain PET abroad, by tak-
ing part in the PET reprocessing market. http://www.myoocreate.com/entries/340

14. Idea 02
› PR: Biomer Plastics
B
Reprocessing
A common plastic bottle gets
upcycled to biodegradable
plastic using Pseudonomas
bacteria.
© Biomer Plastics Reprocessing 2010

15. Idea 02
› PR: Biomer Plastics
B
Reprocessing
Combined in a sophisticated
testing-facility this bacteria
could be used on a broader
scale ...
© Biomer Plastics Reprocessing 2010

16. Idea 02
› PR: Biomer Plastics
B
Reprocessing
... a conversion facility in
a closed-loop reprocessing
system.
© Biomer Plastics Reprocessing 2010.

17. Idea 03 Fertiloo Peepoople
› Fertiloo Peepoople
Background Implementation
According to the WHO, more than three billion Peepoople AB was founded 2006 and is based in
people in the world have no access to improved Stockholm, Sweden. Research for the Peepoo toi-
sanitation. As a consequence open defecation is let has been conducted in cooperation with the
widely practiced, contaminating water-sources Swedish University of Agricultural Science and the
and spreading preventable water-born diseases. Royal Institute of Technology. It will be available
in late-2010.
Challenge
The Fertiloo was designed by Stanford students
Industrial sanitation solutions are too expensive and the Kenyan social entrepreneur organiza-
for developing countries and often disregard local tion Nuru and costs less than $100, which is the
sanitation habits. amount of money saved by not having to buy in-
dustrial fertilizer.
Idea
Impact
Both ideas give access to improved sanitation by
designing a low-tech solution. Safely collecting and reusing human waste not
only reduces family health expenses and improves
Peepoople is a biodegradable slim bag which is quality of life, but also helps saving 20% of their
used as a mobile toilet. An inside layer of ster- annual income currently spent on industrial ferti-
ile material prevents all contact with the excre- lizer and top soil.
ment and guarantees the bag to be odor-free for
at least 24 hours.
www.peepoople.com
The Fertiloo is a light-weight compost latrine
which is installed at Kenyan farms. Its design con-
siders traditional sanitation habits and human
More info on Fertiloo
waste can later be used as fertilizer.

18. Idea 03
› Fertiloo Peepoople
The bag is easy to use and ...
© PeePoople 2010

19. Idea 03
› Fertiloo Peepoople
... can just be thrown away
at nearby places where it
is no harm to the health of
people using it.
© PeePoople 2010

20. Idea 03
J
› Fertiloo Peepoople
After seveal field-tests, a
first launch project in one of
Africa's largest slums, Kibera
(Nairobi) has been succesfully
funded recently.
JAKE
© PeePoople 2010

21. Idea 03
JAKE
› Fertiloo Peepoople
Fertiloo pursues a different
approach. Developed by stu-
dents of Stanfords Center for
Extreme Affordability ...
© Fertiloo 2010

22. Idea 03
› Fertiloo Peepoople
... a specially designed box
collects human waste over
time. Once filled-up it is
turned from time to time
over a period of 3 months ...
© Fertiloo 2010

23. Idea 03
› Fertiloo Peepoople
... until it becomes valuable
fertilizer. Not having to buy
expensive fertilizer, Fertiloo
finances itself after a year. ATTACHED DOOR
PLATFORM LID
GASKET
COMPOSTING LID
✦
✦ O
w
✦ T
BASE ✦ T
URINE CATCHER
TEAM FUNDI // PARTNERSHIP WITH NURU INTERNATIONAL // ENTREPRENEURIAL DESIGN FOR EXTREME AFFORDABILITY // SPRING 2010 © Fertiloo 2010.

24. Idea 04 Ciudad Saludable
› iudad Saludable
C
Background Implementation
Solid waste management is a serious problem in Peru. Ciudad Saludable provides highly efficient »low-tech
Before Ciudad Saludable started its work, some 1,000 tons trash collection and processing« as well as waste man-
of garbage were being generated daily in Cono Norte, one agement services that are more dependable and less ex-
of Lima’s largest slums. Only half of it got collected by pensive than those provided by municipal governments.
official municipal workers. Remainders usually were left It encourages people to pay a modest fee by using crea-
to accumulate in stinking waste heaps or strewn along tive and educating marketing incentives that emphazise
public roads and in vacant lots. Futhermore waste often the health benefits of waste collection. Paying custom-
gets dumped into rivers, contaminating the the drinking ers sometimes get rewarded by planting trees in front of
sources for many families. This situation is alike in towns their houses and prompt payers even receive gifts such as
throughout the country. kitchen baskets.
Challenge Impact
People neither wanted to or couldn’t afford to pay for 6 Million peoples living conditions have been improved,
public waste collection nor had they an awareness of its thousands of jobs were generated and the general level
importance to health issues. Levels of education are low of education and awareness regarding the reasonable
while unemployment and poverty are usually very high. handling of waste raised remarkably. While in upscale
suburbs where the city government collects the trash,
Idea waste collection payment rates are below 40%, the rates
in Ciudad Saludable’s microenterprises districts are over
Ciudad Saludable turned these problems into an profit- 80% now.
able opportunity. By working in partnership with munic-
ipalities, it brought over 1,500 waste collectors in those
slums into employment. Their work in return steadily im- www.ciudadsaludable.org
proves health and living conditions for more than 6 mil-
lion disadvantaged people living in these areas.

25. Idea 04
› iudad Saludable
C
Infotainment at its best:
Funfairs, public festivals or
close cooperations with the
organisers of the carneval ...
© Ciudad Saludable (http://www.ciudadsaludable.org/zenphoto/)

26. Idea 04
› iudad Saludable
C
... are used to create aware-
ness and spread the message
of Healthy City in a way that
people can relate to.
© Ciudad Saludable (http://www.ciudadsaludable.org/zenphoto/)

27. Idea 04
› iudad Saludable
C
Educational peer commu-
nity programs, especially
targeting women started the
movement.

28. Idea 04
› iudad Saludable
C
Before the introduction of
the service with its char-
acteristic mini waste carts,
most places looked like this
...
© Ciudad Saludable (http://www.ciudadsaludable.org/zenphoto/)

29. Idea 04
› iudad Saludable
C
The mini carts even reach
ultra-peripheral regions situ-
ated in before inaccessible
terrain.
© Ciudad Saludable (http://www.ciudadsaludable.org/zenphoto/)

30. Idea 04
› iudad Saludable
C
People are proud to have a
job and do something good
for their community.
© Ciudad Saludable (http://www.ciudadsaludable.org/zenphoto/)

31. And there are many more ...

32. Aymar Ccopacatty (Lake Titicaka, Peru), preserving Blikvanger (Venlo, The Netherlands), encouraging Earthship Biotecture (New Mexico, USA), Using recy- InterfaceFLOR (West Yorkshire, UK), first commercial
an ancient spinning and weaving technique using children to put litter in a bin by making it enjoyable. cled materials to build self-sufficient, off-the-grid carpet manufacturer taking back its products after
waste. housing. use to recycle them creating a real life-cyle.
The Junkman (Vermont, USA), trained percussionist Ubico Studio (Tel Aviv, Israel), sustainable furniture Waste Ventures (Bihar, India), supporting wastepick- Waste Land (Jardim Gramacho, Brazil), a movie por-
and composer using discarded materials to produce solely made from recycled materials. ers to collaborate as entrepreneurs, thereby enabling traying a society on the worlds' largest landfill in the
tones not available in traditional instruments. access to international markets. outskirts of Rio de Janeiro.
Senseable Trash (Seattle, USA), GSM tracking of trash Seaventures (Kota Kinabalu Sabah, Malaysia), a Burrowburrow (Rhode Island, USA), creating animal
tracks to understand the removal-chain in urban former oil-digging rig getting a second life as scuba- inspired sculptures from broken electronics and ma-
areas. diving hotel. chine parts.

33. While world politicians gather at isolated
summits, people already take action.
The cases above are consequences of single ideas
originated in creativity, suffer, circumstance,
curiosity or need.
Many waste ideas and solutions emerge
in families, communities and innovative
organisations. Often unrecognized.
Everywhere these agents of change take action.
Now.

34. Some questions remain...

35. Where and how do we find them?
Can we apply their solutions to our
problems? Can we multiply their im-
pact? How many people haven't we
listened to? Why don't we give them
a voice? Why don't we use their po-
tential? Why don't we support their
ideas? Why don't we facilitate a
global movement? Is there a global
movement, already? Why don't we
give access to our own ideas? Why
don't we ...

36. Where and how do we find them?
Can we apply their solutions to our
problems? Can we multiply their im-
pact? How many people haven't we
How to
listened to? Why don't we give them
give them a voice,
a voice? Why don't we use their po-
make them visible to all, their
tential? Why don't we support
NOW?
ideas? Why don't we facilitate a
global movement? Is there a global
movement, already? Why don't we
give access to our own ideas? Why
don't we ...

37. We make it happen!

40. We'll map ideas that make waste an issue by providing the world's first idea-sharing and
collective intelligence platform solely dedicated to the topic. By making technological, so-
cial and cultural waste innovations visible, we pave the ground for a bottom-up waste
revolution.
Our mission is to accompany people to a life with sustainable technologies and holistic
ways of consumption, by pragmatically bridging the time until concepts like cradle-to-
cradle replace our current industrial make-take-waste paradigm.

41. Two search modes: Exploration and
edutainment mode for lurkers and
low-involved people. Research mode
for high-involved pro users.
The most impressive cases
are prominently featured A detailed rich-media description of every
on the homepage. case is extended by social networking
functions and the possibility to track the
ideas development in other countries.
Our community-driven platform will be a Google or OpenMaps mashup that uses the
power of visualization and connectivity to other platforms to foster visual sense-making
and the free travel of waste ideas around the world.

42.
Our community-driven platform will be a Google or OpenMaps mashup that uses the
power of visualization and connectivity to other platforms to foster visual sense-making
and the free travel of waste ideas around the world.

43. Our application will …
… be the world's first intelligence platform for waste, that not
only addresses technological but also social and cultural innovations.
… include social networking functions for spreading and replicating
already existing waste innovations to other countries
and industry contexts.
… be the first site that collects those ideas in a structured way enabling
target-oriented research, comparison and benchmarking.
… make heavy use of visualization for sense-making and inspiration.
… connect like-minded people from all over the
world to facilitate the waste revolution.

44. But... Who will benefit from such a platform?

45. Users 01
Environmental Service In-
dustry // Anton Larssen (43),
Senior RD Manager, Busi-
ness Development @ Veolia,
Paris
Anton Larssen
Environmental Service Industry
Anton regularly executes market and trend
research. His main task is to identitfy dis-
ruptive patterns or new technological so-
lutions in early stages, that could affect
his companies current business models.
GWI not only helps him monitoring new
market entrances and best practices
worldwide but also provides him with
interesting insights and ideas that pos-
sibly could be integrated into his compa-
nies portfolio. Be it via recruitments, in-
vestments or partnerships with respective
startups or technology providers arranged
over GWI or by just transfering interesting
(cost-saving) concepts to his business di-
visions.
By the way: Anton also appreciates the
insightful side effect of learning a lot
about the different cultural contexts those
Photo Credit: www.flickr.com_photos_beglendc_330353975.jpg
solutions are embedded into.

46. Users 02
NGO's // Oleba Numgabi (27),
Volunteer Helper @ Terre De Oleba Numgabi
Hommes, Bukuni (burkina
Faso) NGO's
Oleba knows that many efforts in devel-
opment aid fail as they don’t take the
local contexts and cultures into account
sufficiently. But she also knows that many
proven ideas and concepts could be eas-
ily transferred to even far-away countries
that have similar problem areas. That’s
why she is very keen on connecting to
peers with same interests. Be it for learn-
ing exchange or even partnering projects.
GWI helps her in various aspects. First of
all, she proudly can make ideas, concepts
and achievements of her organization vis-
ible and accessible for others. Secondly
she is enabled to see, what other help or
even commercial organizations are do-
ing and can transfer their concepts to her
own problems. And thirdly, her work will
benefit from the idea exchange by cata-
lysing eco- or social-entrepreneurship
for people in her field of application with
Photo Credit: www.flickr-com/photos/usag-yongsan/2808245888.jpg
simple means.

47. Users 03
Private Equity // Jeff Clarks Jeff Clarks
(58), Private Investor and
Dealmaker @ Sustainvest, Private Equity
London
Like Anton, Jeff is always after the next
big thing. His problem usually never is
having to little money to invest. His day-
by-day challenge is knowing where and
what to buy into with his clients capital.
Western markets are saturated, competi-
tion over the few growing industries is
very tough and risky. He needs to make
informed decisions where business op-
portunites in early stages of their devel-
opment become apparent – especially in
emerging markets like India and South-
East Asia, that are hard to access without
a dense network on-site.
For him GWI is another welcomed source
for scanning early signals. It serves him as
a kind of observation and contact plat-
form for possible investment opportuni-
ties in their earliest stages or at least as
another highly specialized trend watch
tool for a field with highest growth ex-
Photo Credit: www.flickr-com/photos/argonne/5042177106.jpg
pectations.

48. Users 04
Governmental Services // Elin
Flotabo (45), Administration
Secretary @ Ministry of Eco-
nomics, Copenhagen
Elin Flotabo
Governmental Services
Elin appreciates GWI for its up-to-date
case studies of new waste technologies
and initiatives from other countries in the
world. A short query through the GWI-API
gives important (performance) indicators
for her nation compared to others. She
can use GWI as an additional benchmark
tool to get a feeling of the »innovation
performance« of other countries.
Additionally she becomes aware of
emerging future fields in waste innova-
tions that could also be relevant for her
Photo Credit: www. flickr-com/photos/jimgris/3755334432.jpg
regional business development activities.

49. Users 05 Susan Steiner
Ordinary low-involvement User
Susan Steiner (24) // Student
@ Zeppelin University, Frie- Susan is an »ordinary student«, having
drichshafen, Germany
better things to do than engaging herself
with waste.
The other day a friend of her posted a re-
ally cool YouTube-Video on Facebook. It
shows a funny bin that thanks every pe-
destrian for throwing in trash, while it
moans with others that carelessly let drop
stuff on the footway.
After having instantly forwarded the link
to other friends, she discovers a whole
playlist of funny ideas how to deal with
waste and finally GWI - the playlist cura-
tor – catches her curiousity. While explor-
ing the various ideas on the map, she re-
alizes how easy it can be to make a small
but significant difference in the reason-
able handling of waste. She also starts
remembering her last year's trip to Asia,
where she saw a very pragmatic approach
of recycling old bottles by using them to
build river rafts and asks herself: “Seems
like this idea isn’t in here yet. I could
submit this case…”

50. We are not just starry-eyed idealists.

51. We believe, if we are successful, we could …

52. Find ways to put social peer pressure on people by building on positivism
and promising opportunities to solve our global (waste) problems.
Broaden people's perception of waste as a valuable commodity and re-
enforce cross-cultural collaboration from bottom-up.
Raise awareness and make ideas visible that otherwise would have been
overlooked.
Connect people who make those ideas and their derivatives come true.
Facilitate the transfer, adaption and improvement of grassroots and high-
tech waste ideas around the world.

53. Inspire the adapted replication of complex and successful technical or social
innovation models for akin but different contexts.
Provide an open research platform that takes up on cultural practices,
geographical conditions and other frequently overlooked variables, that
often prevent the assertive implementation of (waste) innovations.
Help comparing, discussing and benchmarking existing solutions against
each other for their viability within certain problem contexts.
Observe and support potential business opportunities all over the world –
especially in developing countries.
Catalyze a new dimension of social entrepreneurship.

54. We, who?

55. Jan Schmiedgen Christian Rudolph
Jan (32) co-founded his own branding agency after high-school, where he Christian (25) studied Business Administration at Fontys, Netherlands, where
was responsible for interface design and brand consulting in new media en- he co-founded a students management consultancy. He did several intern-
vironments. During that time he advised many German SME’s and Start-ups. ships at companies like ErnstYoung Singapore and BASF Foresight Germany,
He studied Strategic Communication and Planning at Berlin University of Arts, and works as an external advisor for Phillips Design on top of his studies.
Germany and is still a self-employed brand and business model innovation Christian’s main roles at GWI are fundraising, customer/investor relationship
consultant. His roles at GWI are to strategically plan, coordinate and super- management and community moderation.
vise the technical and creative development of the platform.
www.jan-schmiedgen.de http://christianrudolph.wordpress.com
http://twitter.com/#!/brandsystemUXD http://twitter.com/#!/orgadesign

56. Our Network of Supporters and Advisors.
Kenset
Agentur für
Innovation Wissenstransfer
Wer wir sind
Kenset ist ein Beratungsunternehmen für Innovation und Wissenstransfer mit Sitz in Berlin. Unsere Arbeit
fußt auf zwei Annahmen: Nicht-technische Innovationen gewinnen wirtscha lich an Bedeutung. Sie ent-
stehen durch erfolgreichen Wissenstransfer an produktiven Schnittstellen.
Was wir tun
Kenset begleitet Unternehmen und NPOs bei der Exploration und Entwicklung neuer Themen-, Geschä s-
und Handlungsfelder. Hierfür recherchieren, sti en, ordnen und bilanzieren wir Wissen und Nichtwissen.
Wir nutzen qualitative und quantitative Methoden sowie neueste Erkenntnisse aus wissenscha licher
and...
Forschung und Entwicklung. Kenset glaubt an offene Innovationsprozesse und hil , interne und externe
Wissensressourcen zu identifizieren sowie diese effektiv und nachhaltig zu nutzen.
Für wen wir arbeiten
Die Kunden von Kenset sehen sich mit Veränderungen in der Gesellscha konfrontiert. Ihre Umwelt for-
muliert neue Anforderungen an strategische Bereiche wie Corporate Responsibility, Kommunikation und
Personalmanagement. Gleichzeitig wächst das verfügbare Wissen schneller als die Kapazitäten zu seiner
Bewältigung. Gemeinsam mit unseren Kunden suchen wir nach Antworten auf kommende Fragen.
Wie wir arbeiten
Für unsere Kunden erarbeiten wir einen Zugang zum Wissen der Anderen: Wo liegen innerhalb und
außerhalb der Organisation relevante Wissensressourcen vor? Kenset moderiert, übersetzt und vernetzt
unterschiedlichste Wissensträger. Wir interessieren uns für das implizite und explizite Wissen von Mitar-

57. ... Our current Main Sponsor:
Berliner Stadtreinigung, Germany
www.BSR.de

58. So, what's next?

59. Objectives Roadmap
July 2010 August 2010 September 2010 October 2010 November 2010 December 2010 January 2011 February 2011 March 2011 April 2011
K 25 WK 26 WK 27 WK 28 WK 29 WK 30 WK 31 WK 32 WK 33 WK 34 WK 35 WK 36 WK 37 WK 38 WK 39 WK 40 WK 41 WK 42 WK 43 WK 44 WK 45 WK 46 WK 47 WK 48 WK 49 WK 50 WK 51 WK 52 WK 1 WK 2 WK 3 WK 4 WK 5 WK 6 WK 7 WK 8 WK 9 WK 10 WK 11 WK 12 WK 13 WK 14 WK 15 WK 16
GlobalWasteIdeas
Presentation Planning 1.6 weeks C.R.; J.S.
sentation Planning (Coder, Spons… C.R.; J.S.
Visual Project Identity Platform
Corporate Design + Presentation Layout 2.2 weeks TH
Implementation of our Communication Materials 1w J.S.
Clarify Legal Issues, Financing and Coding Support
Market Research (Competitor Scanning, Crowdfunding) 1 month
Lobbying: Aquire Supporters 2 weeks C.R.; J.S.
Legal Information 1w C.R.
Conception
Application Planning + Use Cases 1 month
Interface Design
Screendesign Frontend (2-3 Iterations)
Screendesign Backend (2-3 Iterations)
XHTML-Templates + AJAX
Programming
Setup/Clarification of the IT-Infrastructure (Bugtracking, S…
Coding of the Application/Framework
First Prototype
Internal Testing Phase / Bug Tracking
Financing and Develop- RollOut and Online Establishing of an Debugging I
External Usability Testing
Generate Business
ment of the Platform Community Building Offline Community Debugging II
Models from Data?
Beta Launch
Beta-Testing Phase
(2012) (Beginning of 2013) (2013-2014) (2013-20xx)
Content Creation (min. 100 Cases)
Usability Lab Tests
Online Feedback
Finetuning / Usability Adjustments
Social Media Campaign
Research Planning (Special Interest etc.) 1w J.S.; C.R.
Milestone Vision Execution Milestone Vision Milestone Vision Milestone Vision 2 weeks
To begin the development of the To build up a community of To build an offline community of To observe in what way people
O cial Launch Invitation
Roadtrip
framework and build first pro- 20.000 people via a social web many people and organisations use our tool and deduce busi-
Ongoing Maintenance (Community Relations, New Ideas, etc.)
totype iterations in order to feed campaign. (e.g. NGO's, NPO's, develop- ness models that emerge out of
the database with our collected ment aid programmes, etc.) that possible scope creeps. (Scenario:
ideas and run the first usability Implementation Steps spreads our existing ideas and To offer premium access or sub-
tests. While inviting the beta us- brings in new ones - especially scriptions to professional re-
ers we'll execute a large-scaled in/from countries, where internet search tools and advanced filter
Implementation Steps social web campaign worldwide access is only partially available. systems on our platform, so that
Secure the funding for the run- and a PR campaign in Germany we can serve as a business intel-
ning IT costs and other project (and other countries via our dis- Implementation Steps ligence provider.)
costs. Initiate an Open Source seminators). Establishment of collaborations
project with some handpicked and partnerships with respective Implementation Steps
lead system engineers and inter- organisations via roadshows, our We intentionally don't know yet.
face designers, while beginning disseminators, the community
to establish a personal network etc.
of first possible beta users and
(media and PR) disseminators.

60. Remains one last question ...

61. What could be your share in this endeavour?

62. What would you do with the knowledge at hand?

63. What could be your role in our team?

64. What do you think about it?

65. We would love to hear from you!

66. Contact
GlobalWasteIdeas
Zwiestädter Straße 7
12055 Berlin
Germany
Phone +49 [173] 3 83 15 26
Fax +49 [30] 4 84 98 21 68
contact@globalwasteideas.org
www.globalwasteideas.org
http://twitter.com/globalwasteidea