2. YouTube Stats
35 hours of video content is uploaded every minute
70% of traffic comes from outside the US
Over 2 billion are viewed on a daily basis
The base age demographic is 18-54
More than half the videos uploaded to YouTube have
been either rated or commented by user
5. Social Media Audit – Travel Brands
13849
Average video
views per 639
company Average
subscription to
YouTube channels
British Airways
Thomson Holidays
KLM 24,910
Key Performers on YouTube Total subscription
to YouTube
channels
18. Keywords & SEO
• Got a keyword strategy? Use it!
• Write copy based on this
• PlaceURL links within your description
• Add the videos to categories
• Add tags that complement your keywords
• What's your username?
30. My thoughts to the future…
Better Quality & Faster Video
Simpler Video Edit
Google+ and Google Searches
“Review Economy”
Greater Social Media Integration
Challenging Traditional Media?
31. Thanks for your time…
James Fell
james.fell@thesocialmediaacademy.co.uk
07590 571 361