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Questionnaire Results.
Gender.
Results.                      Analysis.
           Gender.            By looking at the chart I can
                              see that mostly males
                              answered the questionnaire, I
                              don’t think that this will affect
                              the data making it bias though
                     Male     as there is only 3% difference.
    47%
             53%     Female
Age.
Results.                         Analysis.
               Age.              From looking at the pie chart
                                 based on the results from the
           3% 0%
                                 questionnaire, I feel that the
3%    12%                0-15    best age to target our movie
                   26%   16-30   on would be the 16-30 year
                         31-45   olds. I also feel this would be
                         46-60   appropriate as it is an age that
                         61-75   me and my partner can relate
       56%               76+     to.
How many horror films do you watch
           per month?
Results.                           Analysis.
   How many horror films do        By looking at the results I can
    you watch per month?           see that people watch
                                   between 1-3 horror films per
                                   month and the second top
                       0-1 films   result was 8+ films, this could
     21%    29%        2-3 films   show that horror films are
    9%                 4-5 films   quite popular, which would be
     12%               6-7 films   a good genre to do as it
           29%         8+
                                   already has a big audience.
What is your favourite type of horror
                 film?
Results.                             Analysis.
   what is your favourite type       By looking at this pie chart I
         of horror film?             can see that the leading sub
                       Psychologic   genre chosen was the
                       al            demonic/Possession genre.
           0%
   21%                 Demonic/
                 24%
                       Possession
                                     This would probably be the
                       Slasher
                                     best sub genre to use as its
 12%                                 already quite popular and its
   6%                  Vampire/      what people want to watch.
                37%    Werewolf
                       Zombie
Where do you prefer to watch horror
               films?
Results.                          Analysis.
    Where do you prefer to        By looking at our results, I can
        watch films?              see that most people prefer
                                  watching films at home than at
                                  the cinema, this could show
                                  that our audience were more
                        At home   of the struggler type, not
    38%                           wanting to spend a lot of
             62%        At the    money on a film or the
                        cinema    mainstream, with their want
                                  for security-being in their own
                                  home.
What platform do you prefer watching
             films on?
Results.                            Analysis.
    What platform do you            By looking at the results I can
   prefer watching films on?        see that over half of the
                        DVD         people asked chose DVD’s as
           6%                       the most preferred platform to
                        Download
                                    watch films on, this could also
  26%
                        Blue Ray
                                    show the psychographic of the
                 56%                aspirer, as they are quite
                        Internet    materialistic and may want the
  12%
                        Streaming   DVD to show what they have.
        6%
                        Other
When watching a horror film, who do
    you prefer in the main role?
Results.                               Analysis.
 When watching a horror                By looking at the data, I can
film who do you prefer to              see that people prefer a group
   see in the main role? A family      of teenagers in the main
                                       role, this could be linked to the
           3% 12%         A group of   fact that most of the people
                          teenagers    who answered the
   24%                    A man
                                       questionnaire were in the 16-
                          A woman      30 age gap. I feel that either
                    31%
  12%                                  one or a group of teenagers
                          A child
                                       would be good to use as it is
         18%              Other        popular in a lot of films.
What do you prefer to see when
          watching a horror film?
Results.                           Analysis.
   what do you prefer to see       By looking at the pie chart I can
    when watching a horror         see that the three most popular
            film?       Gore
                                   answers were gore, possession or
                                   sexual nature, I think that gore
                        Violence   and possession would be a good
           0
               21%
                                   thing to show as it connotes the
   23%                  Sexual     horror genre, but I feel that
                        Nature     sexual nature was chosen
                        Drug
                 12%               because of the link between
 15%                    Abuse
                        Murder     mostly male and the age group of
    3%                             16-30. I don’t think that sexual
           23%          Possession nature would be appropriate.
Do you enjoy watching films based on
  exorcisms and demonic possession?
Results.                            Analysis.
    Do you enjoy watching           Due to the results shown in
   films based on exorsisms         the pie chart, I can see that a
   and demonic possession?          film including exorcisms or
                                    demonic possession would be
                                    a good idea to focus on as over
                                    50% of people said that they
      38%                     Yes   enjoyed watching
               62%            No    them, making this a good sub
                                    genre, to use.

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Questionnaire results

  • 2. Gender. Results. Analysis. Gender. By looking at the chart I can see that mostly males answered the questionnaire, I don’t think that this will affect the data making it bias though Male as there is only 3% difference. 47% 53% Female
  • 3. Age. Results. Analysis. Age. From looking at the pie chart based on the results from the 3% 0% questionnaire, I feel that the 3% 12% 0-15 best age to target our movie 26% 16-30 on would be the 16-30 year 31-45 olds. I also feel this would be 46-60 appropriate as it is an age that 61-75 me and my partner can relate 56% 76+ to.
  • 4. How many horror films do you watch per month? Results. Analysis. How many horror films do By looking at the results I can you watch per month? see that people watch between 1-3 horror films per month and the second top 0-1 films result was 8+ films, this could 21% 29% 2-3 films show that horror films are 9% 4-5 films quite popular, which would be 12% 6-7 films a good genre to do as it 29% 8+ already has a big audience.
  • 5. What is your favourite type of horror film? Results. Analysis. what is your favourite type By looking at this pie chart I of horror film? can see that the leading sub Psychologic genre chosen was the al demonic/Possession genre. 0% 21% Demonic/ 24% Possession This would probably be the Slasher best sub genre to use as its 12% already quite popular and its 6% Vampire/ what people want to watch. 37% Werewolf Zombie
  • 6. Where do you prefer to watch horror films? Results. Analysis. Where do you prefer to By looking at our results, I can watch films? see that most people prefer watching films at home than at the cinema, this could show that our audience were more At home of the struggler type, not 38% wanting to spend a lot of 62% At the money on a film or the cinema mainstream, with their want for security-being in their own home.
  • 7. What platform do you prefer watching films on? Results. Analysis. What platform do you By looking at the results I can prefer watching films on? see that over half of the DVD people asked chose DVD’s as 6% the most preferred platform to Download watch films on, this could also 26% Blue Ray show the psychographic of the 56% aspirer, as they are quite Internet materialistic and may want the 12% Streaming DVD to show what they have. 6% Other
  • 8. When watching a horror film, who do you prefer in the main role? Results. Analysis. When watching a horror By looking at the data, I can film who do you prefer to see that people prefer a group see in the main role? A family of teenagers in the main role, this could be linked to the 3% 12% A group of fact that most of the people teenagers who answered the 24% A man questionnaire were in the 16- A woman 30 age gap. I feel that either 31% 12% one or a group of teenagers A child would be good to use as it is 18% Other popular in a lot of films.
  • 9. What do you prefer to see when watching a horror film? Results. Analysis. what do you prefer to see By looking at the pie chart I can when watching a horror see that the three most popular film? Gore answers were gore, possession or sexual nature, I think that gore Violence and possession would be a good 0 21% thing to show as it connotes the 23% Sexual horror genre, but I feel that Nature sexual nature was chosen Drug 12% because of the link between 15% Abuse Murder mostly male and the age group of 3% 16-30. I don’t think that sexual 23% Possession nature would be appropriate.
  • 10. Do you enjoy watching films based on exorcisms and demonic possession? Results. Analysis. Do you enjoy watching Due to the results shown in films based on exorsisms the pie chart, I can see that a and demonic possession? film including exorcisms or demonic possession would be a good idea to focus on as over 50% of people said that they 38% Yes enjoyed watching 62% No them, making this a good sub genre, to use.