The document discusses collaboration between UX designers and business analysts (BAs). It notes that both roles are important throughout the product lifecycle and that their responsibilities often overlap. Effective collaboration requires trust between team members, with clear communication and shared ownership of goals. While individuals have different strengths, working together allows both sides to learn from each other and create better solutions. Challenging relationships can be improved through mutual understanding rather than conflict. When teams function well as a cohesive unit, they have the power to achieve great things.

1. Jacklyn Burgan
@playfulpixel
@LadiesThatUXATL
UX + BA
Working Together
In Harmony.
1

2. Effing
Disasters
Complete
2

3. 3
Totally
Opposed
100%

4. 4
Roles & Responsibilities
UX
DESIGNER
BUSINESS
ANALYST
BUSINESS REQUIREMENTS
BUSINESS, STAKEHOLDERS LIAISON
PRODUCT & PROJECT MANAGER
PRODUCT ROAD MAP
DATA MODELS
PROCESS FLOWS
USER ACCEPTANCE TESTING
BUILD VS BUY, COST, GAP ANALYSIS
TECHNICAL SPECIFICATIONS
BUSINESS PLAN
PRIORITIZATION OF FEATURES
IDENTIFY PROJECT MILESTONES
USE CASES & SCENARIOS
FIELD RESEARCH
STAKEHOLDER INTERVIEWS
PERSONAS
USABILITY
COMMUNICATION TO STAKEHOLDERS
FEATURE WRITING
PROTOTYPES
BRAINSTORM FACILITATION
USER REQUIREMENTS
INTERACTION DESIGN
FEATURE PRIORITIZATION / MVP
WIREFRAMES
PROCESS FLOWS

5. 5
Every successful
team is built on a
foundation of trust.

6. 6Defined Roles Vulnerabilities
?
Team Charter Check Your Ego
Team Building CommitmentsBring Goodies No Means No

7. 7
UX + BA Collaboration
UX
DESIGNER
BUSINESS
ANALYST
BUSINESS
BUSINESS REQUIREMENTS
ROLES
GOALS
UX
DESIGNER
BUSINESS
ANALYST
VET BASIC IDEA:
BUILD VS. BUY
DEFINE A PROJECT STRATEGY
UX
DESIGNER

8. UX
DESIGNER
STAKEHOLDER RESEARCH
USER RESEARCH
WORKFLOWS & PROCESSES
8
UX + BA Collaboration
BUSINESS
ANALYST
PROJECT SCOPING
USE CASES
USER SCENARIOS
UX
DESIGNER
BUSINESS
ANALYST

9. UX
DESIGNER
MVP / PROTOTYPE PLANNING
9
UX + BA Collaboration
BUSINESS
ANALYST
PRIORITIZING FEATURES
CONSENSUS ON BASIC FEATURES
FEATURE MAP
UX
DESIGNER
BUSINESS
ANALYST
ITERATION PLANNING
RELEASE PLANNING

10. UX
DESIGNER
VALIDATING ASSUMPTIONS WITH
PROTOTYPE AND OTHER ARTIFACTS
10
UX + BA Collaboration
BUSINESS
ANALYST
UX
DESIGNER
BUSINESS
ANALYST
BEGIN CREATING USER STORIES
FOR FEATURES
BUSINESS
ANALYST

11. UX
DESIGNER
11
UX + BA Collaboration
BUSINESS
ANALYST
X-FUNCTIONAL REQUIREMENTS
SYSTEM INTEGRATION
BUSINESS CONSTRAINTS
REGULATIONS
BRANDING
ASSETS
STYLE GUIDE
INTERACTIONS
VALUE STATEMENT
WIREFRAMES
INTERACTION DESIGN
NARRATIVE
ACCEPTANCE CRITERIA
DEPENDENCIES

12. UX
DESIGNER
USER TESTING
12
UX + BA Collaboration
BUSINESS
ANALYST
RELEASE TO PRODUCTION
UAT
DEVELOPMENT & QA

13. Are
Everywhere
Bastards
13

14. 14
Dealing with Difficult People
Look inward.01 Don’t poison the well.02
Get some emotional
distance.
03 Get to know them.04
Keep a record.05 Is it time to look
elsewhere?
06

15. Conway’s Law
Conway
Melvin
15
Conway’s Law states that any piece of
software reflects the organizational
structure that produced it.
UX
DESIGNER
UX
DESIGNER

16. Must
Be
That Person
Fired.
16

17. 17
“Successful design
projects require
effective collaboration
and healthy conflict.”
— Dan M. Brown

18. 4 Virtues of Collaboration
18
Clear articulation of ideas, plans,
intentions, critiques, and other
communication
Clarity01
Well-defined responsibilities and
shared sense of ownership
Accountability02
Respectful of each other’s
contributions and how their work
affects others
Awareness03
Directness and honesty
Openness04
Seriously, if you remember one thing from this talk, remember this.

19. BAs are the voice of the business and
UXers bring multiple perspectives
together to form a cohesive view; to be
successful both should be involved in
all stages of the product’s lifecycle.
19

20. Yes, the roles are very similar, and
often overlap, but this provides
learning opportunities on both sides,
so that the team can be more effective
and efficient.
20

21. You can't do shit without trust.
Don't be afraid to try different ways
to engage with your teammates.
21

22. Sometimes people are bastards and you
can't change that, but you can learn to
work with them by spending time
together and getting to know them.
22

23. 23
“A person can accomplish anything
when they realize they’re a part of
something bigger. A team of people
that share that conviction can
change the world.
23
— Agent Phil Coulson

24. Y’all.
Thanks,