2. Changes in business models
A business model describes the rationale of how an
organization creates, delivers and captures value
(economic, social or other forms of value).
The process of business model construction is part of
business strategy.
Discuss in group and think of examples of old business
models and new business models.
3. New models
Old business principles do not work in the new economy.
Discuss: What were the old business principles
and is it true they don’t work today?
4. Transformations in business
Technology, basically information and communication
technology, has transformed the way business is
carried out.
Successful businesses require:
New business environment
Technological updates
Building capacities, attracting the best people, developing
leaders
Effective knowledge management
Going global
5. 10 New Business Models in 2010 — A Primer
on Innovation
http://scholarlykitchen.sspnet.org/2011/01/10/10-new-
business-models-in-2010-a-great-primer-on-innovation/
6. Examples of Business Model
Innovations
Magazines look for online collaborators.
Healthcare organizations implement electronic health
records to share patient data to health providers.
Consumer packaged goods manufacturers are
monitoring social media to get real-time information on
their customers' perceptions and share it with brand
managers.
7. Business model innovation — often enabled by new
technology platforms — isn't new.
It was the driver of dramatic growth for such companies
as Dell, FedEx, and Wal-Mart.
In the late 1990s the dot-com boom made every
organization look at the potential for online presence
and examine its business model.
8. But everything is going faster with the social networks,
such as Facebook, mobile (smart phones) and iPads.
9. New business models
in Peru
Search the Internet to find new business models in
Peru.
Present to class.
10. Discuss
How are the new business models influencing the way
corporate image and reputation are/should be
managed today?