Learn some compelling stats about smarlphone use, mobile search, mobile shopping and QR code adoption. My biz, QRHere, is primed and ready for our mobile marketplace. Check out www.qrhere.biz for details.
1. QR A Quick Look at the
Quick Response Marketplace:
Getting Smart, Going Mobile
2. 40%40% of all mobile phones in the U.S.
were smartphones in July 2011. By the
end of this calendar year, smartphones
will likely dominate.*
* as of 7/11, according to a Nielsen report released 9/1/11
3. 63%63% of survey respondents say
mobile search has changed the way
they gather information.*
* according to The 2011 Mobile Search Insights Study released 4/11
4. 53% 53% of smartphone users who
research products/services on their
phones make purchases.
* according to a Google-commissioned study released 4/27/11
5. 92%92% of survey respondents consider
smartphones or tablets a “real
convenience” for research and/or
purchase products or services.*
* per Barkley/Service Management/The Boston Consulting Group study 8/18/11
6. 42k Lowe’s, the home improvement
retailer, is deploying 42,000 iPhones
(replacing scanner guns) in its stores
to accommodate on-floor product
research and transactions.*
* per a 9/12/11 news release, as seen in numerous trade media outlets
7. 14M
14,000,000 QR code scans occurred
in the U.S. in June 2011.*
* according to a comScore study conducted 6/11
8. 72%
72% of smartphone users would be
likely to recall ads with QR codes.*
* according to an MGH agency report 4/11
9. 54.7%
54.7% of those who’ve scanned
QR codes have an income of $75k
or higher.*
* according to a comScore MobiLens study released 8/12/11
10. 4,549%
QR code usage increased by 4,549%
from 1st quarter 2010 to 2011.*
* according to a Mobio Identity System report 5/11
11. QR
It’s time to get smart, go mobile for
the Quick Response marketplace.