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12TH OF MARCH 2013




Wireframing in Design Processes

Andreas Kure Thorngreen, Senior Lecturer, AU Herning, Denmark
Mind The Gap, Terrassa February 2013
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                           Andreas Kure Thorngreen
                                                Senior Lecturer, Master of Multimedia




Now what?
1.  Idea generation – A note and perhaps a quick and dirty workshop

2.  The point of prototyping and wireframing

3.  Deciding and organizing contents

4.  Sketching ideas for design and layout

5.  Wireframing in general

6.  User testing

7.  The Pencil Application
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                              Andreas Kure Thorngreen
                                                   Senior Lecturer, Master of Multimedia




Books on the subject(s)
›  Brown, Dan M.: “Communicating Design: Developing Web Site Documentation
   for Design and Planning”, Second Edition, New Riders, September 15, 2010.

›  Garett, Jesse James: “The Elements of User Experience: User-centered Design
   for the Web and Beyond”, New Riders, 2010.

›  Jesmond, Allen & Chudley, James: “Smashing UX Design: Foundations for
   Designing Online User Experiences (Smashing Magazine Book Series)”, 18 May
   2012.

›  Or hey: Go to your library or bookstores and look for books on wireframing and
   prototyping
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                             Andreas Kure Thorngreen
                                  Senior Lecturer, Master of Multimedia




A short note on the process
IDEA GENERATION
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                       Andreas Kure Thorngreen
                                            Senior Lecturer, Master of Multimedia




Research
›  Before starting any creative process, you must consider:
 ›  The aim and purpose of what you are doing.
 ›  Who are the users?
 ›  How would the users use what you are producing?
 ›  Why would or should they use it?
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                Andreas Kure Thorngreen
                                                     Senior Lecturer, Master of Multimedia




Idea Generation & Criticism
›  Yellow Zone:
 ›  Define the problem to be solved.
    Or define which desire to create and then fulfill (who knew they needed to play
    Angry Birds?)

›  Green Zone:
 ›  Unprejudiced and almost weird brainstorming, provoking as much output as
    possible! What would catholics do? What would McDonalds do? Look at a
    painting and write it all down.

›  Red Zone:
 ›  Criticizing ideas and determining which ideas, in whole, in part or even in
    combination, might actually have chance of solving the problem defined.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                         Andreas Kure Thorngreen
                                              Senior Lecturer, Master of Multimedia




Just Checking …
›  Do you have a problem defined that you want to address?

›  Can it be solved with a web app?

›  What we will be doing here, you can do on your own too!
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                               Andreas Kure Thorngreen
                    Senior Lecturer, Master of Multimedia




Introduction:
PROTOTYPING, WIREFRAMING
AND FEELING SAFE
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                      Andreas Kure Thorngreen
                                                           Senior Lecturer, Master of Multimedia




The point of prototyping and wireframing
›  Playing in a band?
 ›  You rehearse before playing a concert.

›  Doing Parkour?
 ›  Tricks can be practiced on a parking lot, not on stairs or between buildings as the first
    thing you do.

›  Firefighter or soldier?
 ›  You practice in a simulator and in simulated situations in order to react properly.

›  An architect about to make a house?
 ›  Plenty of drawings are made and calculations in order to not build the wrong building.

›  Designing a car?
 ›  Models are built and tested before putting them into mass production.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                             Andreas Kure Thorngreen
                                                  Senior Lecturer, Master of Multimedia




The point of prototyping and wireframing
›  Designing an application, a website or the like? (that’s you)
 ›  Acquire knowledge about the area
 ›  Draw on paper
 ›  Let ideas flow, create more and more concrete examples
 ›  Pretend your drawing is the real thing when testing on humans, and get
    real reactions!
 ›  Make detailed colorful and perhaps even interactive models.
 ›  Test, test and test on human subjects! Record them on video! Ha haa!
 ›  Refine your designs when they are still flexible.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                          Andreas Kure Thorngreen
                               Senior Lecturer, Master of Multimedia




Advice:

Work on the right idea!

Keep it flexible! (for as long as possible)

Test it on humans!
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                               Andreas Kure Thorngreen
                                                    Senior Lecturer, Master of Multimedia




Don’ts!
›  Don’t start constructing right away!
   It is often a waste of time OR becomes darlings you
   must kill!

›  Don’t start designing the final product before you are
   sure you are working on the right thing.

›  Don’t squeeze some good ideas or single design
   pieces into a complete design, if the whole design is
   suffering (kill your darlings)

›  Don’t make it too complex.
   KISS: Keep It Simple Stupid!
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                       Andreas Kure Thorngreen
                                            Senior Lecturer, Master of Multimedia




Flexibility in the process

                          Beginning:
             Total flexibility! Lots of ideas! Wee!


                 As the process moves on:
          More design choices made narrow in the
           flexibility. But still quite some freedom!


                        Near the end:
          Almost all choices made and constructed,
                     expensive to change!
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                               Andreas Kure Thorngreen
                    Senior Lecturer, Master of Multimedia




What’s in it?
DECIDING AND ORGANIZING
CONTENTS
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                            Andreas Kure Thorngreen
                                                 Senior Lecturer, Master of Multimedia




Contents and Features: Core contents
›  What features should the web app have in order to fulfill the goal?

›  What features are outside the scope of the web app?
   We must avoid that it becomes “bloated”, forcing inconsistent ideas in it.

›  There needs to be some coherence in the app.
   “Who you’re gonna call?”
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                 Andreas Kure Thorngreen
                                                      Senior Lecturer, Master of Multimedia



Exercise:
Individual brainstorm on features & contents
›  Each group and group member has lots of ideas!
   Let’s exploit that fact:

›  Each group member writes down on paper all ideas she/he can
   think of relating to what features the web app should have.
›  No talking! No criticism! Live and let live!

›  Provoke more ideas by thinking:
 ›    What would Antoni Gaudi do?
 ›    What would McDonalds do?
 ›    What would a madman do?
 ›    What would the president of the United States do?
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                Andreas Kure Thorngreen
                                                     Senior Lecturer, Master of Multimedia


Exercise:
Group similar ideas about feature ideas
›  Now in the groups, you need to cooperate in organizing the material.

›  Introduce and organize:
 1.  All ideas are put on the table

 2.  Group the ideas when they are alike or logically the same

 3.  Select the best ones and find a coherence in them.

 4.  If something doesn’t fit, either it must be discarded, reformed or the whole
     idea rephrased to fit that.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                 Andreas Kure Thorngreen
                                                      Senior Lecturer, Master of Multimedia




Organizing contents: Sitemap
›  Now, the ideas should be divided into pages or sections

›  In web design it’s called a sitemap, because it’s a map of the site:

 What’s on which page?




              Welcome         Events          Sign up                      Contact
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                           Andreas Kure Thorngreen
                                                Senior Lecturer, Master of Multimedia


Exercise:
Make a sitemap (or clusters)
›  Make a logical division of the contents into pages or screens

›  How should features be grouped?
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                     Andreas Kure Thorngreen
                                          Senior Lecturer, Master of Multimedia




They may be as ugly as they want to, as long as they communicate!
SKETCHING
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                              Andreas Kure Thorngreen
                                                   Senior Lecturer, Master of Multimedia




Sketching: The Purpose
›  To capitalize on the flexibility of the beginning of the process.

›  It’s very easy to change a sketch
   – but not at all easy to change a whole application!

›  To get specific and general ideas for any part of the webapp, and have
   capture them on paper!

›  You can sketch out:
 ›  Whole layouts
 ›  One part of the design, a header or logo
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                           Andreas Kure Thorngreen
                                                Senior Lecturer, Master of Multimedia




Exercise: Individual sketching ideas

›  Your task:
 ›  Individual sketching of ideas for the problem defined from the top of
    your head.
 ›  No one talks to each other.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                             Andreas Kure Thorngreen
                                                  Senior Lecturer, Master of Multimedia




Inspiration: Is it dangerous?
›  Quick answer: No!

›  Everyone imitates each other legally.
   Rounded corners, colors, music styles
   - all media products imitate each other a lot!

›  Copyrights and plagiarism dictate that we are not to copy a design in its
   entirety … but we may still use similar ideas to theirs!
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                                     Andreas Kure Thorngreen
                                                                          Senior Lecturer, Master of Multimedia




Exercise: Inspiration and sketching part I
›  Look at apps on your phone, and websites online

›  Find good looking layouts, logos, top bars, backgrounds etc.

›  Make a sketch of the ideas on paper. Just keep drawing.

›  (You may talk during this exercise)

›  If there are certain colors to use, you can just write what color it is, or perhaps use crayons?

›  You can find inspiration for:
  ›    Placements of different sections on the site or app (layout)
  ›    Logo design, complete with details and colors
  ›    Sizes of pictures, amount of text, decorations
  ›    Ways it moves, animations
  ›    Et cetera!
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                              Andreas Kure Thorngreen
                                                   Senior Lecturer, Master of Multimedia



Exercise: Inspiration and sketching part II:
Selecting and Combining the Ideas
›  Now combine the sketches you have: The best ideas from
   both rounds.
 ›    Put the sketches in the middle of the table
 ›    Select the good ones you can agree are good
 ›    Group ideas in logical portions
 ›    Keep the rest, but separated.

›  Keep it logical! It should be surrounding the same subject.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                       Andreas Kure Thorngreen
                                            Senior Lecturer, Master of Multimedia




From bare-bone sketch to higher level of detail
WIREFRAMING
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                  Andreas Kure Thorngreen
                                       Senior Lecturer, Master of Multimedia




“Wireframe”
›  The word “wireframe” is often
   used in 3D modeling, where a
   model without textures can be
   previewed to see the whole
   shape:


 ò  However for websites and
     other 2D apps, we work
     with a 2D grid:
WIREFRAMING IN DESIGN PROCESSES                    12th of March 2013
                                                                                                  Andreas Kure Thorngreen
                                                                                       Senior Lecturer, Master of Multimedia




Wireframe Detail Level
›  Low-fidelity Wireframes:
 ›  Rough sketch or quick mock-up. Quick to produce,
    quite abstract, rectangles and labelling.




›  High-fidelity Wireframes:
 ›  Incorporates higher level of detail, that more
    closely matches the actual design of the final
    webpage.




             Source: Wodtke, Christina & Govella, Austin: “Information Architecture: Blueprints for the Web”, Second Edition, New Riders. ISBN
                                                                    978-0-321-59199-9.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                              Andreas Kure Thorngreen
                                                   Senior Lecturer, Master of Multimedia




Wireframes: Summary
›  So:
 ›  Wireframes can be made on paper, on computer screens or wherever you
    can make a model of the web app or website

 ›  Wireframes can be of low or high detail

 ›  The point of them is to make design decisions before constructing more
    detailed versions that take longer to edit.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                 Andreas Kure Thorngreen
                                                      Senior Lecturer, Master of Multimedia




Exercise: Create a paper wireframe
›  Spend max. 5 minutes putting together 2 – 3 screens of your app.
   (Right now, we are just trying this technique out, later you will be more thorough)

›  It must have:
 ›  Buttons for navigation
 ›  Contents with information of some sort

›  Use the sketches you have already made

›  Keep it lo-fi – No colors, just placement of elements.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                           Andreas Kure Thorngreen
                                Senior Lecturer, Master of Multimedia




Going wide or going deep?
HORIZONTAL AND VERTICAL
PROTOTYPES
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                            Andreas Kure Thorngreen
                                                 Senior Lecturer, Master of Multimedia




Horizontal and Vertical Prototypes
›  A horizontal prototype is testing a broad palette of features and gives
   an overview of what the application might look like in the end. It is not
   very detailed, but focuses on the broad features.

›  A vertical prototype selects a certain area and makes a detailed model
   of how it would look. It would resemble the final product quality.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                    Andreas Kure Thorngreen
                                                         Senior Lecturer, Master of Multimedia




Horizontal and Vertical Prototypes
›  Why is this relevant?
 ›  A prototype is a model to test and show certain aspects of a system, perhaps all.
 ›  When making a prototype, one may choose to show a certain part of the system.

 ›  So, WHY is that relevant here? You may want to decide at some point that you want to go
    for either a horizontal or vertical prototype, or make a complete prototype.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                             Andreas Kure Thorngreen
                  Senior Lecturer, Master of Multimedia




WIREFRAMING: USER TESTING
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                            Andreas Kure Thorngreen
                                                                 Senior Lecturer, Master of Multimedia




User Testing
›  Why user testing?
 ›  A common mistake is forgetting the user!
 ›  We tend to make products the way we like them, and then nothing is sold or used because the users
    didn’t like it or couldn’t figure out how to use it.

›  Why aren’t designers and technology developers doing it?
 ›    Sometimes, I think it’s because they’re LAZY!
 ›    Other times they are ARROGANT!
 ›    It could also be because they don’t have money or the time to do it.
 ›    Or, maybe they don’t know about the option, or aware of the importance.

›  How user testing?
 ›  We use our prototype / wireframe!
 ›  We perform a little game, where one acts as the user, the other as the machine!
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                Andreas Kure Thorngreen
                                                     Senior Lecturer, Master of Multimedia




Exercise: User Testing
›  You need: A wireframe for each page or screen in the application, possibly
   with buttons to switch between them.

›  You can choose to use a wireframe on paper or one made in Pencil

›  Work in pairs

›  One has the role of the user. (S)he must think aloud and try to use the
   application.

›  The other is the machine and switches the pages when the user asks for it.

›  You can also record the session on video for later scrutiny.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                    Andreas Kure Thorngreen
                                         Senior Lecturer, Master of Multimedia




And now to something more concrete: Wireframing applications!
WIREFRAMING: “PENCIL”
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                          Andreas Kure Thorngreen
                                                               Senior Lecturer, Master of Multimedia




Examples of wireframing applications
›  Balsamiq Mockups

›  MockFlow

›  Axure

›  Hotgloo

›  Mockingbird

›  Pencil Project (we’ll try this one!)

›  For more results:
 ›  http://webdesignledger.com/tools/10-excellent-tools-for-creating-web-design-wireframes
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                 Andreas Kure Thorngreen
                                                      Senior Lecturer, Master of Multimedia




What is Pencil?
›  Pencil is a wireframing application
   It can be used to:
 ›    Create a sketch like you would on paper
 ›    Create more detailed sketches, or prototypes, of the site you are designing
 ›    Create a (or an almost) complete design of the website
 ›    Export images of the design
 ›    Test link structure
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                    Andreas Kure Thorngreen
                         Senior Lecturer, Master of Multimedia




Downloading Pencil
                                        http://pencil.evolus.vn/
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                             Andreas Kure Thorngreen
                                  Senior Lecturer, Master of Multimedia




Pencil Interface   Toolbox
                           Canvas
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                    Andreas Kure Thorngreen
                         Senior Lecturer, Master of Multimedia




Pencil Tool Groups
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                   Andreas Kure Thorngreen
                                        Senior Lecturer, Master of Multimedia




Adding shapes

     Drag and drop shapes from the Toolbox,
     move and resize them afterwards.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                         Andreas Kure Thorngreen
                                              Senior Lecturer, Master of Multimedia




Arh… We can’t avoid looking at the app!
›  So let’s do that!
›  There are some NICE options waiting.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                              Andreas Kure Thorngreen
                                                   Senior Lecturer, Master of Multimedia




Exercise: Play Around!
›  Familiarize yourself with dragging elements to the canvas, move and resize them.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                   Andreas Kure Thorngreen
                        Senior Lecturer, Master of Multimedia




Page Properties              Double-click “Untitled Page” to
                             see options for the page,
                             including size.




                  Set page title.
                  Set size to the page size you are
                  designing for!
                  
                  Set a background color:
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                   Andreas Kure Thorngreen
                                                        Senior Lecturer, Master of Multimedia




 Links between pages
›  You can make several pages in the site, and then make a menu with links to
   the different pages.

›  First, of course, there should be more than one page:

     Create a new page with the button in the   The same options are available as for the
     upper right part of the screen:
           Page Properties earlier. Choose the same
                                                size as the previous page!
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                   Andreas Kure Thorngreen
                                                        Senior Lecturer, Master of Multimedia




Links between pages
                       You can now switch between pages:




 Each page can be organized the way you want. "
 However, each page in a site always has the same basic layout, where only the
 arrangement of the content changes.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                 Andreas Kure Thorngreen
                                                      Senior Lecturer, Master of Multimedia




Links between pages
                                                       2. Double-click to rename.
1. Drag a Hyperlink to the work area:




                          3. Right-click and select “Link
                             to” and choose the page you
                                  want the link to link to.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                           Andreas Kure Thorngreen
                                                Senior Lecturer, Master of Multimedia




Exercise: Links
›  Make two pages and link them together.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                           Andreas Kure Thorngreen
                                                Senior Lecturer, Master of Multimedia




Exporting the wireframe
ò  Your options for export are:

    ò  Export to images in PNG format
    ò  Export as Document, including HTML files as one of the
        options.




                                  Go to:"
        “Document > Export Page as PNG”
                                     or
          “Document > Export Document”
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                       Andreas Kure Thorngreen
                                            Senior Lecturer, Master of Multimedia




Exporting the wireframe

  In “Export to Document” you can
          choose different options.
                                   
      “Single web page” exports an
                interactive version.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                     Andreas Kure Thorngreen
                                          Senior Lecturer, Master of Multimedia




Exporting the wireframe
  You can then choose to export all
                        the pages:
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                        Andreas Kure Thorngreen
                                             Senior Lecturer, Master of Multimedia




Exporting the wireframe

 Choose a destination and leave the
                       rest as it is.
                                    
  The result is one html document,
    where the links actually work!
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                    Andreas Kure Thorngreen
                                         Senior Lecturer, Master of Multimedia




Exporting the wireframe
The resulting files include
“index.html” which is the first
page opened by the browser.
Double-click to open the page in
your default browser.

                                      The folder “pages” contains
                                      pictures of the pages you have
The “Resources” folder contains a     made. These pictures are inserted
so-called Stylesheet. This decides    one after the other in the webpage.
the layout, colors and fonts of a     When you click a link, it simply
website. 
                            jumps down to that picture in the
                                      same page.
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                                     Andreas Kure Thorngreen
                                                          Senior Lecturer, Master of Multimedia




Exercise: Export wireframe
›  Export the wireframe as HTML and study the result.

›  To export it:
 ›  Document > Export Document

›  Choose:
 ›  Single Web Page
 ›  All Pages in Document
 ›  Choose a destination – Your desktop or the like

›  Open the exported wireframe:
 ›  Double-click “index.html”
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                         Andreas Kure Thorngreen
                                              Senior Lecturer, Master of Multimedia




User testing again! Horray!
›  Now we can go on to do the same thing again, this time with a wireframe
   of higher fidelity.

›  Maybe this time, we should let someone else use our app?

›  Remember:
 ›  Let the user think aloud
 ›  Do not interrupt or help!
 ›  Record the session on video
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                           Andreas Kure Thorngreen
                Senior Lecturer, Master of Multimedia




This is …
THE END
WIREFRAMING IN DESIGN PROCESSES             12th of March 2013
                                                          Andreas Kure Thorngreen
                                               Senior Lecturer, Master of Multimedia




This is the end …
Thank you for participating, I am looking forward to coaching you!

“Farvel og på gensyn” – Thank you, see you again!
Best wishes from Andreas Kure Thorngreen, AU Herning, Denmark.

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Mtg prototyping

  • 1. 12TH OF MARCH 2013 Wireframing in Design Processes Andreas Kure Thorngreen, Senior Lecturer, AU Herning, Denmark Mind The Gap, Terrassa February 2013
  • 2. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Now what? 1.  Idea generation – A note and perhaps a quick and dirty workshop 2.  The point of prototyping and wireframing 3.  Deciding and organizing contents 4.  Sketching ideas for design and layout 5.  Wireframing in general 6.  User testing 7.  The Pencil Application
  • 3. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Books on the subject(s) ›  Brown, Dan M.: “Communicating Design: Developing Web Site Documentation for Design and Planning”, Second Edition, New Riders, September 15, 2010. ›  Garett, Jesse James: “The Elements of User Experience: User-centered Design for the Web and Beyond”, New Riders, 2010. ›  Jesmond, Allen & Chudley, James: “Smashing UX Design: Foundations for Designing Online User Experiences (Smashing Magazine Book Series)”, 18 May 2012. ›  Or hey: Go to your library or bookstores and look for books on wireframing and prototyping
  • 4. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia A short note on the process IDEA GENERATION
  • 5. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Research ›  Before starting any creative process, you must consider: ›  The aim and purpose of what you are doing. ›  Who are the users? ›  How would the users use what you are producing? ›  Why would or should they use it?
  • 6. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Idea Generation & Criticism ›  Yellow Zone: ›  Define the problem to be solved. Or define which desire to create and then fulfill (who knew they needed to play Angry Birds?) ›  Green Zone: ›  Unprejudiced and almost weird brainstorming, provoking as much output as possible! What would catholics do? What would McDonalds do? Look at a painting and write it all down. ›  Red Zone: ›  Criticizing ideas and determining which ideas, in whole, in part or even in combination, might actually have chance of solving the problem defined.
  • 7. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Just Checking … ›  Do you have a problem defined that you want to address? ›  Can it be solved with a web app? ›  What we will be doing here, you can do on your own too!
  • 8. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Introduction: PROTOTYPING, WIREFRAMING AND FEELING SAFE
  • 9. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia The point of prototyping and wireframing ›  Playing in a band? ›  You rehearse before playing a concert. ›  Doing Parkour? ›  Tricks can be practiced on a parking lot, not on stairs or between buildings as the first thing you do. ›  Firefighter or soldier? ›  You practice in a simulator and in simulated situations in order to react properly. ›  An architect about to make a house? ›  Plenty of drawings are made and calculations in order to not build the wrong building. ›  Designing a car? ›  Models are built and tested before putting them into mass production.
  • 10. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia The point of prototyping and wireframing ›  Designing an application, a website or the like? (that’s you) ›  Acquire knowledge about the area ›  Draw on paper ›  Let ideas flow, create more and more concrete examples ›  Pretend your drawing is the real thing when testing on humans, and get real reactions! ›  Make detailed colorful and perhaps even interactive models. ›  Test, test and test on human subjects! Record them on video! Ha haa! ›  Refine your designs when they are still flexible.
  • 11. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Advice: Work on the right idea! Keep it flexible! (for as long as possible) Test it on humans!
  • 12. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Don’ts! ›  Don’t start constructing right away! It is often a waste of time OR becomes darlings you must kill! ›  Don’t start designing the final product before you are sure you are working on the right thing. ›  Don’t squeeze some good ideas or single design pieces into a complete design, if the whole design is suffering (kill your darlings) ›  Don’t make it too complex. KISS: Keep It Simple Stupid!
  • 13. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Flexibility in the process Beginning: Total flexibility! Lots of ideas! Wee! As the process moves on: More design choices made narrow in the flexibility. But still quite some freedom! Near the end: Almost all choices made and constructed, expensive to change!
  • 14. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia What’s in it? DECIDING AND ORGANIZING CONTENTS
  • 15. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Contents and Features: Core contents ›  What features should the web app have in order to fulfill the goal? ›  What features are outside the scope of the web app? We must avoid that it becomes “bloated”, forcing inconsistent ideas in it. ›  There needs to be some coherence in the app. “Who you’re gonna call?”
  • 16. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Individual brainstorm on features & contents ›  Each group and group member has lots of ideas! Let’s exploit that fact: ›  Each group member writes down on paper all ideas she/he can think of relating to what features the web app should have. ›  No talking! No criticism! Live and let live! ›  Provoke more ideas by thinking: ›  What would Antoni Gaudi do? ›  What would McDonalds do? ›  What would a madman do? ›  What would the president of the United States do?
  • 17. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Group similar ideas about feature ideas ›  Now in the groups, you need to cooperate in organizing the material. ›  Introduce and organize: 1.  All ideas are put on the table 2.  Group the ideas when they are alike or logically the same 3.  Select the best ones and find a coherence in them. 4.  If something doesn’t fit, either it must be discarded, reformed or the whole idea rephrased to fit that.
  • 18. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Organizing contents: Sitemap ›  Now, the ideas should be divided into pages or sections ›  In web design it’s called a sitemap, because it’s a map of the site: What’s on which page? Welcome Events Sign up Contact
  • 19. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Make a sitemap (or clusters) ›  Make a logical division of the contents into pages or screens ›  How should features be grouped?
  • 20. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia They may be as ugly as they want to, as long as they communicate! SKETCHING
  • 21. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Sketching: The Purpose ›  To capitalize on the flexibility of the beginning of the process. ›  It’s very easy to change a sketch – but not at all easy to change a whole application! ›  To get specific and general ideas for any part of the webapp, and have capture them on paper! ›  You can sketch out: ›  Whole layouts ›  One part of the design, a header or logo
  • 22. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Individual sketching ideas ›  Your task: ›  Individual sketching of ideas for the problem defined from the top of your head. ›  No one talks to each other.
  • 23. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Inspiration: Is it dangerous? ›  Quick answer: No! ›  Everyone imitates each other legally. Rounded corners, colors, music styles - all media products imitate each other a lot! ›  Copyrights and plagiarism dictate that we are not to copy a design in its entirety … but we may still use similar ideas to theirs!
  • 24. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Inspiration and sketching part I ›  Look at apps on your phone, and websites online ›  Find good looking layouts, logos, top bars, backgrounds etc. ›  Make a sketch of the ideas on paper. Just keep drawing. ›  (You may talk during this exercise) ›  If there are certain colors to use, you can just write what color it is, or perhaps use crayons? ›  You can find inspiration for: ›  Placements of different sections on the site or app (layout) ›  Logo design, complete with details and colors ›  Sizes of pictures, amount of text, decorations ›  Ways it moves, animations ›  Et cetera!
  • 25. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Inspiration and sketching part II: Selecting and Combining the Ideas ›  Now combine the sketches you have: The best ideas from both rounds. ›  Put the sketches in the middle of the table ›  Select the good ones you can agree are good ›  Group ideas in logical portions ›  Keep the rest, but separated. ›  Keep it logical! It should be surrounding the same subject.
  • 26. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia From bare-bone sketch to higher level of detail WIREFRAMING
  • 27. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia “Wireframe” ›  The word “wireframe” is often used in 3D modeling, where a model without textures can be previewed to see the whole shape: ò  However for websites and other 2D apps, we work with a 2D grid:
  • 28. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Wireframe Detail Level ›  Low-fidelity Wireframes: ›  Rough sketch or quick mock-up. Quick to produce, quite abstract, rectangles and labelling. ›  High-fidelity Wireframes: ›  Incorporates higher level of detail, that more closely matches the actual design of the final webpage. Source: Wodtke, Christina & Govella, Austin: “Information Architecture: Blueprints for the Web”, Second Edition, New Riders. ISBN 978-0-321-59199-9.
  • 29. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Wireframes: Summary ›  So: ›  Wireframes can be made on paper, on computer screens or wherever you can make a model of the web app or website ›  Wireframes can be of low or high detail ›  The point of them is to make design decisions before constructing more detailed versions that take longer to edit.
  • 30. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Create a paper wireframe ›  Spend max. 5 minutes putting together 2 – 3 screens of your app. (Right now, we are just trying this technique out, later you will be more thorough) ›  It must have: ›  Buttons for navigation ›  Contents with information of some sort ›  Use the sketches you have already made ›  Keep it lo-fi – No colors, just placement of elements.
  • 31. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Going wide or going deep? HORIZONTAL AND VERTICAL PROTOTYPES
  • 32. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Horizontal and Vertical Prototypes ›  A horizontal prototype is testing a broad palette of features and gives an overview of what the application might look like in the end. It is not very detailed, but focuses on the broad features. ›  A vertical prototype selects a certain area and makes a detailed model of how it would look. It would resemble the final product quality.
  • 33. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Horizontal and Vertical Prototypes ›  Why is this relevant? ›  A prototype is a model to test and show certain aspects of a system, perhaps all. ›  When making a prototype, one may choose to show a certain part of the system. ›  So, WHY is that relevant here? You may want to decide at some point that you want to go for either a horizontal or vertical prototype, or make a complete prototype.
  • 34. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia WIREFRAMING: USER TESTING
  • 35. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia User Testing ›  Why user testing? ›  A common mistake is forgetting the user! ›  We tend to make products the way we like them, and then nothing is sold or used because the users didn’t like it or couldn’t figure out how to use it. ›  Why aren’t designers and technology developers doing it? ›  Sometimes, I think it’s because they’re LAZY! ›  Other times they are ARROGANT! ›  It could also be because they don’t have money or the time to do it. ›  Or, maybe they don’t know about the option, or aware of the importance. ›  How user testing? ›  We use our prototype / wireframe! ›  We perform a little game, where one acts as the user, the other as the machine!
  • 36. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: User Testing ›  You need: A wireframe for each page or screen in the application, possibly with buttons to switch between them. ›  You can choose to use a wireframe on paper or one made in Pencil ›  Work in pairs ›  One has the role of the user. (S)he must think aloud and try to use the application. ›  The other is the machine and switches the pages when the user asks for it. ›  You can also record the session on video for later scrutiny.
  • 37. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia And now to something more concrete: Wireframing applications! WIREFRAMING: “PENCIL”
  • 38. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Examples of wireframing applications ›  Balsamiq Mockups ›  MockFlow ›  Axure ›  Hotgloo ›  Mockingbird ›  Pencil Project (we’ll try this one!) ›  For more results: ›  http://webdesignledger.com/tools/10-excellent-tools-for-creating-web-design-wireframes
  • 39. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia What is Pencil? ›  Pencil is a wireframing application It can be used to: ›  Create a sketch like you would on paper ›  Create more detailed sketches, or prototypes, of the site you are designing ›  Create a (or an almost) complete design of the website ›  Export images of the design ›  Test link structure
  • 40. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Downloading Pencil http://pencil.evolus.vn/
  • 41. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Pencil Interface Toolbox Canvas
  • 42. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Pencil Tool Groups
  • 43. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Adding shapes Drag and drop shapes from the Toolbox, move and resize them afterwards.
  • 44. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Arh… We can’t avoid looking at the app! ›  So let’s do that! ›  There are some NICE options waiting.
  • 45. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Play Around! ›  Familiarize yourself with dragging elements to the canvas, move and resize them.
  • 46. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Page Properties Double-click “Untitled Page” to see options for the page, including size. Set page title. Set size to the page size you are designing for! Set a background color:
  • 47. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Links between pages ›  You can make several pages in the site, and then make a menu with links to the different pages. ›  First, of course, there should be more than one page: Create a new page with the button in the The same options are available as for the upper right part of the screen: Page Properties earlier. Choose the same size as the previous page!
  • 48. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Links between pages You can now switch between pages: Each page can be organized the way you want. " However, each page in a site always has the same basic layout, where only the arrangement of the content changes.
  • 49. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Links between pages 2. Double-click to rename. 1. Drag a Hyperlink to the work area: 3. Right-click and select “Link to” and choose the page you want the link to link to.
  • 50. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Links ›  Make two pages and link them together.
  • 51. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exporting the wireframe ò  Your options for export are: ò  Export to images in PNG format ò  Export as Document, including HTML files as one of the options. Go to:" “Document > Export Page as PNG” or “Document > Export Document”
  • 52. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exporting the wireframe In “Export to Document” you can choose different options. “Single web page” exports an interactive version.
  • 53. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exporting the wireframe You can then choose to export all the pages:
  • 54. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exporting the wireframe Choose a destination and leave the rest as it is. The result is one html document, where the links actually work!
  • 55. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exporting the wireframe The resulting files include “index.html” which is the first page opened by the browser. Double-click to open the page in your default browser. The folder “pages” contains pictures of the pages you have The “Resources” folder contains a made. These pictures are inserted so-called Stylesheet. This decides one after the other in the webpage. the layout, colors and fonts of a When you click a link, it simply website. jumps down to that picture in the same page.
  • 56. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia Exercise: Export wireframe ›  Export the wireframe as HTML and study the result. ›  To export it: ›  Document > Export Document ›  Choose: ›  Single Web Page ›  All Pages in Document ›  Choose a destination – Your desktop or the like ›  Open the exported wireframe: ›  Double-click “index.html”
  • 57. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia User testing again! Horray! ›  Now we can go on to do the same thing again, this time with a wireframe of higher fidelity. ›  Maybe this time, we should let someone else use our app? ›  Remember: ›  Let the user think aloud ›  Do not interrupt or help! ›  Record the session on video
  • 58. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia This is … THE END
  • 59. WIREFRAMING IN DESIGN PROCESSES 12th of March 2013 Andreas Kure Thorngreen Senior Lecturer, Master of Multimedia This is the end … Thank you for participating, I am looking forward to coaching you! “Farvel og på gensyn” – Thank you, see you again! Best wishes from Andreas Kure Thorngreen, AU Herning, Denmark.