Presentation for Overstock.com Sport Sponsorship Proposal with a Fictional Expansion Major League Lacrosse Franchise for Sport Sales and Sponsorship (May 2010)

1. Partnership Opportunity for Overstock.com By: Miguel Bonilla, Tyler Loucks, and Jacob Hanselman

2. Overstock.com Salt Lake City Capital and Largest City in Utah Founded in 1847 Salt Lake City Area: 1.13 Million People Home to highest Growth Rate in United States Average Age: 27.1

3. Major League Lacrosse History Founded: 1999 Started with Six Teams Expanding to 8 Team in 2011 Overstock.com

4. Overstock.com Major League Lacrosse Season May to August Each Team plays 8 Regular Season Games Three Major Events Warrior Major League Challenge and College Draft (May) MLL All-Star Game (July) Major League Lacrosse Championship Weekend (August)

5. Overstock.com Major League Lacrosse League Sponsors

6. Overstock.com Major League Lacrosse League Sponsors

7. Overstock.com Major League Lacrosse FranChises

8. Overstock.com Major League Lacrosse Media Exposure

9. Overstock.com Major League Lacrosse Media Exposure

10. Education: 86% are College Graduates 45% have a Household Income of $115,000 27% have a Household Income of $165,000 14% have a Household Income of $240,000 Purchasing Power: 84% Take Three or More Vacations Per Year 82% Own Their Residence 80% Own Two or More Vehicles 72% Own/Frequently Use a Computer Overstock.com Major League Lacrosse Fan DemoGraphics

11. Overstock.com Major League Lacrosse Fan DemoGraphics Age and Gender MLL Season Ticket Holders vs. Other Leagues

12. Overstock.com Major League Lacrosse Fan PyschoGraphics When Purchasing a Brand: 83% Will Consider Brand They See for Next Purchase 66% Indicate MLL Sponsorship has Strong Influence on Brand Purchase Consideration Brand Awareness: 88% Awareness Among Adults 41% Aided 96% Awareness Among Youth 38% Aided Attitude Towards Sponsorship: 97% Say Sponsorship is a Good Way to Promote Product 97% Say Sponsorship Demonstrates Support of Lacrosse 83% Say Sponsorship Attracts Attention to Brand’s Products

14. Upscale Demographic with Sponsor Loyalty

15. AttendanceIncrease from 2,900 to 5,575 in 2009

18. 1 suite entrance

19. 1 press entrance

20. 15 concession locations

21. 10 minutes from Downtown Salt Lake City

22. Three Minutes to Interstate 15

24. Iconic roof structures on the east and west sides of stadium to keep atmosphere in

25. 41 feet down to the playing field from street level

26. 3,891,243 cubic yards of dirt moved

27. 25,000 cubic yards of concrete

28. 5,350,000 pounds of structural steel

29. 400 miles of coaxial cable

30. 6,700 parking spaces with 15 minutes

31. World Class GTF Kentucky Bluegrass Field

32. 4 fully equipped professional locker rooms

33. Largest video scoreboard and most LED boards for a stadium its size

34. Fully-integrated video & LED electronic video board system

35. Open north end concourse with full view of field

36. Full-service Stadium Club with 130 field view seats located nine rows up from west sidelineBrand New First Major League Lacrosse Franchise to be the Main Tenant to a Stadium in the United States 4 Mountain Hawk Games Per Year Scenic View of Mountain Ranges Ability to Bring in Multiple Events Each Year

38. All VIK must Double Capital Value

39. Presenting Golf Title Sponsor

40. Accept VIK up to 1/4 of Full Capital

41. Royal Club

42. Accept VIK up to 1/3 of Full Capital

43. Red Club

44. Accept VIK for Full Capital Value (1 Year Partnership)

46. Mountain Hawk Logo Rights

47. Right of First Refusal

48. 5 VIP Event Tickets

49. Suite with 25 Passes (All Events)

50. 100 Free Tickets

51. 150 Discounted Admissions

52. Client Entertainment

53. Venue Usage

54. Player Appearances

55. On-Site Sales Rights (Every Game)

56. On-Site Sampling (Every Game)

57. On-Site Promotions (Every Game)

58. Ability to Showcase Product (Every Game)

59. Hotel Accommodations

60. Post Game Party Admissions

61. Photo Opportunities

62. Access to Mailing/Attendee/Member Lists

63. Stadium Kiosk

64. Mountain Hawk Golf Outing Signage

66. 1 Scoreboard Panel

67. 1 Banner

68. Locker Room Signage

69. Press Room Signage

70. Computer Signage

71. Water Bottle and Towel Branding

72. Cup Holders

73. Post Game Party Signage

74. Pre-Game Warm-ups

75. Vendor Apparel

77. Full Back Page of Program

78. Weekly Newspaper Ad

79. Internet Ads

80. PA Announcements

81. Internet Promotions

82. Stadium On-Line Home Page

83. Stadium Favorites Page

84. Press Kits

85. Ring Tones & Wallpapers

86. Video Integration

87. Full Event AnalysisADDITIONAL BENEFITS

89. Mountain Hawk Logo Rights

90. Mountain Hawk Suite with 25 Passes

91. 25Free Tickets

92. 25 Discounted Admissions

93. Player Appearances

94. On-Site Sampling (2 Games)

95. Ability to Showcase Product (Every Game)

96. Hotel Accommodations (10)

97. Post Game Party Admissions

98. Photo Opportunities

99. Access to Mailing/Attendee/Member Lists

100. Mountain Hawk Golf Outing Signage

101. 2 Sideline Panels

102. 1 Scoreboard Panel

103. Locker Room Signage

104. Press Room Signage

105. Water Bottle and Towel Branding

106. Cup Holders

107. Post Game Party Signage

108. Vendor Apparel

110. Half Page of Program

111. Monthly Newspaper Ad

112. Internet Ads

113. PA Announcements

114. Internet Promotions

115. Stadium Favorites Page

116. Press Kits

117. Ring Tones & Wallpapers

118. Video Integration

119. Event AnalysisADDITIONAL BENEFITS FIND YOUR SEATS