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Partnerships Around the World
July 10, 2009, 11:30 – 12:30pm
John Hishmeh, Executive Director
Council on Standards for International Educational Travel
Abigail Falik, Founder and CEO
Global Citizen Year
Kenneth Staral, Principal
Ogden School
Jeff Wang, Assistant Director
Education and Chinese Language Initiatives, Asia Society
CSIET Mission
• Private not-for-profit organization established in 1984.
• Identifies, promotes and supports reputable international youth
exchange programs.
• Provides leadership and support to the exchange and
educational communities so that youth are provided with
meaningful and safe international exchange experiences.
• Promotes the importance and educational value of international
youth exchange.
Global Classroom Awards
• Awards program to
recognize schools that
actively support international
youth exchange.
• Looking for schools that
promote school-wide feelings
of inclusiveness and global
curiosity while hosting
international exchange
students or encouraging their
students to travel and study
abroad.
CSIET Publications –
2009-10 Advisory List
 Provides a resource from which
 prospective exchange students,
 their parents, and school leaders
 can confidently glean an
 understanding of the scope,
 background, and operations of
 programs that have been reviewed.
 Includes descriptions of exchange
 organizations that, upon
 evaluation, were found to comply
 with CSIET standards and were
 accepted for listing.
CSIET Publications –
Administrators Guide
                 Resource tool for U.S. high
                 schools that work—or are
                 interested in working— with
                 international youth
                 exchange programs.


                 Intended for the individual in
                 a school or school system
                 who is responsible for
                 working with exchange
                 students.
CSIET Model School Policy
           Developed in partnership with the
           secondary-school community to assist
           American schools in the process of
           administering successful international
           student exchange programs.
           Developed with valuable input from
           individual high school administrators,
           exchange program managers, and
           national advocates for youth exchange,
           the MSP provides a foundation for local
           school policies and encourages U.S.
           schools to engage in international youth
           exchange programs.
On-Line School Resources
www.CSIET.org
Print Campaign
• Print advertisement distributed to 500 publications
and magazines nationwide in mid March.
• Possible secondary distribution through youth
exchange program community.

Radio Campaign
• Three 60-second spots and three 30-second spots
distributed to 3,500 radio stations nationwide.
• Utilizing a customized media monitoring system, CSIET
tracks pick-ups, with detailed reporting capabilities, and
notifies exchange programs of broadcasts.
“ When you share your
                        family with a high
                        school exchange student,
                        you’re giving them a view
Public Service          of America that will make a
Announcement            profound difference in
                        who they are and how they
Campaign - Print
                        relate to Americans.
                        You, in turn, get a glimpse
• Print advertisement
                        into their life and
distributed to
                        customs. That’s just the
approximately 500
                        beginning of the
publications and
                        extraordinary benefits
magazines nationwide
                        hosting brings to families,
in mid March.
                        students and the world.”
                         Amal enjoys pancakes and
                         maple syrup with her family
                         in Sioux Falls, SD.
Weblink Campaign
Campaign launched June 26th, reaching out to Educational
Associations, International Education Organizations, and Community
Partners




Commitments so far:
National Association of Secondary School Principals; American
Council for Teachers of Foreign Languages; and U.S. Center for
Citizen Diplomacy
Other Possible Partners: Congressional Offices, School Districts, etc.
Campaign Landing Site – www.HostStudents.org
www.GetStarted.csiet.org
Customizable Query
Final Report w/ Contact Info
Impact – Results to Date
Web Traffic (since early May)
   • www.HostStudents.org: 2,329 visits
   • http://GetStarted.csiet.org: 4,149 visit (633 from
   HostStudents.org)
Radio Pick Ups (since early May)
   • Donated Media Time: 18,275 airings at an estimated value
   of $2,066,883.
   • Nationwide Interest: 118 stations in 38 states nationwide
   have either aired or reported their intent to air the radio spots.
Numbers – Inbound
6 - YEAR COMPARISON: Exchange Students Coming to U.S.
Numbers – Outbound
6 - YEAR COMPARISON: U.S. Students Going Abroad
Where Does Your State Rank?
                                         2008-09                                                 2008-09
   2007-08   2008-09                     Year or     2007-08   2008-09                           Year or
                              State                                             State
    Rank      Rank                      Semester      Rank      Rank                            Semester
                                        Inbound                                                 Inbound
     1       1    1    Texas                 2,063     24          27   Tennessee                     364
     2       1    2    Michigan              2,011     26          28   Alabama                       354
     3       1    3    California            1,661     33          29   Utah                          330
     4       1    4    Minnesota             1,388     28          30   Montana                       303
     5       1    5    Ohio                  1,267     32          31   Mississippi                   301
     6       1    6    Wisconsin             1,198     31          32   Massachusetts                 285
     7       1    7    Washington            1,100     35          33   South Dakota                  279
     8       1    8    Indiana               1,014     34      1    34   South Carolina                247
     9       1    9    Oregon                  966     38          35   Maine                         235
     10      1    10   New York                875     39          36   Nevada                        220
     11      1    11   Illinois                797     36          37   Maryland                      213
     13          11   Pennsylvania            789     41          38   New Hampshire                 204
     11          13   Kansas                  774     30          39   Louisiana                     201
     14      1    14   Colorado                702     37          40   New Mexico                    189
     15      1    15   Missouri                675     44          41   Connecticut                   183
     17          16   Oklahoma                614     41      1    41   New Jersey                    154
     20          17   Florida                 594     40          43   West Virginia                 152
     16          18   Virginia                592     43          44   Alaska                        150
     19      1    19   Iowa                    584     44      1    44   Vermont                       146
     18          20   North Carolina          575     46      1    46   North Dakota                  125
     22          21   Arkansas                514     47      1    47   Wyoming                       102
     21          22   Idaho                   490     48      1    48   Delaware                        80
     23      1    23   Kentucky                441     49      1    49   Hawaii                          61
     27          24   Nebraska                441     50      1    50   Rhode Island                    52
     25      1    25   Arizona                 437     51      1    51   District of Columbia            24
     29          26   Georgia                 408                       TOTAL                      27,924
Where Does Your State Really Rank?
Percentage of Exchange Students to U.S. High School Students
Where Does Your State Rank?
                                        Number of Exchange Students Hosted




1
    Source of High School Student Population: U.S.
    Department of Education, National Center for
    Education Statistics, Common
    Core of Data (CCD), "State Nonfiscal Survey of
    Public Elementary/Secondary Education,"
    2004-05 (prepared September 2006).
Where Are They Coming From?

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Partnerships promote global education opportunities

  • 1. Partnerships Around the World July 10, 2009, 11:30 – 12:30pm John Hishmeh, Executive Director Council on Standards for International Educational Travel Abigail Falik, Founder and CEO Global Citizen Year Kenneth Staral, Principal Ogden School Jeff Wang, Assistant Director Education and Chinese Language Initiatives, Asia Society
  • 2. CSIET Mission • Private not-for-profit organization established in 1984. • Identifies, promotes and supports reputable international youth exchange programs. • Provides leadership and support to the exchange and educational communities so that youth are provided with meaningful and safe international exchange experiences. • Promotes the importance and educational value of international youth exchange.
  • 3. Global Classroom Awards • Awards program to recognize schools that actively support international youth exchange. • Looking for schools that promote school-wide feelings of inclusiveness and global curiosity while hosting international exchange students or encouraging their students to travel and study abroad.
  • 4. CSIET Publications – 2009-10 Advisory List Provides a resource from which prospective exchange students, their parents, and school leaders can confidently glean an understanding of the scope, background, and operations of programs that have been reviewed. Includes descriptions of exchange organizations that, upon evaluation, were found to comply with CSIET standards and were accepted for listing.
  • 5. CSIET Publications – Administrators Guide Resource tool for U.S. high schools that work—or are interested in working— with international youth exchange programs. Intended for the individual in a school or school system who is responsible for working with exchange students.
  • 6. CSIET Model School Policy Developed in partnership with the secondary-school community to assist American schools in the process of administering successful international student exchange programs. Developed with valuable input from individual high school administrators, exchange program managers, and national advocates for youth exchange, the MSP provides a foundation for local school policies and encourages U.S. schools to engage in international youth exchange programs.
  • 9. Print Campaign • Print advertisement distributed to 500 publications and magazines nationwide in mid March. • Possible secondary distribution through youth exchange program community. Radio Campaign • Three 60-second spots and three 30-second spots distributed to 3,500 radio stations nationwide. • Utilizing a customized media monitoring system, CSIET tracks pick-ups, with detailed reporting capabilities, and notifies exchange programs of broadcasts.
  • 10. “ When you share your family with a high school exchange student, you’re giving them a view Public Service of America that will make a Announcement profound difference in who they are and how they Campaign - Print relate to Americans. You, in turn, get a glimpse • Print advertisement into their life and distributed to customs. That’s just the approximately 500 beginning of the publications and extraordinary benefits magazines nationwide hosting brings to families, in mid March. students and the world.” Amal enjoys pancakes and maple syrup with her family in Sioux Falls, SD.
  • 11. Weblink Campaign Campaign launched June 26th, reaching out to Educational Associations, International Education Organizations, and Community Partners Commitments so far: National Association of Secondary School Principals; American Council for Teachers of Foreign Languages; and U.S. Center for Citizen Diplomacy Other Possible Partners: Congressional Offices, School Districts, etc.
  • 12. Campaign Landing Site – www.HostStudents.org
  • 15. Final Report w/ Contact Info
  • 16. Impact – Results to Date Web Traffic (since early May) • www.HostStudents.org: 2,329 visits • http://GetStarted.csiet.org: 4,149 visit (633 from HostStudents.org) Radio Pick Ups (since early May) • Donated Media Time: 18,275 airings at an estimated value of $2,066,883. • Nationwide Interest: 118 stations in 38 states nationwide have either aired or reported their intent to air the radio spots.
  • 17. Numbers – Inbound 6 - YEAR COMPARISON: Exchange Students Coming to U.S.
  • 18. Numbers – Outbound 6 - YEAR COMPARISON: U.S. Students Going Abroad
  • 19. Where Does Your State Rank? 2008-09 2008-09 2007-08 2008-09 Year or 2007-08 2008-09 Year or State State Rank Rank Semester Rank Rank Semester Inbound Inbound 1 1 1 Texas 2,063 24  27 Tennessee 364 2 1 2 Michigan 2,011 26  28 Alabama 354 3 1 3 California 1,661 33  29 Utah 330 4 1 4 Minnesota 1,388 28  30 Montana 303 5 1 5 Ohio 1,267 32  31 Mississippi 301 6 1 6 Wisconsin 1,198 31  32 Massachusetts 285 7 1 7 Washington 1,100 35  33 South Dakota 279 8 1 8 Indiana 1,014 34 1 34 South Carolina 247 9 1 9 Oregon 966 38  35 Maine 235 10 1 10 New York 875 39  36 Nevada 220 11 1 11 Illinois 797 36  37 Maryland 213 13  11 Pennsylvania 789 41  38 New Hampshire 204 11  13 Kansas 774 30  39 Louisiana 201 14 1 14 Colorado 702 37  40 New Mexico 189 15 1 15 Missouri 675 44  41 Connecticut 183 17  16 Oklahoma 614 41 1 41 New Jersey 154 20  17 Florida 594 40  43 West Virginia 152 16  18 Virginia 592 43  44 Alaska 150 19 1 19 Iowa 584 44 1 44 Vermont 146 18  20 North Carolina 575 46 1 46 North Dakota 125 22  21 Arkansas 514 47 1 47 Wyoming 102 21  22 Idaho 490 48 1 48 Delaware 80 23 1 23 Kentucky 441 49 1 49 Hawaii 61 27  24 Nebraska 441 50 1 50 Rhode Island 52 25 1 25 Arizona 437 51 1 51 District of Columbia 24 29  26 Georgia 408 TOTAL 27,924
  • 20. Where Does Your State Really Rank? Percentage of Exchange Students to U.S. High School Students
  • 21. Where Does Your State Rank? Number of Exchange Students Hosted 1 Source of High School Student Population: U.S. Department of Education, National Center for Education Statistics, Common Core of Data (CCD), "State Nonfiscal Survey of Public Elementary/Secondary Education," 2004-05 (prepared September 2006).
  • 22. Where Are They Coming From?