This document outlines the development timeline of a new prototype from an initial idea on Saturday morning to a market-ready beta by Sunday evening. It discusses getting feedback from a software testing group on Sunday, having no direct competition in the space being entered, and plans for making money through ads and a freemium model while expanding the customer base through influencers, schools, and conferences. Retaining customers is discussed by highlighting ease of use, data insights, and social features.

2. Why am I here?

3. We want something!

8. What is our story?

9. Saturday 7am – just an idea…

10. Saturday 10am – rough prototype…

11. Saturday 10am – rough prototype…

12. Sunday 9am – SW BA test our new prototype

13. Sunday 4pm – Market-ready Beta

14. Sunday 4pm – Market-ready Beta

15. So how does it work?

16. Who is our competition?

17. Noone is doing what we want to do…
…fast, easy and free way to get feedback

19. How we want to make money?
Ads & Freemium

20. How we want to make this big?
Influencers
Schools
Conferences

21. How we want to lock the customers in?
• No reason to change
• Their stats to show the trend
• Public profiles as marketing tool
• Perfect App for seamless feedback

22. instfb.com/infb

23. So how did you like us?
instfb.com/infb/results

24. Real results ;)
instfb.com/infb/results