A live webinar presented by Amazon #1 best-selling author Adam Metz to learn a step-by-step process to creating a holiday campaign that you can use over and over again.

1. Lifecycle Marketing – The
Ultimate Holiday Campaign
Presented by Adam Metz

2. I’m Dreaming of
a
GREEN
Christmas

3. Problem….
Your business lacks a
great holiday campaign
for winter holidays (or
any other holidays)

4. Problem….
Most campaigns
look too
“Salesy”

5. Solution…
Use our green
Christmas
campaign and
replicate it

6. The Overall Campaign

7. Reusing Campaigns

8. Working Sessions

9. Advanced Prep
Novembe
r
3 6
9 12
15 18
21 24
27

10. Chatter is High

11. Set-Up & Delegation

12. Set-Up & Delegation

13. Set-Up & Delegation

14. Set-Up & Delegation

15. Offer, Gift & Segment

16. Tags, Email 1, Email 2 & Order Form

17. Email 3, Email 4 & Email 5

18. Email 6 & Email 7

19. Postcard Copy, Layout & Webform

20. Thanks, Order Form, Functionality

21. Publish & the Right Customers

22. Collateral Checklist

23. Collateral Checklist (cont.)

24. We Help Small Businesses Succeed
Questions?
See Infusionsoft
in Action… Tweet to
@Infusionsoft, @themetz, include
hashtag #uhmc
Q&A Starters:
• How would you do a campaign
infusionsoft.com/ that includes…
• Out business is kind of unique
demo because well sell (XYZ), how
would you…
• Our Customers don’t use a lot of
email. How would you…