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Ten Steps to Creative Independence
Introduction

Hi. I’m Eric Nance, a freelance designer and creative
entrepreneur. I founded Indie Arsenal, a collaborative
collective of independent creatives, and Epiphany Graphics,
a web design and development firm.


Thanks for joining me today!
What is Creative Independence?

* The ability to express your creativity in meaningful,
  fulfilling, profitable and engaging ways
* Answering to yourself, being your own boss
* Doing what you want, when you want
* Empowering yourself to be in control of your own destiny
* Freeing yourself from the “norm”, exiting the “rat race”
1)   Passion

Ask Yourself
* What am I passionate about?
* How will I make the world a better place?

Action Items
* Write down five things you are passionate about.
* Post it to a wall and refer to it often.
2)   Motivation

Ask Yourself
* What are my internal motivations?
* What are my external motivations?
* What is my vision for where I want to be in one year?
  Five years? Ten years?

Action Items
* Make a screensaver for your computer that visually
  illustrates your motivations.
* Decorate your studio with inspiration.
* Keep a journal.
3)   Talent

Ask Yourself
* My mom said I’m talented. So, I must be, right?
* What IS my talent?

Action Items
* Share your talent with the world.
* Acquire the tools necessary to manifest your talent.
4)   Expertise

Ask Yourself
* How will I become an expert? What will I specialize in?
* How will I maintain my expertise?

Action Items
* Immerse yourself in continuing education.
* Share your knowledge.
* Learn from others.
5)   Promotion

Ask Yourself
* What are the most effective ways to market my business?
* What is my unique positioning?

Action Items
* Create a marketing plan.
* Set a marketing budget. Increase it each year.
* Get creative! Be innovative and stand out from the crowd.
6)   Profitability

Ask Yourself
* Am I profitable?
* How do I work less to earn more?

Action Items
* Keep good records.
* Raise your rates.
* Find passive revenue streams and nurture them.
7)   Adaptability

Ask Yourself
* How do I adapt to change?
* Is change positive or negative? Do I embrace it or run away?

Action Items
* Be mindful of change in your industry.
* Make a plan for change and anticipate it.
8)   Support

Ask Yourself
* Who can I count on?
* Do I have a “circle of trust?”

Action Items
* Form strong alliances with your peers.
* Network.
* Offer assistance and request it in return.
9)   Balance

Ask Yourself
* How do I achieve balance in my life?

Action Items
* Start two new hobbies this year.
* Get two new stamps in your passport.
* Learn a new language.
10)   Attitude

Ask Yourself
* Am I an optimist?

Action Items
* Have a healthy attitude towards work and life.
* See the silver lining.
* Stay positive.
11)   Chutzpah

Seize opportunities. Always abuse the podium!
Thank you!

Connect with me:
* eric@indiearsenal.com
* eric@epiphanygraphics.com
* twitter.com/ericnance
* facebook.com
* linkedin.com/in/ericmnance

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10 Steps to Creative Independence

  • 1. Ten Steps to Creative Independence
  • 2. Introduction Hi. I’m Eric Nance, a freelance designer and creative entrepreneur. I founded Indie Arsenal, a collaborative collective of independent creatives, and Epiphany Graphics, a web design and development firm. Thanks for joining me today!
  • 3. What is Creative Independence? * The ability to express your creativity in meaningful, fulfilling, profitable and engaging ways * Answering to yourself, being your own boss * Doing what you want, when you want * Empowering yourself to be in control of your own destiny * Freeing yourself from the “norm”, exiting the “rat race”
  • 4. 1) Passion Ask Yourself * What am I passionate about? * How will I make the world a better place? Action Items * Write down five things you are passionate about. * Post it to a wall and refer to it often.
  • 5. 2) Motivation Ask Yourself * What are my internal motivations? * What are my external motivations? * What is my vision for where I want to be in one year? Five years? Ten years? Action Items * Make a screensaver for your computer that visually illustrates your motivations. * Decorate your studio with inspiration. * Keep a journal.
  • 6. 3) Talent Ask Yourself * My mom said I’m talented. So, I must be, right? * What IS my talent? Action Items * Share your talent with the world. * Acquire the tools necessary to manifest your talent.
  • 7. 4) Expertise Ask Yourself * How will I become an expert? What will I specialize in? * How will I maintain my expertise? Action Items * Immerse yourself in continuing education. * Share your knowledge. * Learn from others.
  • 8. 5) Promotion Ask Yourself * What are the most effective ways to market my business? * What is my unique positioning? Action Items * Create a marketing plan. * Set a marketing budget. Increase it each year. * Get creative! Be innovative and stand out from the crowd.
  • 9. 6) Profitability Ask Yourself * Am I profitable? * How do I work less to earn more? Action Items * Keep good records. * Raise your rates. * Find passive revenue streams and nurture them.
  • 10. 7) Adaptability Ask Yourself * How do I adapt to change? * Is change positive or negative? Do I embrace it or run away? Action Items * Be mindful of change in your industry. * Make a plan for change and anticipate it.
  • 11. 8) Support Ask Yourself * Who can I count on? * Do I have a “circle of trust?” Action Items * Form strong alliances with your peers. * Network. * Offer assistance and request it in return.
  • 12. 9) Balance Ask Yourself * How do I achieve balance in my life? Action Items * Start two new hobbies this year. * Get two new stamps in your passport. * Learn a new language.
  • 13. 10) Attitude Ask Yourself * Am I an optimist? Action Items * Have a healthy attitude towards work and life. * See the silver lining. * Stay positive.
  • 14. 11) Chutzpah Seize opportunities. Always abuse the podium!
  • 15. Thank you! Connect with me: * eric@indiearsenal.com * eric@epiphanygraphics.com * twitter.com/ericnance * facebook.com * linkedin.com/in/ericmnance