More Related Content Similar to Innovation Summit Presentation 2007 Miami (20) More from Idris Mootee (20) 2. Social
Innovation
Business
Service Experience
Model
Innovation Innovation
Innovation
Product
Innovation
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 12. How far it went outside the original intention?
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 13. 2/ Market research is effective for validation
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 19. 3/ Radical innovations can be achieved by
good strategic planning
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 20. A fluid notion of organizational boundaries
Held to a specific planning timeline
Wrong tools
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 21. 4/ Innovation is about being first in the market
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 25. What is the number one enemy of innovation?
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 27. Yes innovation is about ideas.. but not
ideas alone….
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 28. Where do we look for big ideas?
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 29. + +
Value Chain
Customer Industry
Reconfigurations
Unmet Foresight
Needs
Discontinuities Horizontal Industry Evolution
Market Shift Vertical Transformation
Disruptive
Innovation
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 30. Disruptive Innovation
Discontinuities Market Shift
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 31. Maturity
Discontinuities Discontinuity
Takeoff
Performance
Ferment
Time
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 32. Market Shifts
Your Product Markets
Customer Needs
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 33. al
f
e o logic
c
Pa hno s
ns
atio Tec gres
nov
g in Pro
nin
stai
Su
Disruptions
t customers
Performance tha y can handle
or complexity the
can utilize
Performance
Disruptive
technologies
Time
Source: Clayton M. Christensen 2001 34. Toolbox
Extreme Users Interview
Customer Immersion Days
Unmet Shadowing (Shopping Trips etc.)
Needs Self Documentary (User camera study)
Behavioral Mapping
Discontinuities
Twitter Journal
Customer Pathways
Market Shift
Customer Journey Mapping
Storytelling
Disruptive
Innovation Un-focus group
Human Factors
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 38. 1/ Look anywhere but the leading incumbent
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 41. 2/ Don’t over focus on competitive threat
and miss the big opportunity
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 44. 3/ Look down and sideways — not up
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 47. 4/ Watch out for start-up democratizers
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 54. 5/ Don’t underestimate the power of
socially-minded innovations
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 63. Use human factors to dig up deeper human
inspirations that can drive new ideas
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 64. Synthesize ideas around not only new
technology or products but people
behaviors
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 65. Use prototyping as a problem solving tool
and a language for innovation
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 66. Explore under the radar options and
develop multiple scenarios for futures
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved 67. Reminder:
We now live in a Google-
Youtube-iPod-iPhone-MySpace-
eBay-Flickers-Twitter-Walmart
world.
Source: CEO Innovation Playbook 2007 Idris Mootee © All Rights Reserved
