iMenuCards created a PPT Slide to explain you how to optimize mobile application on app store. We explained most essential factors that can help you to achieve good rank on app store. http://www.imenucards.com
1. Tips for App Store Optimization from ASO Experts
As per the research of Forrester Research, about 63% of the apps are found when
people search for them otherwise it won’t come up automatically. Professionals can
make their presence strong on search engines like Google, Yahoo!, Bing etc. Thus,
spending money and time over app search engine optimization is getting the boost
and here are some of the tips from experts.
2. Highlight your USPs
To get instant attention on your application it is important to implement
unique features which make it different from other apps available in
market. Secondly it is essential to pay more heed and efforts in
promoting the application.
3. As keywords play a crucial role in optimization so it is important to have their
adjustment appropriate in title, description which helps them in accurate
optimization. Once the optimization gets done appropriately it enables the app to
certainly get accessible to people when they search about such app.
Usage of Relevant Keyword
4. Appropriate Keyword
Appropriate Keyword or researched keyword should be used during the
optimization as guessed keyword will not be helpful in searching the
appropriate app on search engine as well as stores. Experts must go through
keyword research to find best ones.
5. Social Media
Using the social media networks to promote the app is really a good
idea and effective too. Through this medium expert can promote it all
over the world and get good response as well.
6. Quick Marketing
Quick marketing should be used for better sale and
maximize number of app users. It really works to
empower the businessmen.
7. Titles and It’s Importance
Professionals must have stunning titles that grabs the attention of
users and compel them to have a look on it. Once the visitor get
attracted towards the title then half of the work has done.
8. Focus on Target Customers
It is important to market the app to the target customers instead of entire country
or region as it is wastage of time and money.
9. Specific Market Channels
Specific market channels help the marketers to focus on
the branding and get appropriate results in form of
number of downloads from app store. Channels should
reach the target customers accordingly.
10. Email Marketing
Email marketing is one of the most effective way to
promote the app as it contains the detail, images and
other benefits which leaves a great impact on the user.
It should be used for powerful response.
